infomercial
iRenew Balance Bracelet Backs Off Health Claims, Group Says
5:00PM 2/18/2011
Harvest Trading Group, the marketers of the iRenew balance bracelet, has promised to revamp its advertising and back away from claims that the new age bracelet can renew strength, provide energy and improve balance, said an industry group that keeps tabs on truth in TV and online advertising.
The...
As-Seen-on-TV Phenomenon Jack LaLanne Lives On
9:00AM 2/03/2011
Jack LaLanne, the fitness visionary who died recently at 96, will never again nag us to drink our vegetables. But Jack LaLanne, the brand, will continue to pitch his Power Juicers on long- and short-form infomercials ... indefinitely.
Tristar Products Inc., makers of the Jack LaLanne Power Juicer...
Biggest As Seen on TV Disappointments of 2010
7:00AM 12/16/2010
I hate to call this column 2010's Worst of As Seen On TV products. It's so negative. It's so Grinchy. It's so exactly-what-I-mean.
Let's just say that the following infomercial products stand out -- and not in a good way -- among the dozens I've tested and reviewed since beginning this column...
No More Kevin Trudeau Infomercials? Not So Fast...
2:00PM 11/24/2010
Just when it seemed as if infomercial king Kevin Trudeau was dealt a final knockout blow in his never-ending bout with the Federal Trade Commission, the Teflon pitchman is at it again – and he's as cocky as ever.
Who was that guy talking smack about the FTC at 5 a.m. the other night?...
iRenew balance bracelet stumbles again
8:00AM 10/01/2010
The iRenew balance bracelet, an "energy-correcting" gadget whose advertisers claim it can heal people holistically, is so bogus as to have earned its marketer the lowest rating from the Better Business Bureau.
The group based its grade on dozens of consumer complaints saying the iRenew Bracelet...
Swivel Sweeper G2 Review: OK, but not all it claims to be
8:00AM 9/23/2010
The Product: Swivel Sweeper G2
The Price: $39.98 plus $14.99 shipping and handling
The Claims: Swivels and picks up like no other
Buy-O-Meter Rating: 3 out of 5
NuWave Oven Pro review: It's the real deal
8:00AM 9/16/2010
The Product: NuWave Oven Pro
The Price: $119.97, plus $29.95 shipping and handling
The Claims: Cooks up to 50% faster than a regular oven, and cooks from frozen without defrosting
Buy-O-Meter Rating: 4 out of 5
Water Jet review: It's no pressure washer
8:00AM 9/02/2010
The Product: Water Jet
The Price: $19.95 plus $7.95 shipping and handling
The Claims: Turns an ordinary garden hose into a high-power washer
Buy-O-Meter Rating: 2 out of 5
As Seen on TV products not just on TV anymore
12:00PM 8/24/2010
Creating an infomercial today is not much different from pitching products on boardwalks and fairgrounds a hundred years ago. But where hucksters once aimed to fill every outstretched hand with a bottle of tonic, modern pitchmen hope to fill -- their flapping lips to God's ear -- every Walmart and...
The Product: Fix It! For Wood
The Price: Online promotion: $19.95 plus $9.95 processing and handling for The Fix It kit containing one bottle of Fix It Scratch Remover for Light Wood, one bottle of Fix It Scratch Remover for Dark Wood, two jars of Fix It Deep Scratch Remover for Light and Dark Wood...
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