How Advertising Can Save the World

Jeff Rosenblum is a leading innovator in the field of digital marketing who recently completed a documentary about the future of the advertising industry, entitled The Naked Brand.

We had a chance to visit with Rosenblum when he stopped by Motley Fool headquarters in January. He told us how his industry is dying, how it is being reborn, and how smart companies -- and the whole world -- will be a lot better off as a result.

In this video, Rosenblum talks about how Amazon.com's Zappos brand gets it right in the new world of transparent advertising.

Everyone knows Amazon is the big bad wolf in the retail world right now, but at its sky-high valuation, most investors are worried it's the company's share price that will get knocked down instead of competitors'. We'll tell you what's driving the company's growth, and fill you in on reasons to buy and reasons to sell Amazon in our new premium report. Our report also has you covered with a full year of free analyst updates to keep you informed as the company's story changes, so click here now to read more.



The article How Advertising Can Save the World originally appeared on Fool.com.

Lacey Poliakoff owns shares of Amazon.com. The Motley Fool recommends Amazon.com. The Motley Fool owns shares of Amazon.com. Try any of our Foolish newsletter services free for 30 days. We Fools may not all hold the same opinions, but we all believe that considering a diverse range of insights makes us better investors. The Motley Fool has a disclosure policy.

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