Is the Stratasys, Ltd. Goal for a MakerBot in Every School Working?
Nov 19th 2013 6:25PM
Updated Nov 19th 2013 6:26PM
Stratasys recently announced an initiative to get a MakerBot 3-D printer into every school in America. Make no mistake: With 99,000 schools in America, this is an extremely ambitious goal.
As of Nov. 15, Stratasys has sold 82 MakerBot Academy bundles to schools, and it's doing so at a 25% discount. It appears the primary donor on most if not all of these bundles was MakerBot and its partners, so at this point investors shouldn't assume these sales are going to drive profits.
Nonetheless, this is great public relations for the company, and material sales on the back end will help as the printers get into more and more schools.
What it means going forward
It doesn't appear this initiative will move the needle for Stratasys in the short term, but this is further evidence of how Makerbot has used branding and public relations to cement itself as the No. 1 consumer 3-D printer.
In the following video, Motley Fool analyst Blake Bos takes an in-depth look at the program and how it could affect MakerBot the brand.
3-D printing shares have rallied all year, but 2014 could hold reward for this stock
The market stormed out to huge gains across 2013, leaving investors on the sidelines burned. However, opportunistic investors can still find huge winners. The Motley Fool's chief investment officer has just hand-picked one such opportunity in our new report: "The Motley Fool's Top Stock for 2014." To find out which stock it is and read our in-depth report, simply click here. It's free!
The article Is the Stratasys, Ltd. Goal for a MakerBot in Every School Working? originally appeared on Fool.com.Blake Bos has no position in any stocks mentioned. The Motley Fool recommends and owns shares of Stratasys. Try any of our Foolish newsletter services free for 30 days. We Fools don't all hold the same opinions, but we all believe that considering a diverse range of insights makes us better investors. The Motley Fool has a disclosure policy.
Copyright © 1995 - 2013 The Motley Fool, LLC. All rights reserved. The Motley Fool has a disclosure policy.