Nine & the Gang - Spring 2013
NEW YORK--(BUSINESS WIRE)-- Come on! What are you waiting for? Get over to Nine West right now because the Gangs are all here and they can't wait for you to see what they've brought with them - an array of footwear as bright as a Moroccan sunrise, as cool as a spring breeze over Laguna Beach and as sensual as moonlight on Montego Bay.
The Exotic Bohemians (Photo Business Wire)
The internationally celebrated photographer Craig McDean has photographed three irresistible Nine West Gangs for you to choose from, each with their own dynamic style:
THE EXOTIC BOHEMIANS These free spirits crave adventure, finding a hidden treasure, discovering the one-of-a-kind.They want spice in their life. So their shoes are awash with handcrafted beads caught in intricate weavings and ablaze with colors that give off their own heat.
THE GETAWAY GIRLS The perfect summer weekend for this carefree pack must include a boardwalk, a pool, a beach party, or - you know what? - all three.The more reasons the better to slip into their sleekly streamlined wedges and candy-colored cross-pieced espadrilles.
PRETTY LITTLE PRINT - CESSES They're the savvy ones who get showered in bouquets because they know how to flirt until it hurts so good. Whether stepping out for a garden party or outdoor wedding, their glorious floral-printed heels and platforms let you know that romance is never far from their minds.
So which Nine West Gang do you choose? Well, here's the best part.
YOU CAN JOIN ALL THREE because the only membership requirement is that you love shoes that make you happy!
Our joy-filled Nine & the Gang campaign launches this month in the March issues of Vogue, InStyle and Glamour, The New York Post, in Nine West's ever-growing social media network and online portals (Facebook,Twitter, ninewest.com & Channel 9) and can be viewed in Nine West flagship store videos and on New York City's inescapable Taxi TV.
Nine and the Gang is the next big step in expanding Nine West's presence on a global landscape as a brand that incites its customers to shop for inspiration, dream in fashion, and revel in their individuality.
Nine West is a division of The Jones Group Inc. (NYS: JNY) .
ABOUT NINE WEST:
Founded in 1978, Nine West is a global footwear leader.With the mantra "We Dream in Fashion," Nine West is dedicated to leading the shoe and fashion conversation:
• Become a fan of Nine West on Facebook for exclusive discounts & giveaways.
• Follow @NineWest on Twitter for the latest news from Nine West.
• Follow @NineWestPRGals on Twitter for updates from Nine West's PR team.
• Subscribe to Channel 9 on YouTube to watch and shop the latest shoe and fashion videos.
ABOUT THE JONES GROUP INC.
The Jones Group Inc. (www.jonesgroupinc.com) is a leading global designer, marketer and wholesaler of over 35 brands with product expertise in apparel, footwear, jeanswear, jewelry and handbags.The Jones Group has a reputation for innovation, excellence in product quality and value, operational execution and talent. The Company also markets directly to consumers through branded specialty retail and outlet stores, through concessions at upscale department stores and through its e-commerce sites.
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