Samsun galaxy s3 phoneThe press can barely contain itself as the launch of the new Apple Inc. (NASDAQ: AAPL) iPhone killer approaches. Samsung's Galaxy S IV, based on comments by some sources, will be the greatest smartphone ever made. With nothing actually to cover ahead of the launch, media have resorted to speculation and worthless analysis.

According to The Wall Street Journal:

The technology industry will be paying close attention to Samsung Electronics Co. this week when it lifts the curtains on a new high-end smartphone at an event in New York on Thursday.

A lot is riding on the new device as Samsung aims to maintain its lead and boost profits in the increasingly crowded smartphone market.

Samsung executives declined to comment on the new device ahead of its launch, but analysts say the new smartphone will likely have a faster chip and an improved camera. It also will have a slightly bigger and higher-resolution five-inch AMOLED (active-matrix organic light-emitting diode) screen and longer battery life than the previous Galaxy S III model.

Under the circumstances, how else could the technology industry spend its time?

Filed under: 24/7 Wall St. Wire, Consumer Electronics, Rumors, Wireless Tagged: AAPL

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