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Ad Rant's Best & Worst: Celebrity hair-flipping sell-outs

Posted 7:00AM 03/19/10
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In Part 4 of Ad Rant's series on The Best and Worst of Celebrity Ads, we wonder whether Catherine Zeta-Jones needed money to install a pool or something. Maybe her husband, Michael Douglas, isn't bringing in the big bucks anymore, because she was paid over $2 million to flip her hair around in a mini-movie ad for Lux shampoo. Catherine follows on the heels (or follicles) of other actresses who have shilled for Lux, such as Jennifer Lopez, Natalie Portman and Anne Hathaway. Let's take a look at what paying a star $6,000 per second gets:

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