How Advertising Can Save the World
Feb 1st 2013 11:04AM
Updated Feb 1st 2013 11:22AM
Jeff Rosenblum is a leading innovator in the field of digital marketing who recently completed a documentary about the future of the advertising industry, entitled The Naked Brand.
We had a chance to visit with Rosenblum when he stopped by Motley Fool headquarters in January. He told us how his industry is dying, how it is being reborn, and how smart companies -- and the whole world -- will be a lot better off as a result.
In this video, Rosenblum talks about how Amazon.com's Zappos brand gets it right in the new world of transparent advertising.
The article How Advertising Can Save the World originally appeared on Fool.com.Lacey Poliakoff owns shares of Amazon.com. The Motley Fool recommends Amazon.com. The Motley Fool owns shares of Amazon.com. Try any of our Foolish newsletter services free for 30 days. We Fools may not all hold the same opinions, but we all believe that considering a diverse range of insights makes us better investors. The Motley Fool has a disclosure policy.
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