Barnes & Noble Inc. (NYSE: BKS) may have gotten an investment for Nook, its e-reader and e-book operation, from Microsoft Corp. (NASDAQ: MSFT) as the software company presses into tablets. But the book company has decided to hedge it bets. Barnes & Noble management understands what most other tablet producers do. Google Inc. (NASDAQ: GOOG) and Apple Inc. (NASDAQ: AAPL) control the application markets for these devices. So, Barnes & Noble has set a partnership with Google.
The book company reported:
NOOK Media LLC, a subsidiary of Barnes & Noble, Inc. , the leading retailer of content, digital media and educational products, today announced it is expanding its extensive catalogue of reading and entertainment content with the addition of the Google Play digital content experience on its acclaimed NOOK HD and NOOK HD+ devices. With Google Play on NOOK HD and NOOK HD+, customers will now have access to more than 700,000 Android apps and games, millions of songs and more.
Filed under: 24/7 Wall St. Wire, Consumer Electronics, Technology Companies Tagged: AAPL, BKS, GOOG, MSFT