<?xml version="1.0"?><rss version="2.0" xmlns:dc="http://purl.org/dc/elements/1.1/"><channel><title>DailyFinance.com</title><link>http://www.dailyfinance.com</link><description>DailyFinance.com</description><image><url>%http://www.blogsmithmedia.com/BlogURL%/media/feedlogo.gif</url><title>DailyFinance.com</title><link>http://www.dailyfinance.com</link></image><language>en-us</language><copyright>Copyright 2012 Weblogs, Inc. The contents of this feed are available for non-commercial use only.</copyright><generator>Blogsmith http://www.blogsmith.com/</generator><item><title>Is Pandora Changing the Music Industry?</title><link>http://www.dailyfinance.com/2012/05/25/is-pandora-changing-the-music-industry/</link><guid isPermaLink="true">http://www.dailyfinance.com/2012/05/25/is-pandora-changing-the-music-industry/</guid><comments>http://www.dailyfinance.com/2012/05/25/is-pandora-changing-the-music-industry/#comments</comments><description><![CDATA[<p>Filed under: <a href="http://www.dailyfinance.com/category/technology/" rel="tag">Technology</a>, <a href="http://www.dailyfinance.com/category/earnings/" rel="tag">Earnings</a>, <a href="http://www.dailyfinance.com/category/entertainment/" rel="tag">Entertainment</a></p><p><img vspace="4" border="0" align="right" hspace="4" alt="Pandora" src="http://www.blogcdn.com/www.dailyfinance.com/media/2012/05/pandora-435cs052512.jpg" />We're streaming a lot of music these days.<br />
<br />
Shares of market leader Pandora Media (<a href="http://www.dailyfinance.com/quote/nyse/pandora-media-inc/p">P</a>) soared 12% on Thursday after posting better-than-expected quarterly results. <br />
<br />
Sure, the music discovery giant <em>did </em>post a loss for the period. Applauding red ink feels a lot like asking for an encore at a concert where the band forgot to tune the instruments. Pandora also posted a slight dip in revenue <em>sequentially</em>, meaning that revenue during the fiscal quarter ending in April was just below what it cranked out during the three prior months of the holiday quarter before that. If a band follows up a platinum album release with one that only goes gold, it's not exactly a good sign.<br />
<br />
However, it's still all about expectations and where a company lands relative to those targets.<br />
<br />
<strong>Cracking Open Pandora's Box<br />
<br />
</strong>Revenue during the company's fiscal first quarter clocked in at $80.8 million, 58% ahead of where it was during the same period a year earlier. The showing may have been less than the $81.3 million that Pandora reported during the holiday-boosted fiscal fourth quarter, but it was comfortably ahead of the guidance calling for $72 million to $75 million in revenue that it had issued back in March. <br />
<br />
Pandora's adjusted deficit of $0.09 a share during the quarter doesn't seem so bad when you consider that analysts -- and the company itself -- were expecting to lose twice as much money during the quarter.<br />
<br />
It's really in the popularity metrics where the Pandora story really starts to resonate. <br />
<br />
There are now 51.9 million active users of the service where simply providing the name of a musical artist, genre, or song can launch a customized music experience of similar tracks. Pandora's now serving more than a billion listener hours a month, 92% ahead of where it was a year earlier. <br />
</p>
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<p><br />
When you pit Pandora against traditional radio stations in the country, Pandora's share of that listening has climbed from 3.11% a year ago to 5.95% today.<br />
<br />
The boom in smartphones finds Pandora at the forefront of a revolution in the way that we consume music. Imagine the throwback Walkman, in your phone, with a never-ending music library -- for free. There are many people that pay for a premium version that strips away ads, but most of Pandora's users have no problem putting up with the occasional ads for the personalized streaming experience. <br />
<br />
Pandora has also redefined the driving experience. Roughly two dozen carmakers now make it practically seamless for smartphone owners to stream Pandora through their car speakers via Bluetooth connectivity. <br />
<br />
<strong>Beyond the market leader<br />
<br />
</strong>It's easy to see why Pandora dominates this niche. Line up the 20 largest U.S. Internet radio service providers and Pandora's slice of the market is a whopping 71.7%. However, there are plenty of other platforms that are starting to gain traction.</p>
<ul>
    <li>Reports this month indicated that overseas darling Spotify -- where listeners pick the exact tracks that they want to hear -- was in the process of raising money at a level that values the international music service at a whopping $4 billion. Spotify was introduced in the U.S. last year.</li>
    <li>Clear Channel's (<a href="http://www.dailyfinance.com/quote/nasdaqoth/cc-media-holdings-inc/ccmo.pk">CCMO.PK</a>) iHeartRadio announced late last week that it has landed 10 million registered listeners since relaunching the online radio service in the fall. Clear Channel may own hundreds of traditional AM and FM stations, but even it sees the power of streaming.</li>
    <li>Sirius XM Radio (<a href="http://www.dailyfinance.com/quote/nasdaq/sirius-xm-radio/siri">SIRI</a>) may have more than 22 million subscribers, but the satellite radio service is also making sure that it beefs up its streaming offering. New receivers and its new Sirius XM 2.0 platform broaden the number of available channels, paving the way for a personalized music service of its own.</li>
</ul>
<p><strong>The Spirit of Internet Radio<br />
<br />
</strong>Pandora may be exploding in popularity now, but it's been around for a long time. The service was introduced a dozen years ago solely as a desktop platform. Pandora's Music Genome Project would break down a catalog of music to identify similar traits in matching tunes to visitor tastes. <br />
</p>
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<p>It was a well-received project for PC users, but the mobile revolution is what really took Pandora to the next level. <br />
<br />
Things aren't perfect. Less than 13% of its revenue is coming for premium subscribers. It would be nice to see that market grow. There's also the fear that wireless carriers moving to usage-based pricing instead of unlimited data will curb the allure of streaming chunky media files. Last year's IPO buyers will also be quick to point out that the stock is still well below last year's $16 IPO price.<br />
<br />
This may all be true, but the metrics don't lie. Internet radio in general and Pandora in particular are booming right now.<br />
<br />
<em>Motley Fool contributor Rick Munarriz does not own shares in any of the stocks in this article</em>.</p><br style="clear:both;"></p><p style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"> </p><p><a href="http://www.dailyfinance.com/2012/05/25/is-pandora-changing-the-music-industry/" rel="bookmark" title="Permanent link to this entry">Permalink</a> | <a href="http://www.dailyfinance.com/forward/20245477/" title="Send this entry to a friend via email">Email this</a> | <a href="http://www.dailyfinance.com/2012/05/25/is-pandora-changing-the-music-industry/#comments" title="View reader comments on this entry">Comments</a></p>]]></description><category>Finance</category><category>Internet radio</category><category>InternetRadio</category><category>pandora earnings</category><category>Pandora Media</category><category>pandora outlook</category><category>pandora stock</category><category>PandoraEarnings</category><category>PandoraOutlook</category><category>PandoraStock</category><category>Sirius XM Radio</category><category>Spotify</category><category>streaming music</category><category>StreamingMusic</category><dc:creator>Rick Aristotle Munarriz, The Motley Fool</dc:creator><pubDate>Fri, 25 May 2012 16:00:00 EST</pubDate></item><item><title>The Dragon Has Landed: Private Spacecraft Docks at Space Station</title><link>http://www.dailyfinance.com/2012/05/25/the-dragon-has-landed-private-spacecraft-docks-at-space-station/</link><guid isPermaLink="true">http://www.dailyfinance.com/2012/05/25/the-dragon-has-landed-private-spacecraft-docks-at-space-station/</guid><comments>http://www.dailyfinance.com/2012/05/25/the-dragon-has-landed-private-spacecraft-docks-at-space-station/#comments</comments><description><![CDATA[<p>Filed under: <a href="http://www.dailyfinance.com/category/technology/" rel="tag">Technology</a>, <a href="http://www.dailyfinance.com/category/special-report/" rel="tag">Special Report</a></p><em><img vspace="4" border="1" align="right" hspace="4" src="http://www.blogcdn.com/www.dailyfinance.com/media/2012/05/spacexdragondocks.jpg"  alt="Dragon Private Spacecraft Docks at Space Station" />By MARCIA DUNN, AP Aerospace Writer</em><br />
<p>The privately bankrolled Dragon capsule arrived at the International Space Station for a historic docking Friday, captured by astronauts wielding a giant robot arm.</p>
<p>It succeeded in making the first commercial delivery into the cosmos.</p>
<p>U.S. astronaut Donald Pettit used the space station's 58-foot robot arm to snare the gleaming white Dragon after a few hours of extra checks and maneuvers. The two vessels came together while sailing above Australia.</p>
<p>"Looks like we've got us a dragon by the tail," Pettit announced from 250 miles up once he locked onto Dragon's docking mechanism.</p>
<p>"You've made a lot of folks happy down here over in Hawthorne and right here in Houston," radioed NASA's Mission Control. "Great job guys."</p>
<p>NASA controllers clapped as their counterparts at SpaceX's control center in Hawthorne, Calif. -- including SpaceX's billionaire maestro, Elon Musk, of PayPal fame -- lifted their arms in triumph and jumped out of their seats to exchange high fives.</p>
<p>This is the first time a private company has attempted to send a vessel to the space station, an achievement previously reserved for a small, elite group of government agencies. And it's the first U.S. craft to visit the station since the final shuttle flight last July.</p>
<p>The astronauts wasted no time getting the Dragon capsule into position for actual docking to the space station. The unmanned capsule is carrying 1,000 pounds of supplies on this unprecedented test flight.</p>
<p>On Thursday, the capsule came within 1&amp;frac12; miles of the space station in a practice fly-by. It returned to the neighborhood early Friday so Pettit, along with Dutch astronaut Andre Kuipers could capture it with a robot arm. First, the capsule went through a series of stop-and-go demonstrations to prove it was under good operating control.<br />
</p>
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<p>NASA ordered extra checks of the Dragon's imaging systems as the capsule drew ever closer to the space station, putting the entire operation slightly behind schedule. At one point, SpaceX controllers ordered a retreat because of a problem with on-board tracking sensors.</p>
<p>Given that the Dragon is a brand new type of vehicle and this is a test flight, the space agency insisted on proceeding cautiously. A collision at orbital speed -- 17,500 mph -- could prove disastrous for the space station.</p>
<p>SpaceX -- officially known as Space Exploration Technologies Corp. -- is one of several companies vying for the chance to launch Americans from U.S. soil. That ability ended with NASA's final shuttle flight last summer. To get to the space station, NASA astronauts must go through Russia, an expensive and embarrassing situation for the U.S. after a half-century of orbital self-sufficiency.</p>
<p>President Barack Obama is pushing commercial ventures in orbit so NASA can concentrate on grander destinations like asteroids and Mars. Once companies master supply runs, they hope to tackle astronaut ferry runs.</p>
<p>Musk, who founded SpaceX a decade ago and helped create PayPal, said he can have astronauts riding his Dragon capsules to orbit in three or four years. His Falcon 9 rockets lift off from Cape Canaveral, Fla.</p>
<p>The space station has been relying on Russian, Japanese and European cargo ships for supplies ever since the shuttles retired. None of those, however, can bring anything of value back; they're simply loaded with trash and burn up in the atmosphere.</p>
<p>By contrast, the Dragon is designed to safely re-enter the atmosphere, parachuting into the ocean like the Mercury, Gemini and Apollo capsules did back in the 1960s. Assuming all goes well Friday, the space station's six-man crew will release the Dragon next Thursday after filling it with science experiments and equipment.</p>
<p>___</p>
<p><strong>Online:</strong></p>
<p><strong>SpaceX:</strong> <a target="_blank" href="http://www.spacex.com">www.spacex.com</a></p>
<p><strong>NASA: </strong><a target="_blank" href="http://www.nasa.gov/offices/c3po/home/">www.nasa.gov/offices/c3po/home/</a></p><br style="clear:both;"></p><p style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"> </p><p><a href="http://www.dailyfinance.com/2012/05/25/the-dragon-has-landed-private-spacecraft-docks-at-space-station/" rel="bookmark" title="Permanent link to this entry">Permalink</a> | <a href="http://www.dailyfinance.com/forward/20245274/" title="Send this entry to a friend via email">Email this</a> | <a href="http://www.dailyfinance.com/2012/05/25/the-dragon-has-landed-private-spacecraft-docks-at-space-station/#comments" title="View reader comments on this entry">Comments</a></p>]]></description><category>André Kuipers</category><category>Cape Canaveral</category><category>Donald Pettit</category><category>Dragon</category><category>Dragon docks at Space Station</category><category>DragonDocksAtSpaceStation</category><category>Elon Musk</category><category>Gemini</category><category>Hawthorne</category><category>International Space Station</category><category>Mission Control</category><category>NASA</category><category>PayPal</category><category>Sci/Tech</category><category>Space Exploration Technologies Corp</category><category>SpaceX</category><category>SpaceX Dragon</category><dc:creator>The Associated Press</dc:creator><pubDate>Fri, 25 May 2012 11:25:00 EST</pubDate></item><item><title>Searching for Relevance, Yahoo Launches Axis Web Browser</title><link>http://www.dailyfinance.com/2012/05/24/yahoo-launches-axis-web-browser/</link><guid isPermaLink="true">http://www.dailyfinance.com/2012/05/24/yahoo-launches-axis-web-browser/</guid><comments>http://www.dailyfinance.com/2012/05/24/yahoo-launches-axis-web-browser/#comments</comments><description><![CDATA[<p>Filed under: <a href="http://www.dailyfinance.com/category/technology/" rel="tag">Technology</a>, <a href="http://www.dailyfinance.com/category/goog/" rel="tag">Google </a>, <a href="http://www.dailyfinance.com/category/msft/" rel="tag">Microsoft</a>, <a href="http://www.dailyfinance.com/category/aapl/" rel="tag">Apple</a>, <a href="http://www.dailyfinance.com/category/yhoo/" rel="tag">Yahoo</a></p><img vspace="4" border="0" align="right" hspace="4" alt="Yahoo Axis browser" src="http://www.blogcdn.com/www.dailyfinance.com/media/2012/05/yahoo-435cs052412.jpg" />A new name has appears into the seemingly crowded Internet browser arena.<br />
<br />
Yahoo (<a href="http://www.dailyfinance.com/quote/nasdaq/yahoo/yhoo">YHOO</a>) is introducing Axis this week, the dot-com pioneer's bold attempt at simplifying search on a browser.<br />
<br />
Axis -- which is now available for Apple's (<a href="http://www.dailyfinance.com/quote/nasdaq/apple/aapl">AAPL</a>) iPhone and iPad as well as in plug-in form for users of desktop browsers Firefox, Safari, Google's (<a href="http://www.dailyfinance.com/quote/nasdaq/google/goog">GOOG</a>) Chrome, and Microsoft's (<a href="http://www.dailyfinance.com/quote/nasdaq/microsoft-corp/msft">MSFT</a>) Internet Explorer -- offers users a streamlined search experience. <br />
<br />
Most queries generate a page populated with thumbnails of relevant results. The goal here is to sidestep the navigational process of going through a bunch of links, even if that's where most search engines make their money.<br />
<br />
<strong><img vspace="4" border="0" align="right" hspace="4" alt="ipad Axis by Yahoo!" src="http://www.blogcdn.com/www.dailyfinance.com/media/2012/05/yahoo-axis-375cs052412.jpg" />Searching for Clues</strong><br />
<br />
Yahoo is technically out of the paid search business these days. It's getting paid meaty royalties by Microsoft for letting Bing handle the company's search. But it's still a bold move to try to reinvent the search process in a manner that may result in a decline in ad revenue.<br />
<br />
However, hit-starved Yahoo has little to lose here. If Axis takes off, the company can drum up ways to monetize the process later. It's really just a matter of turning sponsored links into sponsored tiles. <br />
<br />
Generating buzz is simply the first step. If Axis doesn't take off -- and every Internet company has countless initiatives that fizzle out -- the monetization point will be moot anyway.<br />
<br />
<strong>An All Axis Pass</strong><br />
<br />
