AdRant
If you were McDonald's, would you tinker with a Big Mac? And if your sales just climbed 10% in this stink-bag of an economy, would you dump the ad campaign that was partially responsible? We didn't think so. Neither did the Golden Arches.
McDonald's unveiled its "new" campaign this week -- and...
Ad Rant: Warren Buffett does his best Axl Rose for Geico
6:30PM 3/19/2010
There are plenty of old geezers who wish they could rock out like Axl Rose just once in this lifetime, but Warren Buffett has made it a reality. Sizzling up the Internet right now is a new ad for Geico that has the normally unassuming tycoon, champion stock-picker and philanthropist joining in an...
Ad Rant: Best celebrity ads star the stars as themselves
7:00AM 2/26/2010
Welcome to the second in Ad Rant's 10-part series on The Best and Worst Celebrity Ads. Last time, we looked at some of the funniest celeb ads from Japan. In Part 2, we see what happens when stars play the role they were born to play: themselves. We'll see George Clooney "act" sexy without saying...
Of the hundreds of comments on my Ad Rant about the Walmart clown, half thought the TV spot was funny enough to pee their pants, and half thought the people who were lol-ing and rotfl-ing were morons and Neanderthals. You can't make people laugh at something if they don't think it's funny.
But...
Walmart has been called many things, but "cool" was not among them -- until the retail giant unveiled its new clown commercial during Sunday's NFL playoffs. Since then, the clown ad has taken the Internet by storm. Last we checked, it was holding steady at No. 2 on the Viral Video Chart.
If this...
The decade was awash in such truly awful commercials that we were hard pressed to choose just 10 of the best (worst) from this embarrassment of riches. Please join us now as we lose our appetite entirely for fast-food sandwiches and candy. You'll never feel comfortable again in a shower or hotel...
The chocolate drink in the new ad for Caribou Coffee looks mighty yummy. It's piled high with whipped cream and studded with chocolate shavings. In Caribou's "Get Real: Chocolate" ad, a pair of obnoxious marionettes sitting on a bench in a mall, wonder why they never get to drink anything as tasty...
Chris Farley's brother Tom has weighed in on the controversial TV ad that uses Chris to help sell subscriptions to DirecTV. "Bottom line," Tom writes in response to my original Ad Rant post on the topic, is the line Spade says when he turns to the camera at the end: "It never gets old."
"Because I...
Ad Rant: David Spade brings pal Chris Farley back from the dead to shill for Direct TV
2:30PM 10/26/2009
Friendship is a beautiful thing, except when you have a friend like David Spade. The minor-league SNL alum's close buddy Chris Farley died at 33 of a drug overdose in 1997, and the grief must be eating away at Spade's brain cells (and ethics) all these years later. How else to explain the...
Ad Rant: Levi's celebrates America the beautiful...with $238 jeans and a greedy treasure hunt
5:00PM 10/22/2009
Would you buy a pair of used-looking Levi's jeans from this man?
I would.
But I draw the line at using a great ad celebrating the pioneer spirit of America, along with Whitman's stirring words, as a springboard for a crass $100,000 treasure hunt.
For the past few months, Levi's has been...
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