Voltari Corporation Promotes Lauren Halpern to Vice President of Sales
NEW YORK--(BUSINESS WIRE)-- Voltari Corporation (NSDQ: VLTC), announces the promotion of Lauren Halpern to Vice President of Sales for the company. The expanded national responsibility elevates Halpern from her former post of Regional Vice President of North American Sales, overseeing the eastern U.S. region.
Lauren Halpern, Vice President of Sales for Voltari Corporation (Photo credit: Jesse Winter)
"Lauren has more than delivered on her track record of winning work and developing strategic accounts with high-profile brands—across all the industry categories we service. In a very short time, Lauren has transformed the East Coast Sales team and we are already seeing the results from her talents, experience and relationships," said Rich Stalzer, Motricity CEO.
Halpern joined the company in February 2013 as a veteran media executive with more than 20 years of experience in television and digital advertising sales for companies including FOX Sports Media Group, Discovery Communications and The WB Network, where she was part of the original launch team. She honed her media career at BBDO Worldwide, where she worked on blue-chip accounts such as Visa, Gillette, Wrigley, Federal Express and Pepsi, before joining Voltari.
"It has been a pleasure to join the Voltari team during this period of dynamic growth. Marketers are embracing the power of audience targeting and data driven marketing at a rapid pace," said Halpern. "Motricity's 10-plus years in mobile and its patent-pending ad recommendation engine, informed by that heritage create a unique position. We are able help advertisers achieve targeted reach and unprecedented levels of efficiency and effectiveness."
For more than a decade, Voltari has empowered brands and agencies to maximize their advertising dollars through smart marketing and advertising solutions. Voltari's real-time, machine-learning optimization delivers content and messaging to people that are most interested in it, when they are most likely to interact, through an integrated and scalable managed service platform. This technology enables Voltari's clients' campaigns to gain efficiencies that improve their performance over time. Voltari's technology, expertise and unique go-to-market approach continually deliver higher ROI for its customers while remaining respectful of consumer privacy and compliance with all relevant privacy statutes. For more information, visit www.voltari.com or follow @voltarimedia on Twitter.
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