One of the selling points of Axis is that it integrates across several online devices -- assuming that your mobile devices are Apple-flavored. A registered user with Axis can go from browsing the Web on a desktop to switching over to an iPad or iPhone and Axis will pick up where the session on the other device left off. <br />
<br />
In other words, if you're searching for a pet groomer on your PC and find one you like, you can have that page immediately load into the Axis running on your iPhone as you're escorting your hairy pooch into your car.<br />
<br />
Some worrywarts may not be happy with having their browsing habits tracked that way, but there are also plenty of people who can appreciate the cross-platform synchronization.<br />
<br />
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The browser market needs to evolve as it is. The way consumers are spending more time surfing the Web on smaller devices and the way folks are leaning on social connections to influence their decisions dictate a fresh approach.<br />
<br />
Yahoo will have an uphill battle with Axis, but every revolution starts with a single step forward. <br />
<br />
<em>Motley Fool contributor Rick Munarriz does not own shares in any of the stocks in this article. The Motley Fool owns shares of Apple, Yahoo, Google, and Microsoft. <a href="http://www.fool.com/shop/newsletters/index.aspx">Motley Fool newsletter services</a> have recommended buying shares of Apple, Microsoft, and Google, and creating bull call spread positions in Microsoft and Apple</em>.<br />
<br />
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<br style="clear:both;"></p><p style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"> </p><p><a href="http://www.dailyfinance.com/2012/05/24/yahoo-launches-axis-web-browser/" rel="bookmark" title="Permanent link to this entry">Permalink</a> | <a href="http://www.dailyfinance.com/forward/20244479/" title="Send this entry to a friend via email">Email this</a> | <a href="http://www.dailyfinance.com/2012/05/24/yahoo-launches-axis-web-browser/#comments" title="View reader comments on this entry">Comments</a></p>]]></description><category>Apple Inc</category><category>Bing</category><category>Google</category><category>Internet Explorer</category><category>Microsoft</category><category>mobile browser</category><category>MobileBrowser</category><category>Mozilla Firefox</category><category>Safari</category><category>search engines</category><category>SearchEngines</category><category>yahoo axis</category><category>Yahoo! Inc</category><category>YahooAxis</category><dc:creator>Rick Aristotle Munarriz, The Motley Fool</dc:creator><pubDate>Thu, 24 May 2012 17:00:00 EST</pubDate></item><item><title>Why Dell Will Never Be Great Again</title><link>http://www.dailyfinance.com/2012/05/24/why-dell-will-never-be-great-again/</link><guid isPermaLink="true">http://www.dailyfinance.com/2012/05/24/why-dell-will-never-be-great-again/</guid><comments>http://www.dailyfinance.com/2012/05/24/why-dell-will-never-be-great-again/#comments</comments><description><![CDATA[<p>Filed under: <a href="http://www.dailyfinance.com/category/technology/" rel="tag">Technology</a>, <a href="http://www.dailyfinance.com/category/earnings/" rel="tag">Earnings</a>, <a href="http://www.dailyfinance.com/category/dell/" rel="tag">Dell</a>, <a href="http://www.dailyfinance.com/category/stocks-in-the-news/" rel="tag">Stocks in the News</a></p><p><img vspace="4" border="0" align="right" hspace="4" alt="Dell" src="http://www.blogcdn.com/www.dailyfinance.com/media/2012/05/dell-435cs052312.jpg" />It's getting harder for Dell (<a href="http://www.dailyfinance.com/quote/nasdaq/dell/dell">DELL</a>) to think outside of the box.<br />
<br />
Shares of the PC maker opened sharply lower on Wednesday after posting disappointing financial results. For the fiscal quarter that ended earlier this month, earnings tumbled 33% on a 4% decline in revenue. <br />
<br />
You don't need to dig deeper than that into Dell's income statement to know that sales are soft and margins are contracting. <br />
<br />
It also doesn't help that Dell's outlook for the new quarter is equally uninspiring. By pointing out that results will be in line with "historical seasonal trends" in climbing 2% to 4% sequentially, Dell's saying that the first quarter wasn't a fluke. <br />
"We need to execute better," Dell's CFO said about the report.<br />
<br />
Oh, I think Dell's doing a pretty good job of executing itself.<br />
<br />
<strong>The People Have Spoken<br />
<br />
</strong>Some segments at Dell are showing signs of life, but the company can't escape the sharp 12% plunge in its consumer business. <br />
<br />
This may be just a fifth of the company's business, but Dell has fallen a long way since the "you're getting a Dell, dude" ads were popular. <br />
<br />
A lot of this is simply the handiwork of the public migrating to "good enough" computing devices. Folks don't need to fire up their desktops whenever they want to fire off an email, surf the Web, or stream video. Smartphones and tablets will do the trick, and those are two categories that are growing at a time when PC sales have been stagnant.<br />
<br />
Dell was slow to embrace the netbook craze two years ago, and it's just out of touch when it comes to mobile devices and tablet computers. <br />
<br />
The company's trying, but it's just not the same kind of force that it is in business-facing computers.<br />
 </p>
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<p><br />
<br />
<strong>A Laggard Among Laggards<br />
</strong><br />
Dell isn't making the most of a bad situation. It's actually losing market share to rival Hewlett-Packard (<a href="http://www.dailyfinance.com/quote/nyse/hewlett-packard-company/hpq">HPQ</a>) and market darling Apple (<a href="http://www.dailyfinance.com/quote/nasdaq/apple/aapl">AAPL</a>), and it's not as if things are going so well at HP given the tens of thousands of layoffs that are looming there.<br />
<br />
Investors knew that Dell was going to disappoint when industry tracker Gartner rolled out its latest quarterly read of PC sales in this country a few weeks ago.<br />
<br />
Gartner estimates that 15.5 million PCs shipped during the quarter, a 3.5% decline from the first three months of last year. Worldwide PC shipments did inch 1.9% higher, but it seems as if Dell hasn't been invited to that turnaround party.<br />
<br />
Let's take a closer look at the market share changes over the past year in this country. <br />
<br />
<table cellspacing="0" cellpadding="0" border="1">
    <tbody>
        <tr>
            <td valign="top">
            <div> </div>
            </td>
            <td valign="top">
            <div><strong>2012 Q1</strong></div>
            <div><strong>Mkt. Share</strong></div>
            </td>
            <td valign="top">
            <div><strong>2011 Q1</strong></div>
            <div><strong>Mkt. Share</strong></div>
            </td>
            <td valign="top">
            <div><strong>Unit</strong></div>
            <div><strong>Growth</strong></div>
            </td>
        </tr>
        <tr>
            <td valign="top">
            <div><strong>HP</strong></div>
            </td>
            <td valign="top">
            <div>29.0%</div>
            </td>
            <td valign="top">
            <div>26.2%</div>
            </td>
            <td valign="top">
            <div>6.6%</div>
            </td>
        </tr>
        <tr>
            <td valign="top">
            <div><strong>Dell</strong></div>
            </td>
            <td valign="top">
            <div>22.3%</div>
            </td>
            <td valign="top">
            <div>22.3%</div>
            </td>
            <td valign="top">
            <div>(3.6%)</div>
            </td>
        </tr>
        <tr>
            <td valign="top">
            <div><strong>Apple</strong></div>
            </td>
            <td valign="top">
            <div>10.6%</div>
            </td>
            <td valign="top">
            <div>9.8%</div>
            </td>
            <td valign="top">
            <div>3.8%</div>
            </td>
        </tr>
        <tr>
            <td valign="top">
            <div><strong>Acer</strong></div>
            </td>
            <td valign="top">
            <div>9.1%</div>
            </td>
            <td valign="top">
            <div>11.9%</div>
            </td>
            <td valign="top">
            <div>(25.9%)</div>
            </td>
        </tr>
        <tr>
            <td valign="top">
            <div><strong>Toshiba</strong></div>
            </td>
            <td valign="top">
            <div>8.7%</div>
            </td>
            <td valign="top">
            <div>10.4%</div>
            </td>
            <td valign="top">
            <div>(19.2%)</div>
            </td>
        </tr>
    </tbody>
</table>
<em>Source: Gartner</em>.<br />
<br />
Yes, Dell is still in full possession of its silver medal. It's not hurting as badly as laptop-centric Acer and Toshiba. Even Apple posted a 1% decline in MacBook revenue in its latest quarter. <br />
<br />
However, something's just not right at Dell. <br />
<br />
<strong>The Turning Point<br />
</strong><br />
A dozen years ago, Dell was hailed as a model worth following. Leading companies in different industries would tour the Dell campus to see how it nailed the direct-selling business that began all the way back to Michael Dell assembling desktops in his University of Texas dorm room.<br />
<br />
</p>
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<p>Even as Asian companies emerged with manufacturing cost advantages, Dell stood strong. <br />
<br />
However, in a move to improve its expenses, Dell opened a call center in Bangalore in 2001. Dell went on to expand its tech support outsourcing with other call centers in India, and that's when customers began complaining. Whether the knocks of scripted responses or communication difficulties were fair, Dell was no longer perceived as an American role model.<br />
<br />
Dell temporarily retreated out of India a couple of years later, but the costs of handling all of its tech support closer to home proved to be unwieldy. It was also around this time that Dell dumped Ben "Steve the Dell Dude" Curtis after he was arrested for attempting to buy pot in New York City. <br />
<br />
Nothing seems to have gone Dell's way since.<br />
<br />
<strong>Dell's Bells<br />
<br />
</strong>Dell was able to achieve some savings through cost cuts a couple of years ago, but there's only so much more expense shaving that Dell can do now.<br />
<br />
Following HP into making model-widening acquisitions and taking a page out of the IBM (<a href="http://www.dailyfinance.com/quote/nyse/international-business-machines-corp/ibm">IBM</a>) playbook by throwing its hat into the ring of high-margin business services are just temporary solutions. Dell has a problem, and it's in the box.<br />
<br />
<em>Motley Fool contributor Rick Munarriz does not own shares in any of the stocks in this article. The Motley Fool owns shares of International Business Machines and Apple. Motley Fool newsletter services have recommended buying shares of Dell and Apple, and creating a bull call spread position in Apple</em>.</p>
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<br style="clear:both;"></p><p style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"> </p><p><a href="http://www.dailyfinance.com/2012/05/24/why-dell-will-never-be-great-again/" rel="bookmark" title="Permanent link to this entry">Permalink</a> | <a href="http://www.dailyfinance.com/forward/20243665/" title="Send this entry to a friend via email">Email this</a> | <a href="http://www.dailyfinance.com/2012/05/24/why-dell-will-never-be-great-again/#comments" title="View reader comments on this entry">Comments</a></p>]]></description><category>Acer</category><category>computer sales</category><category>ComputerSales</category><category>Dell</category><category>dell outlook</category><category>DellOutlook</category><category>Finance</category><category>IBM Corp</category><category>laptops</category><category>Michael Dell</category><category>PC sales</category><category>PcSales</category><category>tablets</category><category>The Motley Fool</category><category>Toshiba</category><dc:creator>Rick Aristotle Munarriz, The Motley Fool</dc:creator><pubDate>Thu, 24 May 2012 14:55:00 EST</pubDate></item><item><title>Apple-0-7: Is Siri Spying on You?</title><link>http://www.dailyfinance.com/2012/05/23/apple-007-is-siri-spying-on-you/</link><guid isPermaLink="true">http://www.dailyfinance.com/2012/05/23/apple-007-is-siri-spying-on-you/</guid><comments>http://www.dailyfinance.com/2012/05/23/apple-007-is-siri-spying-on-you/#comments</comments><description><![CDATA[<p>Filed under: <a href="http://www.dailyfinance.com/category/technology/" rel="tag">Technology</a>, <a href="http://www.dailyfinance.com/category/ibm/" rel="tag">IBM</a>, <a href="http://www.dailyfinance.com/category/aapl/" rel="tag">Apple</a></p><img vspace="4" border="0" align="right" hspace="4" src="http://www.blogcdn.com/www.dailyfinance.com/media/2012/05/siri-435cs052312.jpg" alt="Siri" />IBM (<a href="http://www.dailyfinance.com/quote/nyse/international-business-machines-corp/ibm">IBM</a>) has butted heads with Apple (<a href="http://www.dailyfinance.com/quote/nasdaq/apple/aapl">AAPL</a>) in the past, but this time it's personal.<br />
<br />
Big Blue is asking employees to refrain from using Siri -- Apple's ballyhooed digital assistant -- while at work.<br />
<br />
This may seem like an odd request at first. IBM isn't Microsoft (<a href="http://www.dailyfinance.com/quote/nasdaq/microsoft-corp/msft">MSFT</a>), a company with such deep-rooted hatred for all things Apple that CEO Steve Ballmer reportedly mocked an employee for trying to take his picture at a company meeting with an iPhone three years ago. <br />
<br />
IBM doesn't mind if you bring your iPhone to work. Just don't hold down the smartphone's home button long enough to awaken Siri from slumber.<br />
<br />
<strong>I Wasn't Hitting on Siri, I Swear<br />
<br />
</strong>Wedged into the iPhone Software License Agreement, Apple warns that "when you use Siri or Dictation, the things you say will be recorded and sent to Apple in order to convert what you say into text."<br />
<br />
As <em>Wired </em>magazine points out, the users are agreeing and consenting to letting the company use the voice input and user data to improve the products -- as well as Apple's other products and services.<br />
<br />
Is it any wonder why IBM is asking employees not to use Siri while they're at work? The last thing the tech giant wants is someone to use Siri at a time when someone else at the company may be discussing an upcoming IBM product or making a business decision. <br />
<br />
<strong>It's not just IBM<br />
<br />
</strong><em>Wired </em>also points out that American Civil Liberties Union put out a warning for Siri users two months ago.<br />
<br />
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"Where is the nearest abortion clinic?" is an extreme example that the ACLU brings up in making the point that consumers need to be careful. Everything that they say to Siri is apparently going to a server farm in North Carolina.<br />
<br />
The ACLU offered a way out two months ago. iPhone owners can go into their phone's "settings" tab, tap "general," and then Siri. Sliding the Siri option to "off" results in Apple deleting the user data and any recent vocal recordings. Apple may still keep older recordings, but only after they have been "disassociated" -- or not connected to the -- identifiable user data.<br />
<br />
So the next time you see Apple's ad starring Samuel L. Jackson preparing for dinner at home with Siri's assistance, know that the night's details are going somewhere.<br />
<br />
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<div class="postgallery"><p><strong>Gallery: <a href="http://www.dailyfinance.com/photos/how-criminals-use-facebook/">9 Scary Ways Criminals Use Facebook</a></strong></p><a href="http://www.dailyfinance.com/photos/how-criminals-use-facebook/5030127/"><img src="http://www.blogcdn.com/www.dailyfinance.com/media/2012/05/facebook-hacking-1040cs051612_thumbnail.jpg" alt="1. Hacking Accounts" title="1. Hacking Accounts" /></a><a href="http://www.dailyfinance.com/photos/how-criminals-use-facebook/5030126/"><img src="http://www.blogcdn.com/www.dailyfinance.com/media/2012/05/commandeering-accounts-1040cs051612_thumbnail.jpg" alt="2. Commandeering Accounts" title="2. Commandeering Accounts" /></a><a href="http://www.dailyfinance.com/photos/how-criminals-use-facebook/5030125/"><img src="http://www.blogcdn.com/www.dailyfinance.com/media/2012/05/profile-cloning-1040cs051612_thumbnail.jpg" alt="3. Profile Cloning" title="3. Profile Cloning" /></a><a href="http://www.dailyfinance.com/photos/how-criminals-use-facebook/5030124/"><img src="http://www.blogcdn.com/www.dailyfinance.com/media/2012/05/cross-platform-profile-cloning-1040cs051612_thumbnail.jpg" alt="4. Cross-Platform Profile Cloning" title="4. Cross-Platform Profile Cloning" /></a><a href="http://www.dailyfinance.com/photos/how-criminals-use-facebook/5031311/"><img src="http://www.blogcdn.com/www.dailyfinance.com/media/2012/05/phishing-1040cs051612-1337290357_thumbnail.jpg" alt="5. Phishing" title="5. Phishing" /></a></div><br />
<br />
