Market Minute: Ford Tops Latest Brand List; Goldman Profit Beats Forecasts

Big brand winners, and strong earnings from Goldman Sachs. Those and more are what's in business news Tuesday.

The Dow industrials (^DJI) rose 20 points Monday and the S&P 500 (^GPSC) added two points -- both edging further into record territory. The Nasdaq (^IXIC) gained 7.
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What companies are being talked about the most around the water cooler? YouGov's BrandIndex puts Ford (F) at No. 1, largely because of the automaker's Focus model. It was followed by (AMZN), sandwich-maker Subway, the History Channel and retailer Lowe's Cos. (LOW). And what about V8, the beverage that everyone belatedly remembers they could've had? It made No. 6 on the British market-research firm's list.

AT&T (T) is rolling out a plan today to keep existing customers happy. Instead of the typical two-year mobile phone contract, it will allow customers to upgrade after just one year to buy the newest gadgets on the market. There are no upgrade fees and no down payments, but you will have to pay the full cost of the phone.

Coca-Cola (KO) reports flat quarterly earnings, and when you're talking about Coke, flat is not so good. It said cool and wet spring weather in many areas hurt soft drink consumption.

But Goldman Sachs (GS) easily beat expectations on both the top and bottom line. The investment banker also sees improving economic conditions in the U.S.

After the closing bell we'll hear from Yahoo (YHOO), the first of the big tech companies to report. Later in the week: IBM (IBM), Intel (INTC), Google (GOOG) and Microsoft (MSFT).

More than 5 million people a day wear uniforms from Cintas (CTAS) -- including everyone working at McDonald's (MCD) restaurants. Because of that, some see it as economic bellwether. But the company's earnings still fell a bit short of expectations, and it issued a cautious outlook, citing the "uncertain" economy.

Investigators searching for the cause of the fire on a Boeing (BA) 787 Dreamliner last week in Great Britain are reportedly focused on the emergency location transmitter and its battery, made by Honeywell (HON).

And the executive search firm Heidrick & Struggles (HSII) is searching for a new boss -- after its chief executive resigned.

-Produced by Drew Trachtenberg

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Goldman didn't beat expectations because the economy is improving. They beat expectations because they continue to borrow money for virtually free in order to prop up their business. Anyone can make billions if they set up a bank to borrow for free and loan the money back to the government or other entities.

July 16 2013 at 3:34 PM Report abuse rate up rate down Reply

Ford did not take the bailout like Government Motors. That is why they succeed!

July 16 2013 at 2:55 PM Report abuse rate up rate down Reply

Oh and Ford is not a union company, it is a company with a union to drag it down. Many foreign auto makers built plant in the country to get away from unions. If you take away government unions, most jobs are with none union companies. Look at FedX compared to UPS.

July 16 2013 at 12:28 PM Report abuse rate up rate down Reply

Ford would get rid of the union in a heart beat if they could. Never should have let the thugs get a national contract. I believe that the salary and benefits, particularly for new employees is very much lower. There are many good paying jobs that do not need a union. Unions gave us Obama, need i say more.

July 16 2013 at 12:26 PM Report abuse rate up rate down Reply

Ford changed it's upper level structure "before" it got to the point of being bankrupt!! Ford number one??? Isn't Ford a "UNION" company that pays their employees a family wage, and has an excellent benefit package that includes health insurance???? Maybe Unions are not the problem but the answer to the problems of wealth distrubution, and company sponsered health Insurance that is dominating the economic picture in the USA!!!!!

July 16 2013 at 12:00 PM Report abuse rate up rate down Reply
1 reply to Retool's comment

nearly half of the current Ford/Lincoln models are built in Mexico --- right, their bnefits are great!

July 16 2013 at 12:06 PM Report abuse +1 rate up rate down Reply
Big John

Is Ford the same company that the GOP was willing to let go bankrupt in 2009? Or maybe it was GM or Chrysler.

July 16 2013 at 11:45 AM Report abuse rate up rate down Reply
1 reply to Big John's comment

It was GM and Chrysler. Ford had already borrowed money prior to the storm. When went to Congress at the same time asking for the bailouts for GM and Chrysler because if they had folded up the they would have gone down with them because the suppliers would have too. Losing the suppliers to the car industry would have hurt the Japanese automakers as well. Free Trade is going to kill our industry and eventually the economy when the debt from the trade deficit becomes to great and the dollar falls.

July 16 2013 at 11:57 AM Report abuse +1 rate up rate down Reply
1 reply to drbuckles's comment

Could the trade deficit be due to us being able to afford stuff made there, but not vise versa?

July 16 2013 at 3:03 PM Report abuse -1 rate up rate down