iHome Adds Bluetooth Boom to Expanding Line of Boombox Speaker Systems

iHome Adds Bluetooth Boom to Expanding Line of Boombox Speaker Systems

Introduces New Models That Feature Bluetooth Technology

RAHWAY, N.J.--(BUSINESS WIRE)-- With its stylish, rubberized exterior and great sound, last year's iP4 introduction was such a success that iHome today announced it is expanding the line. Four new models are launching that feature the same great look, feel and protection of iHome's rubberized case and incorporate the latest in Bluetooth technology for great wireless capability.


The new boombox line includes:

  • iBT16 Bluetooth Rechargeable Mini Speaker Cube : small in stature but carrying the sonic boom of its brethren, this mini speaker cube, available in grey, blue, pink, green and purple, is a great alternative for places where space-saving is paramount. A rechargeable lithium ion battery lets you take the colorful party portable, and all for just $39.99.
  • iBT24 Bluetooth Rechargeable Stereo Mini Speaker : need a little bit more power but still tight on space? The iBT24 adds a second built-in speaker to produce beautiful stereo sound. Aux-out jack lets you connect multiple speakers for a wall of sound. The iBT24 is available in grey, purple and green for $69.99.
  • iBT4 Bluetooth Wireless Rechargeable Boombox with FM Radio : continuing to grow in size, sound and features, the iBT4 adds more wattage, SRS TruBass and a digital tuning FM radio with telescoping antenna to the mix. The iBT4 is available in fashionable colors including grey, green, purple and white for $99.99.
  • iBT44 Bluetooth Portable FM Stereo Boombox with USB Charging: the flagship of the line, the new iBT44 leaves no ear drum unrattled with the addition of USB charging for mobile devices, 4 total speakers (two 4" woofers; two 1" tweeters), adjustable 5-band graphic equalizer, magnetized remote control and compatible with the iHome + Radio app for access to thousands of internet radio stations. Available in cool grey or deep purple, the iBT44 will be available later this spring for $199.99.

"With its retro design, rubberized aesthetic and great features, the iP4 struck the right chord with consumers, allowing them to express themselves both sonically and stylistically," said Evan Stein, Director of Marketing, iHome. "This year, we are excited to expand the product line by integrating the best of Bluetooth technology into a wider selection of product styles, all of which feature our great rubberized finish and classic design."

For further information on iHome's newly expanded boombox product line, please visit www.ihomeaudio.com.

About iHome

iHome was established in 2005 as a division of SDI Technologies to develop and market iPod compatible audio products. The first iHome product introduced, the iPod Clock Radio, was an exceptional success that became the top-selling iPod accessory for the year, and firmly established iHome as the premier brand in the iPod electronics market. Since then, iHome continues to be the #1 brand in iPod/iPhone/iPad clock radio and speaker systems according to NPD data* and has been at the forefront of design with a growing lineup of award-winning iPod-compatible audio products that includes alarm clocks, clock radios, portable and home speaker systems, and headphones, as well as a new licensed line of mobile device accessories.

Acknowledged for its innovative features, unique designs, and advanced technology, iHome has garnered several prestigious industry awards including CES Innovations Awards, numerous 2012 Editor's Choice and Red Dot design awards.

iHome supports its franchise with national print, broadcast and online advertising campaigns, and the company's products can be found worldwide in over 70 countries or on the web at www.ihomeaudio.com, on Facebook (facebook.com/iHome), or follow @iHome on Twitter.

*Source: NPD Digital Player Speakers category, 12 months ending September 2012



HighWater Group
Colleen Wagner, 212-338-0077 x. 106
colleen@highwatergroup.com

KEYWORDS:   United States  North America  New Jersey

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