<em>Motley Fool contributor Rick Munarriz does not own shares in any of the stocks in this article. The Motley Fool owns shares of International Business Machines, Microsoft and Apple. Motley Fool newsletter services have recommended buying shares of Apple and Microsoft, and creating bull call spread positions in Apple and Microsoft</em>.<br />
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<br style="clear:both;"></p><p style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"> </p><p><a href="http://www.dailyfinance.com/2012/05/23/apple-007-is-siri-spying-on-you/" rel="bookmark" title="Permanent link to this entry">Permalink</a> | <a href="http://www.dailyfinance.com/forward/20243663/" title="Send this entry to a friend via email">Email this</a> | <a href="http://www.dailyfinance.com/2012/05/23/apple-007-is-siri-spying-on-you/#comments" title="View reader comments on this entry">Comments</a></p>]]></description><category>abortion</category><category>ACLU</category><category>american civil liberties union</category><category>AmericanCivilLibertiesUnion</category><category>Apple Inc.</category><category>dictation</category><category>IBM Corp</category><category>iphone</category><category>Microsoft</category><category>privacy</category><category>siri</category><category>siri spying</category><category>SiriSpying</category><category>Steve Ballmer</category><category>The Motley Fool</category><dc:creator>Rick Aristotle Munarriz, The Motley Fool</dc:creator><pubDate>Wed, 23 May 2012 15:30:00 EST</pubDate></item><item><title>Facebook's IPO Debacle, Day 3: Un-Friended and Dis-Liked on Wall Street</title><link>http://www.dailyfinance.com/2012/05/22/facebooks-ipo-debacle-day-3-un-friended-and-dis-liked-on-wall/</link><guid isPermaLink="true">http://www.dailyfinance.com/2012/05/22/facebooks-ipo-debacle-day-3-un-friended-and-dis-liked-on-wall/</guid><comments>http://www.dailyfinance.com/2012/05/22/facebooks-ipo-debacle-day-3-un-friended-and-dis-liked-on-wall/#comments</comments><description><![CDATA[<p>Filed under: <a href="http://www.dailyfinance.com/category/technology/" rel="tag">Technology</a>, <a href="http://www.dailyfinance.com/category/ms/" rel="tag">Morgan Stanley </a>, <a href="http://www.dailyfinance.com/category/facebook/" rel="tag">Facebook</a>, <a href="http://www.dailyfinance.com/category/market-news/" rel="tag">Market News</a></p><img vspace="4" border="0" align="right" hspace="4" src="http://www.blogcdn.com/www.dailyfinance.com/media/2012/05/facebook-435cs05212.jpg" alt="Facebook stock" />It's day three of the Facebook (<a target="_blank" href="http://www.dailyfinance.com/quote/nasdaq/facebook/fb">FB</a>) valuation debate and the world is, once again, falling apart.<br />
<br />
As the stock's value continues to drop -- it closed Tuesday at $31, down 8.9% on the day, and down 19% from the IPO price of $38 -- lead underwriter Morgan Stanley (<a target="_blank" href="http://www.dailyfinance.com/quote/nyse/morgan-stanley/ms">MS</a>) is being attacked for its <a href="http://www.reuters.com/article/2012/05/22/us-facebook-forecasts-idUSBRE84L06920120522">11th-hour cut</a> in estimates of Facebook's revenue forecasts. <a href="http://www.reuters.com/article/2012/05/22/us-facebook-sec-idUSBRE84L0XZ20120522" target="_blank">SEC Chairman Mary Schapiro</a>, has claimed that "we need to look at" issues related to the IPO, and analysts are criticizing everyone from <a href="http://www.wcti12.com/news/31093221/detail.html">Nasdaq</a> to Facebook itself, desperate to find someone to blame.<br />
<br />
In a particularly poignant vignette, one <a href="http://www.sfgate.com/cgi-bin/article.cgi?f=/g/a/2012/05/22/businessinsiderexclusive-qa-a-hedge.DTL" target="_blank">outraged hedge fund manager</a>, a self-described "blue collar Wall Street guy" is livid because his $100 million investment in the company has headed south.<br />
<br />
<strong>The Problems of Valuation</strong><br />
<br />
While there's ample evidence to suggest that Morgan Stanley may have colored outside the lines, the bigger problem is that, as the market is trying to determine the actual value of Facebook, it's becoming increasingly clear that many of the traditional valuation rules don't apply. The company has minimal infrastructure, doesn't produce a tangible product, and is still groping its way toward a solid monetization strategy. When it comes to advertising, a standard valuation question for a media stock, Facebook is disappointing: As the economic bloviators have endlessly pointed out, the site's advertising revenues are unimpressive. And, to make things worse, there's Facebook's claim that the move to portable devices has made it even harder to create a stable revenue stream. <br />
<br />
(Of course, it's almost impossible to find a website with a good advertising-based business model, but those kinds of big-picture, systemic flaws aren't really interesting to the jittery buy/sell crowd that is currently complaining about Facebook.)<br />
<br />
When it comes to determining the actual worth of Facebook, value investors will have to focus their attention on two somewhat intangible factors: the website's CEO and its place in the social media market. <br />
<br />
<strong>The Big Boss</strong><br />
<br />
Regarding the first, there are the image problems faced by Mark Zuckerberg himself, a somewhat self-conscious 28-year-old college dropout who has been far from impressive in his few public appearances. The Facebook valuation problems don't seem to have hit him too closely, although his worth -- on paper -- has dropped by $3 billion since Friday. In fact, some finance writers are trying to coin the word "Zucked" to describe a paper billionaire who loses a huge chunk of his supposed wealth. Personally, I prefer "Fulded"; then again, my long-term memory stretches <a href="http://www.harikari.com/economy/richard-fuld-jr-angry-old-billionaire.html" target="_blank">all the way back to 2008</a>.<br />
<br />
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But, as any student of Zuckerberg's tenure can attest, the young man in question has a firm vision for the future of Facebook, coupled with a willingness to learn, a strong eye for talent and an iron grip on the wheel. In eight years, he has transformed a college project into a social network that connects more than one-seventh of the world's population. And, when it comes to Facebook's unimpressive revenues, it's worth remembering that "unimpressive" in this context means a mere <a href="http://adage.com/article/digital/facebook-files-ipo-reveals-1-billion-2011-profit/232484/">$1 billion in profit</a> last year. <br />
<br />
Regarding the second factor, Facebook's place in the social media market, few analysts noted that, even as GM announced plans to stop paying the site for advertising, it was doubling down on its use of Facebook's fan pages. In fact, counting its distributors, dealers, factories, suppliers, and other associates, GM operates hundreds of fan pages, without paying Facebook a penny.<br />
<br />
This factor suggests a clear revenue route to revenue for the site. Facebook currently has over 900 million users, and is on track to <a href="http://mashable.com/2012/01/12/facebook-1-billion-users/">hit a billion</a> later this year. Millions of companies, institutions, and artists use the site to create fan pages that they use to connect to customers. In fact, fan pages are on track to become a cottage industry of their own, with an ever-growing cadre of marketers offering to build pages, maintain pages, and advise customers on how to use pages. As yet, <a href="http://www.dailyfinance.com/2012/05/21/why-facebooks-falling-share-price-really-doesnt-matter/">Facebook hasn't monetized this feature, but it isn't hard to imagine how they could. </a><br />
<br />
<strong>How Much Is It Really Worth</strong> <strong>(Again)</strong><br />
<br />
So, to recap, Facebook's paper value dropped from $104 billion to $93 billion in three days. <br />
<br />
<img vspace="4" border="1" hspace="4" src="http://www.blogcdn.com/www.dailyfinance.com/media/2012/05/facebook-numbers-1337720561.jpg" alt="" /><br />
<br />
This didn't happen because of any major moves on the part of the company and wasn't a response to any big market forces. The site's founder and CEO, the guy who built it and has a vision for its growth, is still in the driver's seat -- what's more, with 57% of the company's voting stock under his control, he isn't going anywhere. <br />
<br />
<div style="text-align: center;">Gallery: <a href="http://www.dailyfinance.com/photos/5-companies-getting-burned-by-facebook/" target="_blank">5 Companies Getting Burned By Facebook<br />
<img vspace="4" border="0" align="middle" hspace="4" src="http://www.blogcdn.com/www.dailyfinance.com/media/2012/05/facebook-burns-businesses.jpg" alt="Facebook gallery" /></a></div>
<br />
<br />
As for the future, Facebook still has big plans, and now has a very fat war chest that will make some of them possible. Admittedly, it has a somewhat questionable advertising-based revenue stream, but it is sitting on a potential gold mine. In other words, for the long-term investor, it looks like a great deal. The only question now is how much of a drop should we wait for before buying in?<br />
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<br style="clear:both;"></p><p style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"> </p><p><a href="http://www.dailyfinance.com/2012/05/22/facebooks-ipo-debacle-day-3-un-friended-and-dis-liked-on-wall/" rel="bookmark" title="Permanent link to this entry">Permalink</a> | <a href="http://www.dailyfinance.com/forward/20243003/" title="Send this entry to a friend via email">Email this</a> | <a href="http://www.dailyfinance.com/2012/05/22/facebooks-ipo-debacle-day-3-un-friended-and-dis-liked-on-wall/#comments" title="View reader comments on this entry">Comments</a></p>]]></description><category>advertising revenues</category><category>AdvertisingRevenues</category><category>Facebook</category><category>Facebook IPO</category><category>Facebook stock price falling</category><category>FacebookIpo</category><category>FacebookStockPriceFalling</category><category>Finance</category><category>Mark Zuckerberg</category><category>Mary Schapiro</category><category>Morgan Stanley investigation</category><category>MorganStanleyInvestigation</category><category>SEC investigation</category><category>SecInvestigation</category><category>underwriters</category><dc:creator>Bruce Watson</dc:creator><pubDate>Tue, 22 May 2012 17:24:00 EST</pubDate></item><item><title>Watch Out, Apple: The Kindle Fire Is Getting Bigger</title><link>http://www.dailyfinance.com/2012/05/22/watch-out-apple-the-kindle-fire-is-getting-bigger/</link><guid isPermaLink="true">http://www.dailyfinance.com/2012/05/22/watch-out-apple-the-kindle-fire-is-getting-bigger/</guid><comments>http://www.dailyfinance.com/2012/05/22/watch-out-apple-the-kindle-fire-is-getting-bigger/#comments</comments><description><![CDATA[<p>Filed under: <a href="http://www.dailyfinance.com/category/technology/" rel="tag">Technology</a>, <a href="http://www.dailyfinance.com/category/rimm/" rel="tag">Research In Motion</a>, <a href="http://www.dailyfinance.com/category/aapl/" rel="tag">Apple</a>, <a href="http://www.dailyfinance.com/category/amzn/" rel="tag">Amazon.com</a>, <a href="http://www.dailyfinance.com/category/bks/" rel="tag">Barnes &amp; Noble</a></p><p><img vspace="4" border="0" align="right" hspace="4" alt="Kindle Fire" src="http://www.blogcdn.com/www.dailyfinance.com/media/2012/05/kindle-fire-435cs052212.jpg" />Size isn't everything when it comes to tablets, but Amazon.com (<a href="http://www.dailyfinance.com/quote/nasdaq/amazoncom/amzn">AMZN</a>) is apparently hoping to make that point moot.<br />
<br />
<em>DigiTimes</em> -- the Taiwanese tech publication that's a hotbed of supplier rumors -- is reporting that Amazon plans to supersize its Kindle Fire soon. <br />
<br />
The 7-inch model that has attracted millions of buyers with its entry-level $199 price isn't going away anytime soon. Sources simply tell <em>DigiTimes </em>that a second Kindle Fire tablet -- this one with a 10.1-inch screen -- may hit the market as soon as the third quarter.<br />
<br />
In other words, the tablet wars are about to get even more interesting.<br />
<br />
<strong>Tailoring the Tablets<br />
<br />
</strong>An earlier rumor had Amazon working on an 8.9-inch version of the Kindle Fire that it introduced in November. That move wouldn't have made a lot of sense. Apple's (<a href="http://www.dailyfinance.com/quote/nasdaq/apple/aapl">AAPL</a>) iPad is a 9.7-inch tablet. If Amazon felt that it was losing sales to the iPad because the original Kindle Fire is too small, making it less small isn't the ideal solution. </p>
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<p>Going slightly bigger is a smarter call, giving Amazon the flexibility to price its bigger tablet in the $299 neighborhood -- a price point that would still be very competitive with the iPad. <br />
<br />
It's still easy to be skeptical. A tablet, after all, can be too big. If it's too bulky -- awkward to move around or just uncomfortable to hold -- it's going to be a problem. <br />
<br />
<strong>Ignoring Steve Jobs<br />
<br />
</strong>Apple surely didn't arrive at 9.7 inches by accident, and Steve Jobs used to mock smaller tablets as "tweeners" because they were too big to be a smartphone but too small to be a functional tablet.<br />
<br />
Consumers don't necessarily agree. Amazon hasn't had a problem selling its Kindle Fire tablets, though the company has yet to reveal the actual number of units sold beyond CEO Jeff Bezos pointing out that "millions" were sold over the holidays. <br />
Clearly there's a market for the 7-inch tablets that fit comfortably in a small pocketbook and perhaps even rather large cargo pockets. Barnes &amp; Noble's (<a href="http://www.dailyfinance.com/quote/nyse/barnes-noble-inc/bks">BKS</a>) Nook Tablet and Research In Motion's (<a href="http://www.dailyfinance.com/quote/nasdaq/research-in-motion-limited-usa/rimm">RIMM</a>) PlayBook are also 7-inch devices.<br />
<br />
However, at a time when it seems as if Apple may be going for a bigger screen for its next iPhone -- possibly testing Jobs' own "tweener" definition -- it's worth noting that Amazon also isn't afraid to grow its Kindle Fire business. </p>
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<p><br />
<br />
<em>Motley Fool contributor Rick Munarriz does not own shares in any stocks in this article. The Motley Fool owns shares of Amazon.com and Apple. <a href="http://www.fool.com/shop/newsletters/index.aspx">Motley Fool newsletter services</a> have recommended buying shares of Apple and Amazon.com. Motley Fool newsletter services have recommended writing puts on Barnes &amp; Noble and creating a bull call spread position in Apple</em>.</p>
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</div><br style="clear:both;"></p><p style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"> </p><p><a href="http://www.dailyfinance.com/2012/05/22/watch-out-apple-the-kindle-fire-is-getting-bigger/" rel="bookmark" title="Permanent link to this entry">Permalink</a> | <a href="http://www.dailyfinance.com/forward/20242902/" title="Send this entry to a friend via email">Email this</a> | <a href="http://www.dailyfinance.com/2012/05/22/watch-out-apple-the-kindle-fire-is-getting-bigger/#comments" title="View reader comments on this entry">Comments</a></p>]]></description><category>Amazon.com</category><category>Barnes &amp; Noble</category><category>best tablets</category><category>BestTablets</category><category>bigger kindle</category><category>BiggerKindle</category><category>IPad</category><category>Jeff Bezos</category><category>Kindle Fire</category><category>nook Tablet</category><category>Steve Jobs</category><category>tablet wars</category><category>TabletWars</category><dc:creator>Rick Aristotle Munarriz, The Motley Fool</dc:creator><pubDate>Tue, 22 May 2012 15:50:00 EST</pubDate></item><item><title>Happy Birthday, YouTube! Now, Get Back to Work and Make Money</title><link>http://www.dailyfinance.com/2012/05/21/happy-birthday-youtube-now-get-back-to-work-and-make-money/</link><guid isPermaLink="true">http://www.dailyfinance.com/2012/05/21/happy-birthday-youtube-now-get-back-to-work-and-make-money/</guid><comments>http://www.dailyfinance.com/2012/05/21/happy-birthday-youtube-now-get-back-to-work-and-make-money/#comments</comments><description><![CDATA[<p>Filed under: <a href="http://www.dailyfinance.com/category/technology/" rel="tag">Technology</a>, <a href="http://www.dailyfinance.com/category/media/" rel="tag">Media</a>, <a href="http://www.dailyfinance.com/category/goog/" rel="tag">Google </a>, <a href="http://www.dailyfinance.com/category/nlfx/" rel="tag">Netflix</a>, <a href="http://www.dailyfinance.com/category/ebay/" rel="tag">eBay</a></p><img vspace="4" border="0" align="right" hspace="4" alt="YouTube" src="http://www.blogcdn.com/www.dailyfinance.com/media/2012/05/youtube--1040cs052112.jpg" />Happy Birthday, YouTube!<br />
<br />
Google's (<a href="http://www.dailyfinance.com/quote/nasdaq/google/goog">GOOG</a>) fast-growing YouTube turned 7 on Monday. The world's most popular video-sharing website has come a long way in its brief life. Many of its milestones and metrics are jaw-dropping.
