Market Minute: Twinkie Return Could Cost Rival Snack Maker Flowers

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Twinkie return could cost rival snack maker Flowers Foods
Brennan Linsley/AP

Boeing is set to bounce back, and we look at the Twinkie effect on the market.

The major averages all rallied last week, with the Dow Industrials and the S&P 500 ending at record highs. The Nasdaq soared 3.5 percent on the week; it has gained ground in 12 of 13 sessions.

Boeing (BA) could recoup some of Friday's big loss, as an investigation shows the fire aboard a 787 Dreamliner in Great Britain was not related to the lithium ion battery that caused Boeing to ground the fleet earlier this year. However, there's still uncertainty about what did cause this latest mishap. The focus right now is on the lightweight carbon fiber skin of the plane.

Twinkie fans are thrilled about the return of the snack food to store shelves today, but not everyone is celebrating. Flowers Foods (FLO), which makes a Twinkie rival -– Tastykakes –- could suffer. Tastykake sales have jumped almost 20 percent over a year ago, as desperate Twinkie fans sought an alternative.

Citigroup (C) kicks off a huge week for corporate earnings, posting better-than-expected profit and sales. Analysts are especially interested to hear what the company has to say about the economic outlook in Mexico and other emerging markets.

The three entertainment giants that own Hulu have decided not to sell the television streaming site after all. Comcast (CMCSA), Walt Disney (DIS) and 21st Century Fox (NWS) will pump an extra $750 million dollars into Hulu. Among the companies that had been interested in buying it: Time Warner Cable (TWC), Yahoo (YHOO), DirecTV (DTV) and Kohlberg, Kravis Roberts.

And we're seeing more consolidation in the telecom industry. AT&T (T) has agreed to acquire Leap Wireless (LEAP) for $1.2 billion dollars. The per share price represents an 88 percent premium over Leap's closing price. Leap provides prepaid wireless service under the Cricket brand. The deal also gives AT&T more wireless spectrum and access to the low-cost wireless market.

-Produced by Drew Trachtenberg

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16 Comments

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hangonsloooopy

how about little debbies

November 18 2013 at 5:04 AM Report abuse rate up rate down Reply
Fred Murphy

So is the return of Twinkies a repeat of the supposed Coca Cola scheme in 1985?

July 15 2013 at 1:07 PM Report abuse rate up rate down Reply
darkfree

The Tasty Cake Cinimon Rolls for $2 are a real bargain.

July 15 2013 at 12:40 PM Report abuse rate up rate down Reply
spdy65

Tastykakes SUCK. Enjoy your ride down the toilet.

July 15 2013 at 12:18 PM Report abuse -1 rate up rate down Reply
1 reply to spdy65's comment
mrspelosi

That is your opnion dear.

July 15 2013 at 12:19 PM Report abuse +2 rate up rate down Reply
warrenag

at one time there was real fruit in the pies not mush

July 15 2013 at 10:09 AM Report abuse rate up rate down Reply
eddieboyeddie.gibson

Too bad they are not on the shelves in Ca., far better than what we get out here, Tastykakes that is.

July 15 2013 at 10:05 AM Report abuse +1 rate up rate down Reply
susafe5ret

tastykakes are the best.

July 15 2013 at 9:37 AM Report abuse rate up rate down Reply
hazel

there both very good .love eating them .my DR doesn't like the idea but one must cheat once and awhile..also love snowballs...

July 15 2013 at 9:26 AM Report abuse +1 rate up rate down Reply
1 reply to hazel's comment
a2948

I know people eat this trash, but it amazes me they care so little about their health and do it.

July 15 2013 at 9:41 AM Report abuse -1 rate up rate down Reply
2 replies to a2948's comment
bdgrizcp

Everything in moderation....

July 15 2013 at 10:10 AM Report abuse rate up rate down
mrspelosi

Darling you do not have to eat them. That is your choice dear.

July 15 2013 at 12:15 PM Report abuse +1 rate up rate down
usaguy45

I eat them anyway!

July 15 2013 at 9:18 AM Report abuse +1 rate up rate down Reply
usaguy45

Twinkies are no good too much sugar.

July 15 2013 at 9:16 AM Report abuse -1 rate up rate down Reply
2 replies to usaguy45's comment
a2948

No amount of sugar is good for you.

July 15 2013 at 9:43 AM Report abuse -1 rate up rate down Reply
1 reply to a2948's comment
mrspelosi

Baloney.

July 15 2013 at 12:14 PM Report abuse +2 rate up rate down
mrspelosi

Then do not eat them dear. No one is forcing you to.

July 15 2013 at 12:14 PM Report abuse +2 rate up rate down Reply