Has Zynga finally reversed course? The stock is up more than 36% year to date, mostly on the promise of added revenue and profits from real-money gambling games overseas.
Founder and CEO Mark Pincus is bullish for different reasons. In a recent interview with Reuters, Pincus, whose company has made very public efforts to reduce its dependence on Facebook , said he believes a mobile version of FarmVille 2 will help the company regain its footing.
That's good, because Zynga needs as much help as it can get, says Tim Beyers of Motley Fool Rule Breakers and Motley Fool Supernova. Revenue is up an anemic 0.5% over the trailing 12 months. Asking one game to reverse that trend -- even a star like FarmVille, which attracts an estimated 6.5 million players daily -- is probably asking too much, Tim says.
Do you agree? Please watch the video to get Tim's full take, and then let us know whether you would buy, sell, or short Zynga stock at current prices.
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The article Zynga Bets It All on Farmville 2 originally appeared on Fool.com.Fool contributor Tim Beyers is a member of the Motley Fool Rule Breakers stock-picking team and the Motley Fool Supernova Odyssey I mission. He didn't own shares in any of the companies mentioned in this article at the time of publication. Check out Tim's web home and portfolio holdings or connect with him on Google+, Tumblr, or Twitter, where he goes by @milehighfool. You can also get his insights delivered directly to your RSS reader.The Motley Fool recommends Facebook. The Motley Fool owns shares of Facebook. Try any of our Foolish newsletter services free for 30 days. We Fools may not all hold the same opinions, but we all believe that considering a diverse range of insights makes us better investors. The Motley Fool has a disclosure policy.