<ul>
    <li>There are 72 hours of video uploaded to the website every minute.</li>
    <li>YouTube receives 800 million unique visitors a month, who consume 3 billion hours of clips.</li>
    <li>There are now tens of millions of channels, and subscriptions to the content channels have increased 50% over the past year.</li>
</ul>
Despite all of YouTube's achievements, this is really only the beginning.<br />
<br />
For the sake of Google investors who have seen the search giant try to monetize its website more effectively without alienating users, let's go over a few of the things that can turn YouTube into a monster moneymaker for the world's most valuable Internet company.<br />
<br />
<strong>Time to Really Monetize the Masses</strong><br />
<br />
Three years ago, I was invited to the <a href="http://www.dailyfinance.com/2011/12/30/why-arent-you-making-money-on-youtube/">YouTube Partners program</a>. Since then, the number of partners that YouTube has accepted to its program -- where those uploading original videos that are viewed by reasonably sized audiences can enter into ad-sharing deals through Google -- has grown. YouTube has also expanded the program to let some nonpartners monetize some of their viral videos. <br />
<br />
I was one of the lucky ones -- an early arrival on YouTube with modest success as a content creator. Now YouTube needs to make it even easier for its tens of millions of channel creators to make money on the website, and there are plenty of ways to make that happen.<br />
<ul>
    <li><strong>Put out a tip jar</strong>: Google has tried to compete with eBay's (<a href="http://www.dailyfinance.com/quote/nasdaq/ebay/ebay">EBAY</a>) PayPal as a transactional platform with Google Checkout, but it has a long way to go. One thing it could do is incorporate virtual tip jars on YouTube channels. Getting interested content creators to sign up for Google Checkout accounts and encouraging viewers to contribute would go a long way toward popularizing the platform.</li>
    <li><strong>Kick things up Kickstarter style</strong>: Kickstarter.com is a fast-growing website that allows entrepreneurs and artists to raise money for projects. It's the poster child of "crowd funding" where visitors vote with their pocketbooks on what they want to see materialize and receive perks for financials participation. YouTube has launched its own funding efforts to nab proprietary content, but it needs to reverse the process and let viewers interact with compelling projects.</li>
    <li><strong>Get more action from ads</strong>: Google rocks in paid search. It's a beast in sizing up text on website pages and serving up contextual ads that are relevant. It's harder to pull that off on an eye-candy platform. Google could be serving up better ads if it got to know its video content a little better. YouTube needs to encourage more descriptive text -- whether this is a matter of easier integration with its own Blogger, educating partners on the power of accurate words, or staffing a fleet of compensated reviewers for high-traffic clips. It's understandable why YouTube just doesn't flip the switch and let every channel owner generate click-based revenue. Gaming the system and the uploading of unauthorized content are big enough problems already. (The last thing that YouTube needs is to pursue monetization at the expense of the credibility of Google's ad platform.) However, YouTube can do a better job of working with cost-per-action ads where advertisers only pay if something is actually sold or a lead is genuinely created.</li>
</ul>
In the end, it's about incentivizing content creators, but also engaging viewers in interactive ways. <br />
<br />
<strong>Follow Netflix Into Premium Video Subscriptions</strong> <br />
<br />
YouTube's success has translated perfectly into mobile, where viewers crave the short-form clips that the website provides. We're talking about 600 million playbacks a day on mobile devices!<br />
<br />
The problem with YouTube -- as a business -- is that it's serving up chunky media files to 800 million largely freeloading customers where putting up with ads isn't always enough. <br />
<br />
Netflix (<a href="http://www.dailyfinance.com/quote/nasdaq/netflix/nflx">NFLX</a>) didn't begin streaming until a year after YouTube was born, yet it's up to 26 million global streaming accounts. Imagine what a successful premium streaming service could do for Google TV or its hairy relationships with hesitant movie studios and TV producers. <br />
<br />
YouTube can never lose the free side of the video-sharing site, but it needs to exploit its mobile magnitude before Netflix runs away with the market.<br />
<br />
It doesn't have to end there, of course. Google can take a page out of the original MP3.com playbook with the New Music Army program of incentivized promoters. It can arm video makers with even better authoring tools, and make the clips more engaging with polls and other embedded features. <br />
<br />
YouTube will get there, but let's hope that it's as impatient as most 7-year-olds and evolves quickly. <br />
<br />
<em>Motley Fool contributor Rick Munarriz does not own shares in any of the stocks in this article, except for Netflix. The Motley Fool owns shares of Google and Netflix. <a href="http://www.fool.com/shop/newsletters/index.aspx">Motley Fool newsletter services</a> have recommended buying shares of Netflix, eBay, and Google</em>.<br />
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</div><br style="clear:both;"></p><p style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"> </p><p><a href="http://www.dailyfinance.com/2012/05/21/happy-birthday-youtube-now-get-back-to-work-and-make-money/" rel="bookmark" title="Permanent link to this entry">Permalink</a> | <a href="http://www.dailyfinance.com/forward/20242117/" title="Send this entry to a friend via email">Email this</a> | <a href="http://www.dailyfinance.com/2012/05/21/happy-birthday-youtube-now-get-back-to-work-and-make-money/#comments" title="View reader comments on this entry">Comments</a></p>]]></description><category>EBay</category><category>Google</category><category>Google Checkout</category><category>Google TV</category><category>Happy Birthday</category><category>internet video</category><category>InternetVideo</category><category>Kickstarter</category><category>monetization</category><category>Sci/Tech</category><category>streaming video</category><category>StreamingVideo</category><category>The Motley Fool</category><category>youtube</category><dc:creator>Rick Aristotle Munarriz, The Motley Fool</dc:creator><pubDate>Mon, 21 May 2012 17:19:00 EST</pubDate></item><item><title>Elon Musk Boldly Goes Where No Entrepreneur Could Afford to Go Before</title><link>http://www.dailyfinance.com/2012/05/18/elon-musk-boldly-goes-where-no-entrepreneur-could-afford-to-go-b/</link><guid isPermaLink="true">http://www.dailyfinance.com/2012/05/18/elon-musk-boldly-goes-where-no-entrepreneur-could-afford-to-go-b/</guid><comments>http://www.dailyfinance.com/2012/05/18/elon-musk-boldly-goes-where-no-entrepreneur-could-afford-to-go-b/#comments</comments><description><![CDATA[<p>Filed under: <a href="http://www.dailyfinance.com/category/technology/" rel="tag">Technology</a></p><img vspace="4" border="0" align="right" hspace="4" src="http://www.blogcdn.com/www.dailyfinance.com/media/2012/05/space-x-elon-musk-435cs051612.jpg" alt="Elon Musk" />On Saturday, Elon Musk will make history. Again. This is the man who:
<ul>
    <li>Invented PayPal (and sold it to eBay (<a href="http://www.dailyfinance.com/quote/nasdaq/ebay/ebay">EBAY</a>) for $1.5 billion).</li>
    <li>Looked under the hood of the electric car that General Motors (<a href="http://www.dailyfinance.com/quote/nyse/general-motors-company/gm">GM</a>) had just killed, and <a href="http://www.fool.com/investing/high-growth/2007/01/08/will-anyone-kill-the-gasoline-car.aspx">brought it back to life</a>.</li>
    <li>Launched the first ever private space vessel to orbit the Earth.</li>
    <li>Was the inspiration behind the movie version of <em>Iron Man</em>'s billionaire inventor Tony Stark.</li>
</ul>
On Saturday, he will lead his company, SpaceX, in another historic first, as SpaceX attempts to launch into space a Dragon resupply capsule atop one of its Falcon 9 rockets, then dock it with the International Space Station.<br />
<br />
The project is important for several reasons. First and foremost, it's never been done before. A private party has never docked a spaceship with the ISS. As Comedy Central's Stephen Colbert put it recently: "four entities have launched rockets into space: the U.S., China, the Soviet Union [Russia], and Elon Musk."<br />
<br />
Second, because if SpaceX succeeds in this effort, it will begin to make good on the $1.6 billion contract <a href="http://www.fool.com/investing/high-growth/2008/12/26/nasa-rejects-trojan-horse.aspx">it won from NASA</a> four years ago, to run about a dozen resupply missions to the ISS -- relieving NASA of the obligation of having to pay the Russians to lift supplies up to the station, and ensuring SpaceX's survival in the process.<br />
<br />
<strong>What's It Mean to You?</strong><br />
<br />
To taxpayers, though, the most important thing about Saturday's flight is the potential that a successful SpaceX mission holds for lowering the cost of space flight, and getting us more missions per taxpayer dollar. <br />
<br />
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By SpaceX's estimation, once the company scales up its operations, it should be able to lift cargo into space at a rough cost of about $1,300 per pound lifted. For reference, that's about 50% cheaper than the cheapest state-subsidized space launch today -- and multiples cheaper than the current average cost to launch a rocket into space, which runs anywhere from $4,500 up to $10,000 per pound of cargo delivered. And ultimately, Musk says that getting the price down to $500 per pound or even less is "very achievable."<br />
<br />
That's just one more reason that when Falcon 9 is waiting on the launchpad Saturday, we should all be counting down along with it. <br />
<br />
<em>Motley Fool contributor <a href="http://mailto:rsmith@fool.com">Rich Smith</a> holds no position in any company mentioned. <a href="http://www.fool.com/shop/newsletters/index.aspx">Motley Fool newsletter services</a> have recommended buying shares of General Motors and eBay</em>.<br />
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<br style="clear:both;"></p><p style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"> </p><p><a href="http://www.dailyfinance.com/2012/05/18/elon-musk-boldly-goes-where-no-entrepreneur-could-afford-to-go-b/" rel="bookmark" title="Permanent link to this entry">Permalink</a> | <a href="http://www.dailyfinance.com/forward/20239649/" title="Send this entry to a friend via email">Email this</a> | <a href="http://www.dailyfinance.com/2012/05/18/elon-musk-boldly-goes-where-no-entrepreneur-could-afford-to-go-b/#comments" title="View reader comments on this entry">Comments</a></p>]]></description><category>dock with ISS</category><category>DockWithIss</category><category>Dragon</category><category>Elon Musk</category><category>Falcon 9</category><category>International Space Station</category><category>Iron Man</category><category>Launch Saturday</category><category>LaunchSaturday</category><category>NASA</category><category>paypal</category><category>private spaceflight</category><category>PrivateSpaceflight</category><category>resupply</category><category>SpaceX</category><category>spacex dragon</category><category>SpacexDragon</category><category>Stephen Colbert</category><dc:creator>Rich Smith, The Motley Fool</dc:creator><pubDate>Fri, 18 May 2012 16:20:00 EST</pubDate></item><item><title>Bargain Shopping Simplified: Is This App the Answer?</title><link>http://www.dailyfinance.com/2012/05/17/bargain-shopping-simplified-is-this-app-the-answer/</link><guid isPermaLink="true">http://www.dailyfinance.com/2012/05/17/bargain-shopping-simplified-is-this-app-the-answer/</guid><comments>http://www.dailyfinance.com/2012/05/17/bargain-shopping-simplified-is-this-app-the-answer/#comments</comments><description><![CDATA[<p>Filed under: <a href="http://www.dailyfinance.com/category/technology/" rel="tag">Technology</a>, <a href="http://www.dailyfinance.com/category/saving-money/" rel="tag">Saving Money</a>, <a href="http://www.dailyfinance.com/category/shopping/" rel="tag">Shopping</a></p><img vspace="4" border="0" align="right" hspace="4" src="http://www.blogcdn.com/www.dailyfinance.com/media/2012/05/netplenish-435cs051412.jpg" alt="NetPlenish" />Comparison shopping is an art to some and an obsession to others. But getting the best price in one way can come at a cost in others -- in the gas you burn while driving to reach that great sale, for example, or the time it may take you to travel from one grocery store to the next to cherry-pick each one's weekly sale items, or the hours spent scouring the Internet for bargains. <br />
<br />
NetPlenish, a startup based in Ventura, Calif., aims to help you minimize those hidden costs.<br />
<br />
Its app sorts through the various merchants selling the items you want, and bundles them together to get you the best overall deal. It even compares combinations of items to determine whether you'll save more with shipping costs by buying primarily from one merchant, or whether you'll spend the least by using a wider variety of retailers. <br />
<br />
And of course, it's all mobile.<br />
<br />
Though services like Soap.com, Amazon's Fresh, and Alice.com all serve a similar purpose -- providing one-stop shops for household staples -- NetPlenish distinguishes itself through its mobile app, its price comparison capabilities and its simplified checkout. (A complicated, time-consuming checkout process <a href="http://www.dailyfinance.com/2012/05/05/online-shoppers-big-peeve-its-such-a-pain-to-pay/" target="_blank">is one of our biggest peeves</a> about online shopping). <br />
<br />
<strong>Smaller Purchases, Bigger Savings</strong><br />
<br />
People have always been willing to put in the effort to score deals on bigger purchases, like cars and travel, and the Web gave them plenty of tools for that. Kayak.com, for example, tracks multiple sites to get customers the best airfares. But incremental savings can add up quickly on everyday purchases -- trouble is, most folks don't have the patience to look.<br />
<br />
"People usually use price comparison for a television but not for diapers," said Dave Compton, CEO and founder of NetPlenish. "If you wanted to do this for everyday items, you'd have to get a big ol' honkin' spreadsheet." <br />
<br />
Shopping even without deal searching is a time suck. According to NetPlenish, the average consumer spends 45 minutes nearly twice a week on errands. Compton -- still haunted by the memory of trying to go shopping with his toddler daughter in tow -- wants to harness the power of the Internet to get the whole shopping experience down from 45 minutes to 45 seconds.<br />
<br />
<strong>A More Powerful Algorithm</strong><br />
<br />
At the heart of NetPlenish is its ShopGenius algorithm, which scours vendors' prices to find the best deals for multiple items on a user's shopping list. ShopGenius then lets merchants compete to provide the best overall price, including shipping, sales tax and the lowest possible product price. <br />
<br />
"NetPlenish solves a big problem that consumers face every day, which is a single store may not have the best price repeatedly for items you need to buy over and over, like toothpaste, toilet paper, diapers and dog food," Compton said. "With NetPlenish, your items come from a different merchant each delivery, based on who has the lowest price at the time of your purchase." <br />
<br />
The app, for both iPhones and Androids, is fairly simple to use: Users can add items to their shopping list manually or by scanning bar codes. After that, they can simply tap the items they need replenished, and they'll receive the products directly from among the more than 20 merchants NetPlenish works with, including Walmart, Target, Walgreens, Drugstore.com and Sephora. <br />
<br />
Though you may still pay, say, $15 for shipping after saving $15 by optimizing your deals, NetPlenish views the time saved as a net-positive. And with its painless method for adding regularly purchased items to your shopping list, it turns shopping into practically a wave of the hand. <b><br />
<br />
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<br />
</b> <br />
<strong>No Checkout Checkout</strong><br />
<br />
Still, the biggest selling point for NetPlenish may be its ease of check-out. The final step of shopping on an e-commerce site -- especially when using a mobile device -- can be painful: too many hoops to jump through, too many steps, too many numbers to enter and anti-spam codes to type. In fact, anywhere from 25% to 55% of online shopping carts get abandoned before the purchases are completed, in large part because consumers lose patience. <br />
