Recently, Groupon's  co-CEOs sat down with Business Insider, which uncovered that the daily-deals company wants to transform itself into a $100 billion-a-year business. Considering Groupon is expected to earn only $2.5 billion this year, that aspiration seems pretty unrealistic. In this video, Fool contributor Steve Heller gets into the details and explores what it will take for Groupon to improve its top line by several orders of magnitude.

Groupon's story is one of the American Dream. The company went from 400 subscribers in 2008 to more than 150 million today. While this story is definitely one of triumph on a business level, investors certainly haven't shared in its success. Shares have fallen more than 80% over the past year and left investors panicked. Will this company live out its American Dream or leave shareholders empty-handed? To answer that question, our analyst has compiled a premium research report with in-depth analysis on whether you should buy or sell Groupon right now, and why. Simply click here now to get started.

The article Shocker: Groupon Wants to Be a $100 Billion Business originally appeared on Fool.com.

Fool contributor Steve Heller owns shares of eBay. The Motley Fool recommends and owns shares of Amazon.com and eBay. Try any of our Foolish newsletter services free for 30 days. We Fools don't all hold the same opinions, but we all believe that considering a diverse range of insights makes us better investors. The Motley Fool has a disclosure policy.

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