CVS: Buy a Stick of Gum, Get a 3-Foot-Long Receipt

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AOLA very long CVS receipt.
It's not uncommon for retailers to append a coupon or two to the end of their receipts in an attempt to get repeat business. But CVS is taking the practice to ridiculous new lengths.

A coworker here at AOL recently visited a local CVS to get a single item -- a container of sanitizing wipes -- and received a receipt that we measured at 38 inches. That length was due to the six coupons attached to the end of the receipt, which he got thanks to his membership in the ExtraCare rewards program. By contrast, a one-item purchase I made at CVS without the benefit of membership produced a receipt less than six inches long.

Apparently this isn't an isolated incident. Various people have taken to Twitter to puzzle over the enormous receipts that CVS insists on handing to customers.



Multiple users on Twitter and Facebook have complained that the long receipts are environmentally unfriendly. Not so, says the company in a response to a customer on its Facebook page.

"Printing coupons on receipts helps us cut back on the amount of paper needed to print coupons on paper or send direct mail offers," it wrote. "Also, our Send to Card option allows many coupons & ExtraBucks Rewards to be sent to your ExtraCare card digitally."

In a statement, a CVS Caremark (CVS) spokeswoman elaborated a bit on this point, explaining that "Printing our coupons and rewards on the register receipts uses less paper than printing coupons on additional paper or that would be required if we sent direct mail offers to our members." Still, if the goal was to save paper, we think CVS could have come up with a better solution than printing out yard-long receipts (for instance, by making "Send to Card" the default option).

In any case, the company does seem to realize that consumers aren't crazy about the giant receipts. While it defends them by noting that redemption of ExtraCare is at an all-time high, it adds, "We truly appreciate all customer feedback and are currently working on additional ways to reduce the length of the receipt for customers that do not want to physically print their coupons in 2014."

In the meantime, we're sure you can find some creative ways to use your receipt.


Matt Brownell is the consumer and retail reporter for DailyFinance. You can reach him at Matt.Brownell@teamaol.com, and follow him on Twitter at @Brownellorama.


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97 Comments

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Josh

Just one more reason I shop at Walgreen's.

August 27 2013 at 9:24 PM Report abuse rate up rate down Reply
Doug

Going green. Saving the trees. Bah humbug cvs.

August 21 2013 at 7:20 AM Report abuse rate up rate down Reply
gregstpie

I simply ask for mine on CD (to help save the rainforest).

August 21 2013 at 7:11 AM Report abuse +2 rate up rate down Reply
James

The clerk at my CVS tried to hand me my receipt but it dislocated her shoulder.

August 21 2013 at 6:59 AM Report abuse +1 rate up rate down Reply
Wally G Stone

With everything that is going on in this world you people are gonna complain about the length of your receipt. This world is sick, and getting sicker.

August 21 2013 at 4:02 AM Report abuse +3 rate up rate down Reply
Brad

So glad to hear others fed up with this also. The coupons are rarely something I want, expire to quickly or must be used between certain days later in the week. If I was just there I'm not returning that quickly for a stupid coupon gimmick. My other gripe is that you would think being a drugstore which specializes in health related products their prices would be decent. Not so. Shopping carefully, one can often do better on price in a large grocery store chain, Target and obviously Wal-Mart. I only go to buy sale items which I know are great deals, then walk out.

August 21 2013 at 1:51 AM Report abuse +1 rate up rate down Reply
tropicalriderceo

thank god I'm not the only one who thinks these are nuts! it aggravates me to death

August 21 2013 at 12:44 AM Report abuse +1 rate up rate down Reply
1 reply to tropicalriderceo's comment
drpmindmender

When's the funeral?

August 21 2013 at 9:15 AM Report abuse +1 rate up rate down Reply
diamsupply

I always read it, in full, out loud, before leaving the cash register.

August 21 2013 at 12:39 AM Report abuse +1 rate up rate down Reply
Mastecoupons Moneyma

My longest receipt was 38 coupons on the bottom. I have not paid for anything in cvs for the pass 7 to 8 years. Im talking diapers, babyfood, milk, bread, etc. So far on my receipt it says i have saved 14,781 dollars this year. And thats just 1 of my cards lol. Why work when you can create your own job.

August 20 2013 at 11:51 PM Report abuse rate up rate down Reply
Mastecoupons Moneyma

Staples with there rebates receipt is a tree eater.

August 20 2013 at 11:49 PM Report abuse rate up rate down Reply
1 reply to Mastecoupons Moneyma's comment
James

Where rebates?

August 21 2013 at 6:56 AM Report abuse rate up rate down Reply
1 reply to James's comment
Blessed One X 20

Beat me to it.. no one knows the difference in there - their- they're. It's appauling.

August 21 2013 at 12:29 PM Report abuse rate up rate down