<br />
That fact meshes with another recently reported piece of data: 58% of online shoppers said they'd rather safely store their account information once, in a single place that can be easily accessed no matter where they're shopping online, <a href="http://www.dailyfinance.com/2012/05/05/online-shoppers-big-peeve-its-such-a-pain-to-pay/" target="_blank">according to a MasterCard survey conducted by Harris Interactive</a>. <br />
<br />
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That's why NetPlenish created what it bills as a mobile commerce first: "No Checkout Checkout," which eliminates the hassle of having to fill out order forms on a tiny phone screen. Shoppers just click one button to order products from NetPlenish's roster of merchants. <br />
<br />
Shoppers abandon their online carts, Compton said, because e-commerce has never truly mimicked real commerce. <br />
<br />
"You and I go to Safeway -- we get our change, lickity split," Compton said. "E-commerce, you're mired down with two to three pages of checkout. That's why people drop off. The 'No Checkout Checkout' is important: It's hard for me to type. You want me to go through five pages with a fat thumb?"<br />
<span style="font-weight: bold;"><br />
The Wave of the Future?<br />
</span><br />
Last year, 7 % -- or $202 billion -- of U.S. retail sales were conducted online, according to research firm Forrester, and mobile purchasing is on the rise: In the first quarter of 2011, 13% of U.S. online adults used a smartphone to make a purchase; mobile commerce is expected to grow at 39% a year over the next five years, reaching $31 billion by 2016. <br />
<br />
Sellers are adapting: Some 57% of online retailers have developed a mobile commerce strategy, and 48% already have a mobile-optimized site. And 56 of the top 100 retailers in the U.S. have developed Android, iPad, or iPhone m-commerce apps.<br />
<br />
Talking about the choices available via NetPlenish, Dave McClure, founding partner at 500 Startups and a NetPlenish investor, noted: "This is a $50 billion bricks-and-mortar market, yet only 5% of these products are currently being sold online." <br />
<br />
As e-commerce and m-commerce grow, retailers will either shift their strategies to adapt, or close stores and shrink, a la Best Buy's recent announcement that it would shutter 50 locations. Apps like NetPlenish, with its one-stop shopping and seamless checkout, could accelerate the shopping revolution.<br style="clear:both;"></p><p style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"> </p><p><a href="http://www.dailyfinance.com/2012/05/17/bargain-shopping-simplified-is-this-app-the-answer/" rel="bookmark" title="Permanent link to this entry">Permalink</a> | <a href="http://www.dailyfinance.com/forward/20232598/" title="Send this entry to a friend via email">Email this</a> | <a href="http://www.dailyfinance.com/2012/05/17/bargain-shopping-simplified-is-this-app-the-answer/#comments" title="View reader comments on this entry">Comments</a></p>]]></description><category>abandoned shopping carts</category><category>AbandonedShoppingCarts</category><category>Alice.com</category><category>amazon fresh</category><category>AmazonFresh</category><category>bargain+shopping+simplified:+is+this+app+the+answer</category><category>bargainshoppingsimplified:isthisapptheanswer</category><category>best deals</category><category>best prices</category><category>BestDeals</category><category>BestPrices</category><category>Comparison shopping</category><category>ComparisonShopping</category><category>Dave Compton</category><category>DaveCompton</category><category>ecommerce</category><category>m-commerce</category><category>mcommerce</category><category>netplenish</category><category>personal finance</category><category>PersonalFinance</category><category>Smartphone shopping apps</category><category>SmartphoneShoppingApps</category><category>Soap.com</category><dc:creator>Ross Kenneth Urken</dc:creator><pubDate>Thu, 17 May 2012 12:50:00 EST</pubDate></item><item><title>Groupon Is Going to Be a TV Star</title><link>http://www.dailyfinance.com/2012/05/17/groupon-is-going-to-be-a-tv-star/</link><guid isPermaLink="true">http://www.dailyfinance.com/2012/05/17/groupon-is-going-to-be-a-tv-star/</guid><comments>http://www.dailyfinance.com/2012/05/17/groupon-is-going-to-be-a-tv-star/#comments</comments><description><![CDATA[<p>Filed under: <a href="http://www.dailyfinance.com/category/technology/" rel="tag">Technology</a>, <a href="http://www.dailyfinance.com/category/media/" rel="tag">Media</a>, <a href="http://www.dailyfinance.com/category/entertainment/" rel="tag">Entertainment</a></p><p><img vspace="4" border="0" align="right" hspace="4" alt="Groupon" src="http://www.blogcdn.com/www.dailyfinance.com/media/2012/05/groupon-435cs051612.jpg" />The leading daily deals website is ready for its prime-time close-up.<br />
<br />
CBS (<a href="http://www.dailyfinance.com/quote/nyse/cbs-corp/cbs">CBS</a>) is picking up <em>Friend Me</em>, a sitcom about two friends who move to Los Angeles to work for Groupon (<a href="http://www.dailyfinance.com/quote/nasdaq/groupon-inc/grpn">GRPN</a>).<br />
<br />
CBS has yet to reveal where it's slotting the shows that it's been picking up for the upcoming fall season, though this seems like a no-brainer to pair up with <em>The Big Bang Theory</em>. It could be an hour of nerds and geeks if CBS positions the series correctly.<br />
<br />
<em>Friend Me </em>stars Christopher Mintz-Plasse, the actor who relishes playing awkward characters including the unforgettable McLovin in <em>Superbad</em>. <br />
<br />
<strong>You Can't Buy This Kind of Publicity</strong><br />
<br />
Having the two lead characters work at the Los Angeles office of the Chicago-based Groupon is obviously validation for the flash-sale site. Even if the show mines the company's hokey ad copy or some of its more outlandish discounted offers for comedy, Groupon wins.<br />
<br />
CBS could've just made up a company. It would have been an easy route, giving the broadcaster the ability to lampoon away without any legal repercussions. CBS also could've gone for a smaller rival. You just know that LivingSocial would've loved to take Groupon's place here.<br />
<br />
However, Groupon is the brand that everyone associates with these half-priced pre-paid vouchers for restaurants, spas, service providers, and touristy experiences. <br />
<br />
"I have a Groupon," is what patrons often say at an establishment, even if the voucher that they may be holding is from a rival daily deals provider.<br />
 </p>
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<p><br />
<br />
<strong>Name </strong><strong>Blame</strong><br />
<br />
But why is a series based on Groupon named after a Facebook friend request? <em>Vanity Fair </em>has already taken CBS to task over it. "This makes no sense and begs an immediate title change," the magazine's website argues.<br />
<br />
</p>
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<p>However, it does stand to reason that the two main characters are creatures of social media. One is an introvert who prefers to spend his idle time back home playing online poker. Zynga (<a href="http://www.dailyfinance.com/quote/nasdaq/zynga-inc/znga">ZNGA</a>) -- a powerhouse on Facebook -- does have an online poker game, though it's not played for real money.<br />
<br />
Facebook faux pas or not, Groupon's going to be the real winner in <em>Friend Me</em>, even if the seemingly iffy premise doesn't necessarily bode well for those banking on a long tenure at CBS.<br />
<br />
<em>Motley Fool contributor Rick Munarriz does not own shares in any of the stocks mentioned in this article</em>.</p><br style="clear:both;"></p><p style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"> </p><p><a href="http://www.dailyfinance.com/2012/05/17/groupon-is-going-to-be-a-tv-star/" rel="bookmark" title="Permanent link to this entry">Permalink</a> | <a href="http://www.dailyfinance.com/forward/20239500/" title="Send this entry to a friend via email">Email this</a> | <a href="http://www.dailyfinance.com/2012/05/17/groupon-is-going-to-be-a-tv-star/#comments" title="View reader comments on this entry">Comments</a></p>]]></description><category>CBS</category><category>Christopher Mintz-Plasse</category><category>Entertainment</category><category>Facebook</category><category>friend me</category><category>FriendMe</category><category>Groupon</category><category>LivingSocial</category><category>Los Angeles</category><category>mclovin</category><category>new tv shows</category><category>NewTvShows</category><category>sitcom</category><category>Superbad</category><dc:creator>Rick Aristotle Munarriz, The Motley Fool</dc:creator><pubDate>Thu, 17 May 2012 12:46:00 EST</pubDate></item><item><title>GM Had 1,999 Reasons to Crash Facebook's IPO Party</title><link>http://www.dailyfinance.com/2012/05/16/gm-facebook-ads-reasons-crash-ipo-party/</link><guid isPermaLink="true">http://www.dailyfinance.com/2012/05/16/gm-facebook-ads-reasons-crash-ipo-party/</guid><comments>http://www.dailyfinance.com/2012/05/16/gm-facebook-ads-reasons-crash-ipo-party/#comments</comments><description><![CDATA[<p>Filed under: <a href="http://www.dailyfinance.com/category/technology/" rel="tag">Technology</a>, <a href="http://www.dailyfinance.com/category/facebook/" rel="tag">Facebook</a>, <a href="http://www.dailyfinance.com/category/grm/" rel="tag">General Motors</a></p><p><img vspace="4" border="0" align="right" hspace="4" alt="GM Facebook" src="http://www.blogcdn.com/www.dailyfinance.com/media/2012/05/gm-facebook-435cs051612.jpg" />General Motors (<a href="http://www.dailyfinance.com/quote/nyse/general-motors-company/gm">GM</a>) really knows how to time an exit.<br />
<br />
The automaker has announced that it will no longer advertise on Facebook, just days before the social networking giant is set to go public.<br />
<br />
GM doesn't have a beef with the content on Facebook. It's just not satisfied with the effectiveness of the paid ads that it's been placing on the wildly popular website. <br />
<br />
Maybe that's not a surprise: When's the last time you clicked on a Facebook ad?<br />
<br />
Search marketing manager WordStream compared the click-through rates at Facebook to Google (<a href="http://www.dailyfinance.com/quote/nasdaq/google/goog">GOOG</a>). It discovered that just 0.051% of Facebook ads -- or 1 in every 2,000 impressions -- received clicks for advertisers. <br />
<br />
By nature, folks don't like clicking on ads. Even on Google.com, where visitors are there expressly to be taken somewhere else, users prefer the organic search results over the sponsored entries. WordStream found that Google ads generate a click-through rate of 0.4%, or 1 in every 250 impressions.<br />
<br />
Is Facebook too good at what it does? Are its more than 900 million active users so addicted to the platform that they don't want to click on an ad that will take them away from what they're doing?<br />
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<p><br />
<br />
<strong>Taking a Free Ride</strong><br />
<br />
GM isn't giving up on Facebook as a promotional platform. It will continue to milk the social-viral nature of the website, reaching out to visitors of its official fan pages and those who have GM and its cars in their Facebook news feeds. <br />
<br />
It makes sense. Why buy the cow when you can milk it virtually for free? However, Facebook isn't going to look too kindly at this practice if more large corporate customers follow suit.<br />
<br />
Facebook will never make individuals pay to use its site, but we may eventually reach a point where the social networking behemoth installs a pay-to-play requirement for corporate accounts. Why should a company be able to set up a fan page, reach an audience whose members choose to follow it, and not pay Facebook for the leads and the perpetual contact?<br />
<br />
<strong>Better Ads</strong><br />
<br />
There's a better solution, of course. Facebook can just improve the monetization of its page views. Improving its ad-targeting technology to make sure that sponsored messages are reaching more receptive audiences is one place to start.</p>
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<p>Facebook will also benefit as local advertisers grow to the point where they can muscle out national marketers. Users are more likely to click ads by area venues and service providers that will be more relevant and realistic.<br />
<br />
Obviously Facebook is just starting to cash in on its gargantuan traffic. GM may be peeling out in a very public manner -- at a lousy time for Facebook -- but it's the social networking giant that's probably having the last laugh.<br />
<br />
After all, in just eight years Facebook has achieved a market valuation that is three times greater than what GM has amassed in more than 100 years.<br />
<br />
<br />
 </p>
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<p><br />
<em>Motley Fool contributor Rick Munarriz does not own shares in any stocks in this article. The Motley Fool owns shares of Google. <a href="http://www.fool.com/shop/newsletters/index.aspx">Motley Fool newsletter services</a> have recommended buying shares of General Motors and Google</em>.</p><br style="clear:both;"></p><p style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"> </p><p><a href="http://www.dailyfinance.com/2012/05/16/gm-facebook-ads-reasons-crash-ipo-party/" rel="bookmark" title="Permanent link to this entry">Permalink</a> | <a href="http://www.dailyfinance.com/forward/20239355/" title="Send this entry to a friend via email">Email this</a> | <a href="http://www.dailyfinance.com/2012/05/16/gm-facebook-ads-reasons-crash-ipo-party/#comments" title="View reader comments on this entry">Comments</a></p>]]></description><category>click-through</category><category>Facebook</category><category>facebook ads</category><category>Facebook ipo</category><category>FacebookAds</category><category>FacebookIpo</category><category>featured</category><category>Finance</category><category>GM Facebook ads</category><category>GmFacebookAds</category><category>internet advertising</category><category>InternetAdvertising</category><category>Motors Liquidation Co</category><category>paid ads</category><category>PaidAds</category><category>WordStream</category><dc:creator>Rick Aristotle Munarriz, The Motley Fool</dc:creator><pubDate>Wed, 16 May 2012 14:15:00 EST</pubDate></item><item><title>Facebook Boosts Size of IPO by 25% as More Insiders Cash Out</title><link>http://www.dailyfinance.com/2012/05/16/facebook-boosts-size-of-ipo-by-25-as-more-insiders-cash-out/</link><guid isPermaLink="true">http://www.dailyfinance.com/2012/05/16/facebook-boosts-size-of-ipo-by-25-as-more-insiders-cash-out/</guid><comments>http://www.dailyfinance.com/2012/05/16/facebook-boosts-size-of-ipo-by-25-as-more-insiders-cash-out/#comments</comments><description><![CDATA[<p>Filed under: <a href="http://www.dailyfinance.com/category/technology/" rel="tag">Technology</a>, <a href="http://www.dailyfinance.com/category/facebook/" rel="tag">Facebook</a>, <a href="http://www.dailyfinance.com/category/market-news/" rel="tag">Market News</a></p><img vspace="4" border="0" align="right" hspace="4" src="http://www.blogcdn.com/www.dailyfinance.com/media/2012/05/facebook-ipo-435cs051612.jpg" alt="Facebook ipo" />NEW YORK -- Insiders and early Facebook investors will be unloading more of their shares in the initial public offering, the company said Wednesday, as they take advantage of investor demand.<br />
<br />
Facebook said in a regulatory filing that 84 million shares, worth up to $3.2 billion, will be added to the offering.<br />
<br />
The entire increase comes from insiders and early investors, so the company won't benefit from the additional sales.<br />
<br />
The biggest increases come from investment firms DST Global and Tiger Global. Goldman Sachs is doubling the number of shares it is selling. Facebook board members Peter Thiel and James Breyer are also selling more shares.<br />
<br />
Founder Mark Zuckerberg isn't increasing the number of shares he's selling.<br />
<br />
The news comes a day after Facebook raised the expected price range for the stock to a range of $34 to $38 per share, up from its previous range of $28 to $35. Also Tuesday, major advertiser General Motors Co. said it would stop advertising on Facebook.<br />
<br />
At the high end of the price range, the IPO would raise $16 billion without the overallotment option reserved to meet extra demand. That would make it the third-largest U.S. IPO in history, ahead of General Motors in 2010, according to Renaissance Capital.<br />
<br />
The IPO is the most hotly anticipated in years and would value Facebook overall at more than $100 billion.<br />
