Are Apple's Mac Shipments Catching Back Up?
Feb 26th 2013 7:30PM
Updated Feb 26th 2013 8:20PM
One of several sore spots in Apple's earnings release last month that helped contribute to its massive plunge was Mac unit shipments. The 4.1 million Macs that the company shipped were down 22% year-over-year and well short of what analysts were expecting, as nearly everyone underestimated the impact of the iMac supply constraints that Tim Cook had previously warned about.
Well, Apple might be making up for lost time with Mac shipments. According to a recent report from Piper Jaffray analyst Gene Munster (citing data from market researcher NPD), Apple's domestic Mac shipments jumped 31% in January. That's a big bounce back for the first month of the March quarter, and much more of a rebound than the rest of the PC market would normally be able to expect.
The strong jump in Mac unit shipments is largely coming from improving yields on iMac production, as Apple's popular all-in-one desktop has been in short supply ever since it launched late last year. It's hard for casual observers to tell that Apple's catching up with demand, though, as domestic shipping times from Apple's site still quote the 21.5-inch model at two to three weeks and the 27-inch model at three to four weeks.
The figure also reaffirms my sentiments when I said, "The one saving grace is that Apple customers are a loyal bunch, so most of those sales are simply being pushed into the March quarter instead of being lost altogether." In contrast, prospective buyers of commoditized PCs would have simply gone to the next OEM in line to get their fix.
NPD's estimates also show iPod units rising a modest 3%, which is far better than the 17% decline that Munster is predicting for the full quarter.
The data are encouraging on several levels, but ultimately won't be enough to reverse the negative investor sentiment of late. At this point, it seems like the only catalysts that Apple shareholders can look forward to are a low-cost iPhone or a dividend boost.
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The article Are Apple's Mac Shipments Catching Back Up? originally appeared on Fool.com.Fool contributor Evan Niu, CFA, owns shares of Apple. The Motley Fool recommends Apple. The Motley Fool owns shares of Apple. Try any of our Foolish newsletter services free for 30 days. We Fools may not all hold the same opinions, but we all believe that considering a diverse range of insights makes us better investors. The Motley Fool has a disclosure policy.
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