Virtual Piggy is a 2013 Seal of Approval Winner

The National Parenting Center recognizes safe youth payment technology

LOS ANGELES--(BUSINESS WIRE)-- Virtual Piggy, Inc. (OTCBB: VPIG), an innovator in safe youth payments, is proud to announce that they are the winners of The National Parenting Center's 2013 Seal of Approval under the Websites category. Previous winners in this category include DisneyFamily.com, Disney's Toontown Online, MoshiMonsters.com, Sports Illustrated for Kids and Sony's Free Realms.


Virtual Piggy promotes financial management while empowering youth under 18 to make purchasing, saving and other money management decisions for themselves, within the boundaries setup by parents. The technology serves as a family wallet that is available online or via mobile, and is always 100% free to use.

"Virtual Piggy was seen by testers as an invaluable real-life lesson in understanding how to budget, save, donate to charity and make responsible online purchases," said David Katzner, President of The National Parenting Center. "Parents were impressed with the lengths Virtual Piggy went to ensure privacy and security."

"We are honored to receive The 2013 National Parenting Center Seal of Approval," said Virtual Piggy Founder and CEO Dr. Jo Webber. "To be recognized by parents for our efforts to keep kids and teens safe online, teach financial literacy and give parents better controls for their childrens' online spending is an excellent endorsement for our company."

For information about Virtual Piggy visit www.VirtualPiggy.com.

About Virtual Piggy, Inc.

Virtual Piggy, Inc. is the first e-commerce solution that enables U18's to manage and spend money within parental controls. It enables parents to teach financial management through the use secure family wallet that is available online or via mobile and is always 100% free to use. The technology company delivers online security platforms designed for the Under 18 age group in the global online market, and also enables online businesses the ability to function in a manner consistent with the Children's Online Privacy Protection Act ("COPPA") and similar international children's privacy laws. The company is based in Hermosa Beach, CA and on the Web at: www.virtualpiggy.com.

About The National Parenting Center

Since 1989, The National Parenting Center has established itself as North America's leading parent advocacy organization. TNPC offers advice and information to parents on issues that range from pregnancy through adolescence. The National Parenting Center's home page, TNPC.COM, offers visitors free access to hundreds of articles on parenting issues as well as Seal of Approval reviews.

Safe Harbor Statement

All statements herein other than statements of historical facts are forward-looking statements within the meaning of the "safe harbor" provisions of the Private Securities Litigation Reform Act of 1995. These statements are based upon our current expectations and speak only as of the date hereof. Such statements are not guarantees of future performance and are subject to known and unknown risks and uncertainties that could cause our actual results to differ materially from those expressed or implied in such forward-looking statements. Such factors include, but are not limited to, our ability to raise additional capital, our limited operating history and revenue, our ability to attract and retain qualified personnel, our dependence on third party developers, our ability to develop new services, market acceptance of our services, legislative, regulatory and competitive developments, enforcement of our intellectual property, general economic conditions, as well as other factors set forth under the caption "Risk Factors" in our Forms 10-K filed with the SEC, and other filings with the SEC.



US:
Public Relations
Sarah Hall Productions
Jenna Guarneri, 212-529-1598
Jenna@SHPNY.com
or
Investor Relations
HaydenIR
Peter Seltzberg, 646-415-8972
or
UK:
Suzanne Noble, +44-7957-371840
snoble@virtualpiggy.com

KEYWORDS:   United States  North America  California

INDUSTRY KEYWORDS:

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