<br />
In a filing with the Securities and Exchange Commission, Facebook said current shareholders are now offering approximately 241 million shares, up from about 157 million shares previously.<br />
<br />
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<br />
Even though Zuckerberg isn't increasing the number of shares he is  selling, the additional sales will trim his voting control to 55.8  percent from 57.3 percent. That's because he has voting control over  some shares now owned by investment firms, which will be sold in the  offering.<br />
<br />
Facebook has more than 900 million users who log in at  least once a month, but it makes only a few dollars per year from each  one, chiefly through advertising. Advertisers have been complaining that  it's difficult to make good use of Facebook.<br />
<br />
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GM did not say why  it would stop advertising on Facebook. The Wall Street Journal reported,  citing people it did not identify, that it was because GM had concluded  that the ads were ineffective.<br />
<br />
GM spokesman Greg Martin said the  company will keep paid content on pages that promote its products.  Meanwhile, GM competitor Ford reaffirmed its commitment to Facebook,  saying its relationship was stronger than ever.<br />
<br />
Morgan Stanley  leads the team of 33 underwriters selected for the Facebook offering,  followed by JPMorgan Chase and Goldman Sachs.<br />
<br />
The offering is  expected to get a final price Thursday evening. Shares would start  trading on the Nasdaq on Friday under the "FB" ticker symbol.<br />
<br style="clear:both;"></p><p style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"> </p><p><a href="http://www.dailyfinance.com/2012/05/16/facebook-boosts-size-of-ipo-by-25-as-more-insiders-cash-out/" rel="bookmark" title="Permanent link to this entry">Permalink</a> | <a href="http://www.dailyfinance.com/forward/20239229/" title="Send this entry to a friend via email">Email this</a> | <a href="http://www.dailyfinance.com/2012/05/16/facebook-boosts-size-of-ipo-by-25-as-more-insiders-cash-out/#comments" title="View reader comments on this entry">Comments</a></p>]]></description><category>facebook IPO</category><category>Facebook sells more shares</category><category>FacebookIpo</category><category>FacebookSellsMoreShares</category><category>Finance</category><category>Mark Zuckerberg</category><category>Securities and Exchange Commission</category><category>SecuritiesAndExchangeCommission</category><dc:creator>The Associated Press</dc:creator><pubDate>Wed, 16 May 2012 10:40:00 EST</pubDate></item><item><title>Can't Get a Piece of the Facebook IPO? Lucky You!</title><link>http://www.dailyfinance.com/2012/05/16/cant-buy-facebook-ipo-lucky-you/</link><guid isPermaLink="true">http://www.dailyfinance.com/2012/05/16/cant-buy-facebook-ipo-lucky-you/</guid><comments>http://www.dailyfinance.com/2012/05/16/cant-buy-facebook-ipo-lucky-you/#comments</comments><description><![CDATA[<p>Filed under: <a href="http://www.dailyfinance.com/category/technology/" rel="tag">Technology</a>, <a href="http://www.dailyfinance.com/category/investing/" rel="tag">Investing</a>, <a href="http://www.dailyfinance.com/category/facebook/" rel="tag">Facebook</a>, <a href="http://www.dailyfinance.com/category/market-news/" rel="tag">Market News</a></p><img vspace="4" border="0" align="right" hspace="4" alt="Facebook IPO" src="http://www.blogcdn.com/www.dailyfinance.com/media/2012/05/ipo-facebook-435cs051512.jpg" />A lot of people have been scrambling for a piece of Facebook's IPO this  week, but you're probably out of luck. Underwriters save their  allotments of freshly minted shares for prized clients, leaving most  ordinary individual investors to bid on new offerings after they hit the  open market and get bid up to higher prices.<br />
<br />
In this case, it's just as well.<br />
<br />
Big institutional investors and wealthy brokerage clients will get first dibs on the Facebook IPO shares <em>before </em>they begin trading. That may seem like a great deal after a probable initial price pop. But check your jealousy at the door. <br />
<br />
With its market valuation approaching $100 billion, more than a few analysts are skeptical that the social-networking giant with more than 900 million active users will be able to sustain its lofty price tag.<br />
<br />
Don't be surprised if Facebook finds itself trading below its IPO price before long. That sort of thing happens, and a lot more often than you might expect.<br />
<br />
Let's go over a few companies that have gone public over the past year and are trading below their original IPO price tags.<br />
<br />
<br />
<img vspace="4" border="0" align="middle" hspace="4" alt="Groupon" src="http://www.blogcdn.com/www.dailyfinance.com/media/2012/05/groupon-615cs051512.jpg" /><strong><br />
Groupon </strong>(<a href="http://www.dailyfinance.com/quote/nasdaq/groupon-inc/grpn">GRPN</a>) <br />
<br />
Everybody wanted a piece of the daily-deals leader when it filed to go public. The model seemed like a no-brainer. Groupon was supposedly selling prepaid vouchers for discounts at restaurants, spas, and other service providers and keeping as much as half of the value of the deals for its marketing efforts. It was a win-win-win: Consumers got a great deal, merchants landed new customers, and Groupon made a ton of money.<br />
<br />
Investors began to worry when they actually got a glimpse of Groupon's financials: It wasn't turning a profit. Global expansion costs ate into the business, but unusually high refund requests and cutthroat competitors poked holes in what many believed would be a slam-dunk model.<br />
<br />
Groupon went public at $20 in November, and even though the shares quickly traded above $30, the stock was trading below $10 last week. A surprisingly upbeat quarterly report on Monday has helped move the stock higher this week, but it's far away from $20.<br />
<br />
<img vspace="4" border="0" align="middle" hspace="4" alt="zynga" src="http://www.blogcdn.com/www.dailyfinance.com/media/2012/05/zynga-615cs051512.jpg" /><br />
<strong>Zynga </strong>(<a href="http://www.dailyfinance.com/quote/nasdaq/zynga-inc/znga">ZNGA</a>) <br />
<br />
Everybody loves <em>Words With Friends</em>, <em>Draw Something</em>, and <em>FarmVille</em>. The same can't be said for the leading social-gaming company itself.<br />
<br />
Zynga went public at $10 in December. It too moved higher on its first day of trading. Even though Zynga is probably the best Facebook coattail play available -- accounting for 15% of Facebook's revenue -- given the fickle nature of social gaming, the market is concerned.<br />
<br />
When Zynga was considering going public, it was all about <em>Mafia Wars </em>and <em>FarmVille</em>. Now the company is under pressure to continue cranking out hits or acquire the upstarts that are making them (e.g., the companies behind <em>Words With Friends</em> and <em>Draw Something</em>). Zynga's stock was trading below $8 earlier this week.<br />
<br />
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    <li><a title="DAILYFINANCE - How Low Can Pandora Media Go?" href="http://www.dailyfinance.com/2012/04/11/how-low-can-pandora-media-go/"><em>How Low Can Pandora Media Go?</em></a></li>
    <li><a title="DAILYFINANCE - Did Groupon Deserve This Bounce?" href="http://www.dailyfinance.com/2012/05/15/did-groupon-deserve-this-bounce/"><em>Did Groupon Deserve This Bounce?</em></a></li>
    <li><a title="DAILYFINANCE - Why Zynga's Earnings Beat Is Still Disappointing" href="http://www.dailyfinance.com/2012/04/27/why-zyngas-earnings-beat-is-still-disappointing/"><em>Why Zynga's Earnings Beat Is Still Disappointing</em></a></li>
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<br />
<br />
<img vspace="4" border="0" align="middle" hspace="4" alt="Pandora" src="http://www.blogcdn.com/www.dailyfinance.com/media/2012/05/pandora-615cs051512.jpg" /><br />
<strong>Pandora </strong>(<a href="http://www.dailyfinance.com/quote/nyse/pandora-media-inc/p">P</a>)<br />
<br />
The music discovery website has done just about everything investors expected the company to do. Pandora is now available through the smartphone integration systems at two dozen automakers. Pandora has occasionally been profitable.<br />
Its popularity is booming. There were 51.9 million active listeners in the month of April -- 52% more than where the streaming service was a year ago. Plus, Pandora served up 1.06 billion hours of music last month, an 87% surge over the past year.<br />
<br />
Yes, the math means that the average active listener is streaming more music than ever -- just more than 20 hours a month. Yet despite all of Pandora's success, the company that went public at $16 back in June was trading between $10 and $11 Wednesday morning.<br />
<br />
<br />
<img vspace="4" border="0" align="middle" hspace="4" alt="Facebook" src="http://www.blogcdn.com/www.dailyfinance.com/media/2012/05/facebook-615cs051512.jpg" /><br />
<strong>You're up, Facebook</strong><br />
<br />
There have been plenty of debutantes that have scored well over the past year. Facebook isn't going to sink just because other big names have let investors down.<br />
<br />
<div style="color: rgb(192, 0, 0);" id="inContent"><span>Sponsored Links</span><script>adsonar_placementId=1505951;adsonar_pid=1990767;adsonar_ps=-1;adsonar_zw=242;adsonar_zh=252;adsonar_jv='ads.tw.adsonar.com';</script>
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Still, it pays to remember that Groupon, Zynga, and Pandora were hot IPOs at first. Investors were clamoring for a piece. All three companies are leaders in their respective Web-fueled industries -- and that hasn't changed. Groupon, Zynga, and Pandora are more popular now than they were when they went public. Investors just feel that the stocks are worth less, and that may well be a snapshot of Facebook in a few weeks or months.<br />
<br />
So don't kick yourself for missing out. IPOs don't always stick to their initial gains.<br />
<br />
<em>Longtime Motley Fool contributor Rick Munarriz does not own shares in any stocks in this article</em>.<br />
<br />
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<br style="clear:both;"></p><p style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"> </p><p><a href="http://www.dailyfinance.com/2012/05/16/cant-buy-facebook-ipo-lucky-you/" rel="bookmark" title="Permanent link to this entry">Permalink</a> | <a href="http://www.dailyfinance.com/forward/20238777/" title="Send this entry to a friend via email">Email this</a> | <a href="http://www.dailyfinance.com/2012/05/16/cant-buy-facebook-ipo-lucky-you/#comments" title="View reader comments on this entry">Comments</a></p>]]></description><category>dont buy facebook ipo</category><category>DontBuyFacebookIpo</category><category>Facebook IPO</category><category>FacebookIpo</category><category>FarmVille</category><category>Groupon</category><category>IPO bounce</category><category>IpoBounce</category><category>overvalued stocks</category><category>OvervaluedStocks</category><category>pandora</category><category>stocks to watch</category><category>StocksToWatch</category><category>tech stocks</category><category>TechStocks</category><category>Words with Friends</category><category>Zynga</category><dc:creator>Rick Aristotle Munarriz, The Motley Fool</dc:creator><pubDate>Wed, 16 May 2012 09:50:00 EST</pubDate></item><item><title>GM Kills $10 Million Facebook Ad Campaign Because It Didn't Work</title><link>http://www.dailyfinance.com/2012/05/15/gm-kills-10-million-facebook-ad-campaign-because-it-didnt-work/</link><guid isPermaLink="true">http://www.dailyfinance.com/2012/05/15/gm-kills-10-million-facebook-ad-campaign-because-it-didnt-work/</guid><comments>http://www.dailyfinance.com/2012/05/15/gm-kills-10-million-facebook-ad-campaign-because-it-didnt-work/#comments</comments><description><![CDATA[<p>Filed under: <a href="http://www.dailyfinance.com/category/company-news/" rel="tag">Company News</a>, <a href="http://www.dailyfinance.com/category/technology/" rel="tag">Technology</a>, <a href="http://www.dailyfinance.com/category/facebook/" rel="tag">Facebook</a>, <a href="http://www.dailyfinance.com/category/grm/" rel="tag">General Motors</a></p><em><img vspace="4" border="0" align="right" hspace="4" alt="Facebook GM" src="http://www.blogcdn.com/www.dailyfinance.com/media/2012/05/gm-facebook-435cs051512.jpg" /><a target="_blank" href="http://www.businessinsider.com/why-general-motors-pulled-10-million-ad-campaign-from-facebook-2012-5">By Jim Edwards</a></em><br />
<br />
General Motors has pulled $10 million in ads from Facebook because they just didn't work, <a target="_blank" href="https://twitter.com/#!/dkberman/statuses/202470910152806400">according to <em>Wall Street Journal</em> reporter Dennis K. Berman</a>.<br />
<br />
Berman, the Journal's Marketplace editor, wrote on Twitter:<br />
<blockquote>
<div>"GM has pulled its $10 million advertising campaign from Facebook. Why? The ads didn't work."</div>
</blockquote><br />
<strong>UPDATE: </strong>GM will continue to use Facebook's free media to promote its brands, <a target="_blank" href="http://online.wsj.com/article/SB10001424052702304192704577406394017764460.html?mod=WSJ_hp_LEFTTopStories">the <em>WSJ</em> reported</a>. The $10 million was the entirety of GM's Facebook ad budget, the <em>Journal</em> noted.<br />
<br />
GM is the first major advertiser to indicate disappointment with Facebook and reduce its spend. GM is the third-largest advertiser in the U.S., and although the cancellation isn't material to Facebook's numbers, it will be psychologically devastating to sales management there. <em>The Journal</em> reported:<br />
<blockquote>
<div>GM, started to re-evaluate its Facebook strategy earlier this year after its marketing team began to question the effectiveness of the ads. GM marketing executives, including Mr. Ewanick, met with Facebook managers to address concerns about the site's effectiveness and left unconvinced advertising on the website made sense, according to people familiar with GM's thinking.</div>
</blockquote><br />
<em>The Journal </em>also noted that of the $40 million GM devotes to creating content for Facebook, only $10 million of it actually went to Facebook in the form of paid media.<br />
<br />
The report comes awkwardly in front of Facebook IPO, expected Friday. It's part of a drumbeat of background noise to the offering, suggesting that <a target="_blank" href="http://www.businessinsider.com/data-google-totally-blows-away-facebook-on-ad-performance-2012-5">advertising on Facebook is less effective</a> than clients would like it to be.<br />
<br />
<h3><em>More from Business Insider</em></h3>
<ul>
    <li><a href="http://www.businessinsider.com/groupons-q1-numbers-contain-a-60-million-timebomb-2012-5?utm_source=inpost&amp;utm_medium=seealso&amp;utm_term=&amp;utm_content=1&amp;utm_campaign=recirc"><em><strong>Groupon's Q1 Numbers Contain A $60 Million Timebomb</strong></em></a></li>
    <li><a href="http://www.businessinsider.com/9-brands-that-should-change-their-facebook-timelines-immediately-2012-5?utm_source=inpost&amp;utm_medium=seealso&amp;utm_term=&amp;utm_content=2&amp;utm_campaign=recirc"><em><strong>9 Advertisers Who Should Fix Their Lousy Facebook Timelines Immediately</strong></em></a></li>
    <li><a href="http://www.businessinsider.com/the-facebook-ipo-23-crucial-facts-about-its-1-billion-ad-business-2012-5?utm_source=inpost&amp;utm_medium=seealso&amp;utm_term=&amp;utm_content=3&amp;utm_campaign=recirc"><em><strong>Facebook IPO Countdown: Here's What You Don't Know About Its $1 Billion Ad Business</strong></em></a></li>
</ul>
<br />
<br />
Click-through rates are much lower on Facebook than they are on the internet generally, or on Google, according to WordStream (which manages search ads on Google and thus has a conflict of interest):<br />
<ul>
    <li>Facebook: 0.051%</li>
    <li>Google: 0.4%</li>
    <li>Average: 0.1%</li>
</ul>
<br />
The other issue is whether Facebook is right for all advertisers. Search advertising -- the kind Google provides -- tends to be more effective on customers who are actively doing pre-purchase research. Facebook, on the other hand, is more of an entertainment medium; no one is shopping for cars on Facebook -- a fact GM seems to have now learned.<br />
<br />
GM had previously invested heavily in Facebook-oriented products and media. In 2011, it allowed customers to customize their vehicles on Facebook and share the designs with friends. GM also integrated Facebook with OnStar, alowing drivers to respond to Facebook messages with voice commands.<br />
<br />
<div style="text-align: center;">Gallery:<a target="_blank" href="http://www.dailyfinance.com/photos/facebook-a-timeline/"> Facebook - A Timeline<br />
<img vspace="4" border="0" align="middle" hspace="4" alt="gallery" src="http://www.blogcdn.com/www.dailyfinance.com/media/2012/05/facebook-timeline-615-1337114282.jpg" /></a></div>
