Money Minute: New App Brings High Tech to Makeup

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A virtual mirror that lets you try on new makeup shades before buying them.

L'Oreal is rolling out a new app for Apple's (AAPL) iPhone and iPad that allows customers to take the guessing out of trying a new color lipstick or a new shade of eye shadow. You'll be able to put the phone into "selfie" mode and virtually try on more than 300 cosmetic products -- to see how they look on you, and not a model. The New York Times says the technology was developed along with the company that received an Oscar for transforming Brad Pitt's face through different stages of life during the movie "The Curious Case of Benjamin Button."

A number of the nation's leading retailers are banding together to prevent any cyberattack like the one that hit Target (TGT) late last year. No surprise that Target is part of the group. Others include Lowe's (LOW), Gap (GPS), Walgreen (WAG) and Nike (NKE). A retail industry group organizing the effort says the participants will share information about security threats with each other and with the FBI and other government agencies.

Florida Sen. Marco Rubio is out with a five-point plan to extend the life of the Social Security system. Among the key points: raise the retirement age from the current 67; encourage older workers to stay in the workforce by eliminating the payroll tax they pay on income; and reduce the payments to higher-income seniors. Rubio, who's considering a run for president, didn't offer specifics on some of these proposals.

Here on Wall Street, the Dow Jones industrial average (^DJI) lost 101 points Wednesday. Despite a pair of record highs this week, the blue chip index is up just 37 points so far this year. The Standard & Poor's 500 index (^GPSC) fell 9 points and the Nasdaq composite (^IXIC) dropped 29 points.

Domino's (DPZ) might be headed to the birthplace of pizza. The company sells its pies at 6,000 stores outside the U.S. -- but none in Italy. But the company's CEO says there might be an opportunity to expand to the home of the pizza. Of course, there's tons of competition there, but he says there's very little delivery available throughout the country.

-Produced by Drew Trachtenberg.


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jurmik

In Europe all cosmetics in stores has TESTER written on them, easy to find right color.

May 15 2014 at 11:37 AM Report abuse rate up rate down Reply