When Will Marvel and DC Fill This Box Office Hole?
Aug 23rd 2013 8:00PM
Updated Aug 23rd 2013 8:02PM
Both Time Warner's DC Entertainment and Walt Disney's Marvel Studios are missing an opportunity by not making wide-release animated superhero films, Fool contributor Tim Beyers says in the following video.
DC and Marvel each have properties well-suited for animated features. Look at Justice League: The Flashpoint Paradox, a July direct-to-DVD, Blu-ray, and digital release that rivaled Man of Steel in terms of depth and story, Tim argues.
DC's last try at putting its superheroes on the big screen came in 1993, with Batman: Mask of the Phantasm. Box Office Mojo puts the gate at just over $5 million while DVD sales brought the total haul above $6 million.
In the 20 years since, DC has established a track record of producing excellent direct-to-video releases. Taking the same formula and adding the marketing dollars for a wide release could help Warner boost profits while introducing lesser-known characters ahead of DC's forthcoming slate of live-action features. Either way, Time Warner investors win.
But don't take Tim's word for it -- look at the box office totals. Super-powered movies have been some of the highest-grossing films of all time, and as these franchises continue to grow, the numbers are only going to get more impressive. The Motley Fool's new free report "Your Ticket to Cash In on the Superhero Battle of the Century" details what you need to know to profit from your favorite superheroes. Click here to read the full report!
The article When Will Marvel and DC Fill This Box Office Hole? originally appeared on Fool.com.Fool contributor Tim Beyers is a member of the Motley Fool Rule Breakers stock-picking team and the Motley Fool Supernova Odyssey I mission. He owned shares of Walt Disney and Time Warner at the time of publication. Check out Tim's Web home and portfolio holdings or connect with him on Google+, Tumblr, or Twitter, where he goes by @milehighfool. You can also get his insights delivered directly to your RSS reader.The Motley Fool recommends Walt Disney. The Motley Fool owns shares of Walt Disney. Try any of our Foolish newsletter services free for 30 days. We Fools may not all hold the same opinions, but we all believe that considering a diverse range of insights makes us better investors. The Motley Fool has a disclosure policy.
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