<br />
Facebook has also been a source of stress for GM. In November, Saab lovers virtually occupied a GM Facebook account, flooding it with messages urging the brand be preserved. The social network was also the medium through which environmental groups embarrassed the company into ending its funding of the Heartland Institute, a global warming denialist group.<br />
<br />
<p><strong>See Also: <br />
</strong></p>
<h4><em><strong><a href="http://www.businessinsider.com/data-google-totally-blows-away-facebook-on-ad-performance-2012-5">Data: Google Totally Blows Away Facebook On Ad Performance </a></strong></em></h4>
<em>      Follow Jim Edwards on </em><a href="http://twitter.com/Jim_Edwards?utm_source=author&amp;utm_medium=articlebottom&amp;utm_term=&amp;utm_content=twitter&amp;utm_campaign=recirc"><em>Twitter</em></a><em>.  </em> <br />
<br />
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<br style="clear:both;"></p><p style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"> </p><p><a href="http://www.dailyfinance.com/2012/05/15/gm-kills-10-million-facebook-ad-campaign-because-it-didnt-work/" rel="bookmark" title="Permanent link to this entry">Permalink</a> | <a href="http://www.dailyfinance.com/forward/20238771/" title="Send this entry to a friend via email">Email this</a> | <a href="http://www.dailyfinance.com/2012/05/15/gm-kills-10-million-facebook-ad-campaign-because-it-didnt-work/#comments" title="View reader comments on this entry">Comments</a></p>]]></description><category>advertising</category><category>car ads</category><category>car shopping</category><category>CarAds</category><category>CarShopping</category><category>facebook ads</category><category>Facebook IPO</category><category>FacebookAds</category><category>FacebookIpo</category><category>Finance</category><category>general motors</category><category>GeneralMotors</category><category>gm facebook</category><category>GmFacebook</category><category>Jim Edwards</category><category>social media marketing</category><category>SocialMediaMarketing</category><category>The Wall Street Journal</category><category>Twitter</category><category>WordStream</category><dc:creator>Business Insider</dc:creator><pubDate>Tue, 15 May 2012 16:40:00 EST</pubDate></item><item><title>Is the Kindle Fire's Flame Burning Out?</title><link>http://www.dailyfinance.com/2012/05/11/is-the-kindle-fires-flame-burning-out/</link><guid isPermaLink="true">http://www.dailyfinance.com/2012/05/11/is-the-kindle-fires-flame-burning-out/</guid><comments>http://www.dailyfinance.com/2012/05/11/is-the-kindle-fires-flame-burning-out/#comments</comments><description><![CDATA[<p>Filed under: <a href="http://www.dailyfinance.com/category/technology/" rel="tag">Technology</a>, <a href="http://www.dailyfinance.com/category/media/" rel="tag">Media</a>, <a href="http://www.dailyfinance.com/category/aapl/" rel="tag">Apple</a>, <a href="http://www.dailyfinance.com/category/amzn/" rel="tag">Amazon.com</a></p><p><img vspace="4" border="0" align="right" hspace="4" alt="Kindle Fire" src="http://www.blogcdn.com/www.dailyfinance.com/media/2012/05/kindle-fire-435cs051112.jpg" />Amazon.com (<a href="http://www.dailyfinance.com/quote/nasdaq/amazoncom/amzn">AMZN</a>) turned heads last year with its economically priced tablet, but necks are apparently stiffening up these days.<br />
<br />
Tech tracker <a href="http://www.idc.com/getdoc.jsp?containerId=prUS23466712">IDC</a> is reporting that Amazon sold just 750,000 of its $199 Kindle Fire tablets during the first three months of the year, well off the 4.8 million units that it sold during last year's fourth quarter. <br />
<br />
There are plenty of perfectly good explanations that account for part of the slide.</p>
<ul>
    <li>Of course sales will fall sequentially in the first quarter. Tablets are hot sellers during the holiday shopping season.</li>
    <li>Amazon introduced the Kindle Fire in November, so it received a lot of media attention at the time.</li>
    <li>Apple (<a href="http://www.dailyfinance.com/quote/nasdaq/apple/aapl">AAPL</a>) rolled out the new iPad in March, stealing media coverage.</li>
    <li>Along with the new iPad's launch, Apple decided to continue selling the entry-level model of the iPad 2 at a $100 discount to the original $499 price.</li>
</ul>
<p>All four factors definitely weighed down Amazon's momentum earlier this year, but things are more grim than even the explanations suggest.<br />
<br />
<strong>Take Two Tablets and Call Me in the Mourning</strong><br />
<br />
Did tablet sales slip after the holidays? Absolutely. Apple sold 15.4 million iPads during the final three months of 2011, only to sell just 11.8 million iPads during the first three months of 2012. <br />
<br />
However, the 23% sequential slide is mild compared to Amazon's 84% decline for the Kindle Fire. <br />
<br />
IDC claims that the seasonal slowdown resulted in a 38% drop in worldwide media tablet shipments. Why did Amazon fare so badly? Apple actually increased its share of market this past quarter, while Amazon went from 17% during the holidays to 4% now. <br />
<br />
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<p><br />
<br />
Amazon did garner plenty of media coverage and hype during the mid-November debut of its tablet, but that also means that it only had half a quarter of market availability. <br />
<br />
Apple's decision to shave the price of the iPad 2 to $399 in March played a part, but that still leaves us to wonder what went wrong in January and February, before consumers knew about the cheaper iPad 2s. <br />
<br />
Besides, even with the lower price of the iPad 2, it still costs twice as much as a Kindle Fire.<br />
<br />
<strong>A Moving Target</strong><br />
<br />
 All those "Apple did this" and "Apple did that" excuses for the Fire's softening sales don't explain everything. <br />
<br />
While Amazon was the undisputed distant silver medalist during the fourth quarter, Samsung passed it up for second place this past quarter. Amazon is now being fitted for a bronze medal, with Lenovo and Barnes &amp; Noble's (<a href="http://www.dailyfinance.com/quote/nyse/barnes-noble-inc/bks">BKS</a>) Nook Tablet not too far behind. <br />
<br />
Things may get hairier. Target (<a href="http://www.dailyfinance.com/quote/nyse/target/tgt">TGT</a>) -- the cheap-chic department store chain -- will <a href="http://www.dailyfinance.com/2012/05/03/target-dumps-amazon-kindles-over-retail-rivalry/">stop selling the Kindle Fire this month</a>. Target may have thought that stocking the cheap tablets would be a good way to increase its sales in consumer electronics, but ultimately the chain realizes that it doesn't want to arm a rival that has an ecosystem in place to replace Target's DVDs, CDs, video games, and books with digital editions that Amazon delivers directly.<br />
<br />
If other retailers follow Target's lead, Amazon will be back to relying on pushing its proprietary products on its website's landing page. <br />
<br />
<strong>Fire Sale</strong><br />
<br />
"We expect a new, larger-screened device from Amazon at a typically aggressive price point," IDC predicts, echoing what many analysts believe will happen. The seven-inch Kindle Fire may soon have a larger sibling to match the 9.7-inch iPad, and obviously it will sell for a lot less than Apple's market-defining tablet. <br />
<br />
</p>
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<p>Maybe <em>that </em>will help, but it obviously won't be enough to close the gap with Apple. As makers of Android-fueled tablets try to battle it out on price, Apple's pedigree and developer-rich App Store make it the runaway champion. <br />
<br />
If Amazon and other tablet makers let Apple be the one to replace textbooks with e-readers in the classroom, the battle will be over. And it won't just be Amazon licking its wounds as it wonders why the Kindle Fire never set the world ablaze the way it had originally wanted.<br />
<br />
<em>Motley Fool contributor Rick Munarriz does not own shares in any stocks in this article. The Motley Fool owns shares of Amazon.com and Apple. <a href="http://www.fool.com/shop/newsletters/index.aspx">Motley Fool newsletter services</a> have recommended buying shares of Amazon.com and Apple. Motley Fool newsletter services have recommended creating a bull call spread position in Apple and writing puts on Barnes &amp; Noble</em>.</p>
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</div><br style="clear:both;"></p><p style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"> </p><p><a href="http://www.dailyfinance.com/2012/05/11/is-the-kindle-fires-flame-burning-out/" rel="bookmark" title="Permanent link to this entry">Permalink</a> | <a href="http://www.dailyfinance.com/forward/20236362/" title="Send this entry to a friend via email">Email this</a> | <a href="http://www.dailyfinance.com/2012/05/11/is-the-kindle-fires-flame-burning-out/#comments" title="View reader comments on this entry">Comments</a></p>]]></description><category>Amazon.com</category><category>App Store</category><category>Apple Inc</category><category>Barnes &amp; Noble</category><category>Barnes &amp; Noble Booksellers Inc</category><category>ereaders</category><category>Finance</category><category>IPad</category><category>Ipad sales</category><category>IpadSales</category><category>Kindle Fire</category><category>nook Tablet</category><category>Tablet wars</category><category>TabletWars</category><category>Target Corporation</category><dc:creator>Rick Aristotle Munarriz, The Motley Fool</dc:creator><pubDate>Fri, 11 May 2012 15:21:00 EST</pubDate></item><item><title>PC Upgrades on Byte-Size Budgets -- Savings Experiment</title><link>http://www.dailyfinance.com/2012/05/11/pc-upgrades-on-byte-size-budgets-savings-experiment/</link><guid isPermaLink="true">http://www.dailyfinance.com/2012/05/11/pc-upgrades-on-byte-size-budgets-savings-experiment/</guid><comments>http://www.dailyfinance.com/2012/05/11/pc-upgrades-on-byte-size-budgets-savings-experiment/#comments</comments><description><![CDATA[<p>Filed under: <a href="http://www.dailyfinance.com/category/technology/" rel="tag">Technology</a>, <a href="http://www.dailyfinance.com/category/savings-experiment/" rel="tag">Savings Experiment</a></p><style type="text/css">#fivemin-widget-blogsmith-image-372771{display:none;} .cke_show_borders #fivemin-widget-blogsmith-image-372771, #postcontentcontainer #fivemin-widget-blogsmith-image-372771{width:620px;height:439px;display:block;}</style><script type="text/javascript" src="http://pshared.5min.com/Scripts/PlayerSeed.js?playList=517361300&amp;height=439&amp;width=620&amp;sid=577&amp;videoGroupID=128497&amp;relatedNumOfResults=100&amp;relatedMode=2&amp;relatedBottomHeight=60&amp;companionPos=&amp;hasCompanion=false&amp;autoStart=true&amp;colorPallet=%23FFEB00&amp;vcdBgColor=%23006699&amp;shuffle=0&amp;continuous=true"></script><img id="fivemin-widget-blogsmith-image-372771" alt="Savings Experiment: Low-Cost PC Upgrades" src="http://pthumbnails.5min.com/517361300_6_620_439.jpg" /><br />
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Computers don't last forever, but upgrading your PC can put a major dent in your byte-size budget. So, when it comes to getting a new desktop, here are a few things to keep in mind in order to keep costs low.<br />
<br />
First, keep the clutter. Disconnect your monitor, mouse and keyboard from your current PC. These accessories often come with new computers, but you don't need them since you already have your own set. The key to saving on a new computer is finding one without the additional peripherals.<br />
<br />
For instance, Best Buy offers a new tower by Lenovo, which comes with the latest operating system and a DVD burner for less than $400. Plug in your own monitor, mouse and keyboard, and you're good to go.<br />
<br />
To save even more money, consider a pre-owned system. For example, Walmart sells refurbished computers that come with all of the vital parts you need for less that $130. When the average price of a new desktop is $800, you're looking at significant savings for a used system.<br />
<br />
<img border="0" vspace="4" hspace="4" align="right" alt="computer upgrade" src="http://www.blogcdn.com/www.dailyfinance.com/media/2012/05/new-computer-200cs051012.jpg" />So, if you're thinking of upgrading your PC, keep your current accessories and focus your search on a tower. You'll get a great machine for a price that won't downgrade your savings.<br style="clear:both;"></p><p style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"> </p><p><a href="http://www.dailyfinance.com/2012/05/11/pc-upgrades-on-byte-size-budgets-savings-experiment/" rel="bookmark" title="Permanent link to this entry">Permalink</a> | <a href="http://www.dailyfinance.com/forward/20235680/" title="Send this entry to a friend via email">Email this</a> | <a href="http://www.dailyfinance.com/2012/05/11/pc-upgrades-on-byte-size-budgets-savings-experiment/#comments" title="View reader comments on this entry">Comments</a></p>]]></description><category>computer upgrade</category><category>ComputerUpgrade</category><category>PC Upgrade</category><category>PCs</category><category>PcUpgrade</category><category>saving on new computers</category><category>SavingOnNewComputers</category><category>Savings Experiment</category><category>SavingsExperiment</category><dc:creator>Nadine Cheung</dc:creator><pubDate>Fri, 11 May 2012 10:00:00 EST</pubDate></item><item><title>EBay Stalls the Engine of Its Auto Sales Unit</title><link>http://www.dailyfinance.com/2012/05/10/ebay-stalls-the-engine-of-its-auto-sales-unit/</link><guid isPermaLink="true">http://www.dailyfinance.com/2012/05/10/ebay-stalls-the-engine-of-its-auto-sales-unit/</guid><comments>http://www.dailyfinance.com/2012/05/10/ebay-stalls-the-engine-of-its-auto-sales-unit/#comments</comments><description><![CDATA[<p>Filed under: <a href="http://www.dailyfinance.com/category/technology/" rel="tag">Technology</a>, <a href="http://www.dailyfinance.com/category/autos/" rel="tag">Autos</a>, <a href="http://www.dailyfinance.com/category/ebay/" rel="tag">eBay</a>, <a href="http://www.dailyfinance.com/category/shopping/" rel="tag">Shopping</a></p><img vspace="4" border="0" align="right" hspace="4" alt="Ebay paypal" src="http://www.blogcdn.com/www.dailyfinance.com/media/2012/05/paypal-ebay-435cs051012.jpg" />EBay (<a href="http://www.dailyfinance.com/quote/nasdaq/ebay/ebay">EBAY</a>) should just pull the trigger and rename itself PayPal.<br />
<br />
Last quarter, a major e-commerce pioneer posted revenue growth of just 11% in its core "Marketplaces" unit. Meanwhile, revenue in the "Payments" business (aka PayPal) raced ahead 32%. At this rate, eBay proper will soon be producing less money than the PayPal "subsidiary" -- and eBay's latest move with its "eBay Motors" business isn't helping matters.<br />
<br />
Once ballyhooed as "the Internet's largest marketplace for buying and selling all things automotive," eBay Motors contributes about 12% of Marketplaces' gross merchandise volume. That number's been slipping, however. In eBay's first quarter, Motors' GMV declined 9%, versus a 9% rise in overall Marketplaces GMV.<br />
<br />
Now, in what looks like an attempt to goose profits at Motors, eBay is yanking the suspension that supports sales at the unit. <br />
<br />
Since 2009, eBay has soothed car-buyer concerns and encouraged sales by offering free vehicle history reports through AutoCheck (a competitor to the better-known "Carfax"). Click on any car advertised for sale on eBay, and the company would tell you everything you wanted to know about its history -- how many owners had played hot potato with this lemon over the years, whether it used to be a rental car, whether it had been involved in any major accidents, and so on. <br />
<br />
With such knowledge in hand, a buyer could bid with confidence.<br />
<br />
<strong>$10: A Steep Price to Pay?</strong><br />
<br />
No longer. To little fanfare, eBay quietly changed its policy with regard to AutoCheck last month. Sure, you can still get reports through eBay. But now you must pay for them upfront -- $10 a pop. On the one hand, eBay boasts that this is a "65% savings" off AutoCheck's usual rates. On the other hand, though, $10 is infinitely more expensive than "free."<br />
<br />
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Will this dissuade looky-loos from wasting car sellers' time with spurious or low-balling bids? Perhaps. Will it save eBay some dough, now that it's no longer footing the bill for AutoCheck? Definitely. <br />
<br />
On the other hand, in removing one extra layer of comfort that car buyers could rely upon, eBay's move is almost certain to speed the decline of its Motors unit, and that's bad news for the stock.<br />
<br />
Car buyers and investors beware.<br />
<br />
<em>Motley Fool contributor Rich Smith holds no position in any company mentioned. <a href="http://www.fool.com/shop/newsletters/index.aspx">Motley Fool newsletter services </a>have recommended buying shares of eBay</em>.<br style="clear:both;"></p><p style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"> </p><p><a href="http://www.dailyfinance.com/2012/05/10/ebay-stalls-the-engine-of-its-auto-sales-unit/" rel="bookmark" title="Permanent link to this entry">Permalink</a> | <a href="http://www.dailyfinance.com/forward/20235550/" title="Send this entry to a friend via email">Email this</a> | <a href="http://www.dailyfinance.com/2012/05/10/ebay-stalls-the-engine-of-its-auto-sales-unit/#comments" title="View reader comments on this entry">Comments</a></p>]]></description><category>autocheck</category><category>Carfax</category><category>EBay</category><category>Ebay Motors</category><category>eBay profits</category><category>EbayProfits</category><category>ecommerce</category><category>Finance</category><category>PayPal</category><category>used cars</category><category>UsedCars</category><dc:creator>Rich Smith, The Motley Fool</dc:creator><pubDate>Thu, 10 May 2012 04:00:00 EST</pubDate></item><item><title>Abukai Aims to Take the Pain Out of Those Pesky Expense Reports</title><link>http://www.dailyfinance.com/2012/05/08/abukai-aims-to-take-the-pain-out-of-those-pesky-expense-reports/</link><guid isPermaLink="true">http://www.dailyfinance.com/2012/05/08/abukai-aims-to-take-the-pain-out-of-those-pesky-expense-reports/</guid><comments>http://www.dailyfinance.com/2012/05/08/abukai-aims-to-take-the-pain-out-of-those-pesky-expense-reports/#comments</comments><description><![CDATA[<p>Filed under: <a href="http://www.dailyfinance.com/category/technology/" rel="tag">Technology</a>, <a href="http://www.dailyfinance.com/category/personal-finance/" rel="tag">Personal Finance</a>, <a href="http://www.dailyfinance.com/category/saving-money/" rel="tag">Saving Money</a></p><img vspace="4" border="0" align="right" hspace="4" alt="Expense reports" src="http://www.blogcdn.com/www.dailyfinance.com/media/2012/04/expense-reports-435cs040312.jpg" />They are the bane of the busy business traveler: expense reports. Between saving all those receipts, scanning them, documenting, and filling out the pesky paperwork, recouping your money can be a mammoth time suck. And as much as one may try, it's difficult to be comprehensive. <br />
<br />
Yet it's even harder to stomach the hundreds, or even thousands, of dollars lost from misplaced restaurant or hotel bills. People expend so much effort cutting costs in their daily lives, only to have these costs slip through the cracks. <br />
<br />
In the past year, I've traveled to such locales as <a href="http://autos.aol.com/photos/2012-mercedes-m-class-first-drive/" target="_blank">Montana</a> and <a href="http://autos.aol.com/article/techsplanation-tire-tread-technology/" target="_blank">Abu Dhabi</a> to report stories -- racking up expenses along the way. Though I try to be as diligent as possible in filing expense reports, with smudged receipts lost in depths of blazer pockets or crumbled within my briefcase, it's difficult (and painful) to estimate the dollars I have left undocumented. Plus, with all the saved receipts, <a target="_blank" href="http://www.youtube.com/watch?v=yoPf98i8A0g">my wallet can sometimes resemble George's on </a><i><a target="_blank" href="http://www.youtube.com/watch?v=yoPf98i8A0g">Seinfeld</a></i>. <br />
<br />
<a href="http://abukai.com/" target="_blank"> Abukai</a> is a company trying to reduce that burden, and the amount of money lost by employees. <br />
<br />
Company President and CEO Philipp Schloter was formerly an executive at Nokia, where he encountered such difficulties firsthand.<br />
<br />
"I myself found I was filing a lot of expense reports and traveling when got this email from American Express that I owed them $50,000," he said. "I wasn't prepared to pay it." <br />
<br />
<strong>Simplifying the Process </strong><br />
<br />
In order to prevent the paper from piling up, Abukai uses the same sort of digital technology as mobile check depositing apps. You take a picture of your receipt with your phone and press a button to upload it to the system. Then, you sit back and enjoy your after-dinner coffee while Abukai does all the work. <br />
<br />
Other companies like <a target="_blank" href="https://www.expensify.com/">Expensify</a> and <a target="_blank" href="http://lemon.com/">Lemon.com</a> also simplify the process of creating expense reports by using optical character recognition technology, but Abukai has the advantage of a recent partnership with Xero, which has innovative accounting software for small businesses.<br />
<br />
The software and photo recognition technology pulls all the data from the receipts, compiles them automatically, and delivers a comprehensive, detailed report without any effort or need to type in any data whatsoever. It can even read handwritten notes like those sometimes scrawled by towncar drivers. If the receipt has a phone number on it, for example, the software will automatically look it up. You can annotate each submission with notes to point out, for example, that a certain dinner was with a particular client.<br />
<br />
Abukai works for the individual consumer, but it can scale up to the enterprise level for businesses, with common platforms like Concur, SAP and Oracle. It can generate reports in standard Excel and QuickBooks formats, easily integrates with existing systems, and can be deployed within a matter of days without requiring companies to replace existing systems or processes. Abukai also works with businesses on a case-by-case basis to create custom templates with minimal investment. <br />
<br />
<strong>Benefit to Employees and Companies Alike </strong> <br />
<br />
The cumbersome work of completing expense reports can really eat away at productivity. According to Abukai's research, employees don't complete their expense reports during their free time, which means time spent at work on them is sapped from other tasks. Sales team members and traveling executives often need one to two hours to complete a single expense report once all the crumpled receipts are unfolded and numbers squinted at and scrutinized. <br />
<br />
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<br />
<br />
Sebastian Blum, vice president of business development at tech company Cooliris, used to get into trouble with expense reports -- whether the bills were racked up taking meetings in and around Silicon Valley where he is based, or on longer excursions. <br />
<br />
"I come back with bills, and because doing an expense report is not helping me in my business of closing deals for the company, it gets to become a big pile after four or five weeks," Blum said. <br />
<br />
"You say you're going to do it, but you're lying to yourself," Blum said. "You keep pushing it out. At some point it's like this tsunami staring at you. And then it gets nasty, because you don't really know what it was for. Did I give a tip in cash? Then it gets messy. You have to use your imagination, which is inaccurate, or then you have to go into your calendar." <br />
<br />
The issue for Blum less the annoyance of filling out the expense report, and more the opportunity cost of lost productivity involved in sitting with a spreadsheet. The hour or two he spent each week on expense reports was keeping him from closing deals and generating more revenue. With Abukai, the process can be quick and seamless -- conducted during brief down times.<br />
<br />
"After a meeting, I jump into a taxi, and what do you do in the taxi?" he said. "You check your email, you call your spouse or girlfriend, and then you take a quick picture of your receipt. Or you do in the waiting line to check-in at the hotel. And you take a quick picture and it's super accurate." This process, especially when multiplied out across a company, can help a business take better control over cash-flow over travel expenses. <br />
<br />
<b>My Own Foray</b><br />
<br />
Enthused by Blum's endorsement, I decided to take Abukai out for a spin. I got hungry while writing this article and decided to pop out of the office to Silver Spoon, a local eatery in Manhattan. I got the receipt, and instead of shoving it in an obscure pocket of my wallet, I opened the Abukai app on my Droid and snapped a photo. <br />
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Because the app was already linked to my work email account, I automatically received a PDF of the picture -- which, taken while walking, was a bit out of focus -- and a fully documented expense report for the lunch (annotated with a little note from me about taking myself out for a meal). Perhaps because of the fuzzy shot, Abukai noted my eel and avocado sushi rolls cost $7.07, when I actually paid $7.57. In the future, I'd be sure to slow down a tick and take a clear picture before letting Abukai work its magic. <br />
<br />
With my Abukai account linked to AOL's Concur expense system, I didn't have to jump through the annoying hoops of logging into the interface and documenting the categories. And if there had been a currency exchange involved, Abukai would have handled it automatically. <br />
<br />
Some employees have to file weekly reports; others who travel less frequently may file them once a month. Assuming 50 workweeks a year, and 40-hour workweeks, employees who regularly deal with them waste between 0.6% to 5% of their work time on expense reports. That's a significant loss. <br />
<br />
It also wastes the time of company finance teams, which often need to intervene to ask about incomplete reports, inaccurate numbers or lost receipts. <br />
<br />
Abukai offers a free annual plan which allows for 12 reports and up to 10 receipts per report, or a $99 unlimited annual plan. Considering the time savings and the money it could recoup for you, that could be a trifle. <br />
<br />
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<br />
There has to be a better way. <br />
<br />
Venmo, a social network that provides a seamless exchange of money through mobile devices, promotes itself as the 21st century solution. <br />
<br />
<strong>What? There's No App For That? </strong> <br />
<br />
Andrew Kortina and Iqram Magdon-Ismail, former University of Pennsylvania roommates, built Venmo to take the inconvenience, awkwardness and frustration out of dealing with money among friends. <br />
<br />
The idea for the app was born out of an almost-missed train. Back in 2009, Magdon-Ismail was coming up from Philly to visit Kortina in New York City, but in his rush to make the train, he forgot his wallet at home. Kortina loaned him money for the weekend, but they both wished they'd been able to exchange money by phone somehow. <br />
<br />
"He ended up writing me a check," Kortina said. "We thought, 'There must be something wrong if there's no app.'" <br />
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But there wasn't an app, and among millennials perpetually attached to their phones, there was certainly a demand. Financial soothsayers are already predicting the demise of cash, credit cards and checks as mobile technology more effectively steps in to expedite the process of squaring up. <br />
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The way the pair saw it, events like dining out with a bunch of friends usually ended with a choice between bad and worse: Annoy a waiter with a dozen credit cards, or offer to pay someone back at some undisclosed future date. What the pair wanted was a simple, fun system for exchanging money for anything from dinner or rent to concert tickets and birthday drinks. <br />
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So with mobile payment platforms like Square growing rapidly, an app like Venmo was a logical evolution. It launched in an invite-only beta phase in February 2010, and already handles $10 million in transactions a month. The venture has acquired enough momentum to get angel funding from Accel, RRE, Greycroft, and Lerer Ventures (run by Ken Lerer, one of the founders of <em>The Huffington Post</em>, which like <em>DailyFinance</em>, is owned by AOL). <br />
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<strong>What's More Important Than Money</strong> <br />
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Venmo creates micro-social networks among the people you exchange money with: friends, roommates, family, co-workers. On Twitter, you may not know your followers; on Facebook you might see only a fraction of your "friends;" but on Venmo, you deal only with that relatively intimate circle of people you actually spend time with in real life. <br />
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To transcend the "you-owe-me-this" gruffness, Venmo behaves not just as a payment service but as a way of capturing and sharing all of the fun activities friends do together. For example, users have to annotate each monetary exchange with a squib on what it was for -- a feature intended to direct attention to the fun time you spent together, as opposed to the mere transfer of funds that followed. <br />
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Users of Venmo love sharing these payment notes with friends, leaving comments, and browsing through payment histories to relive time spent with friends. Every payment tells a story of shared memories: birthday brunches, after-work drinks with colleagues and ballgames. <br />
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"You wouldn't think that payments are social and things that people necessarily want to share," Kortina said. "But what we discovered is that the payments are actually a proxy -- [Venmo] lets you collect these fun things for your friends and lets you share that experience with your friends." <br />
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In essence, Venmo collects your experiences like a scrapbook of your social life. Though how much the payment is for won't be shared, the notes can appear to your network. <br />
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The app's also clutch for spur-of-the-moment spending situations. Say, if someone's getting married and a bunch of friends are out for the bachelor party, a friend who couldn't make it into town can send along $20 through Venmo and buy a round.<br />
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<strong>Getting Your Money Without The Awkwardness </strong> <br />
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We all have that friend who -- despite the best intentions -- continually leaves money we've spotted him at the bar unrepaid. It's not a big deal, initially -- $15 here, $30 there. But it can add up, and it feels awkward to bug a friend to fork over the moola. <br />
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But with Venmo, along with a loan of money, you're also creating a note between the parties about exactly what's owed, and the social context in which the loan was made. <br />
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<div style="text-align: center;">Gallery: <a target="_blank" href="http://www.dailyfinance.com/photos/apps-to-make-you-smarter-with-money/">Apps to Make You Smarter With Money<br />
<img vspace="4" border="0" align="middle" hspace="4" alt="gallery" src="http://www.blogcdn.com/www.dailyfinance.com/media/2012/04/money-smarts-apps.jpg" /></a></div>
<br />
"So when you are paying someone back, the experience is more focused on what you [were] doing rather than the amount of money," Kortina said.<br />
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The app also sends automated reminders to the borrower, which takes the onus of being a nag off the app user and puts it on the software -- all in aid of easing future social interactions among friends.<br style="clear:both;"></p><p style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"> </p><p><a href="http://www.dailyfinance.com/2012/05/08/venmo-makes-mobile-payments-friendlier-among-friends/" rel="bookmark" title="Permanent link to this entry">Permalink</a> | <a href="http://www.dailyfinance.com/forward/20227402/" title="Send this entry to a friend via email">Email this</a> | <a href="http://www.dailyfinance.com/2012/05/08/venmo-makes-mobile-payments-friendlier-among-friends/#comments" title="View reader comments on this entry">Comments</a></p>]]></description><category>Andrew Kortina</category><category>app</category><category>Iqram Magdon-Ismail</category><category>Ken Lerer</category><category>Lerer Ventures</category><category>microloans</category><category>mobile payments</category><category>MobilePayments</category><category>social network</category><category>SocialNetwork</category><category>Square</category><category>Venmo</category><dc:creator>Ross Kenneth Urken</dc:creator><pubDate>Tue, 08 May 2012 05:00:00 EST</pubDate></item></channel></rss>
