In the video below, Motley Fool's chief investment officer, Andy Cross, talks about how he's watching the retail industry in 2013. So much of the American economy is tied to the American consumer that retail is a very important area to watch. One strong company to keep an eye on is Williams-Sonoma . The company has had a lot of interesting activity going on lately with the potential for more growth. Another brand to watch closely is Starbucks . Starbucks is a category-killer and great global brand. These companies have great global aspirations. So aside from U.S. sales, it is crucial to keep an eye on the potential growth of these retailers overseas.

The retail space is in the midst of the biggest paradigm shift since mail order took off at the turn of last century. Only those most forward-looking and capable companies will survive, and they'll handsomely reward those investors who understand the landscape. You can read about the 3 Companies Ready to Rule Retail in our special report. Uncovering these top picks is free today; just click here to read more.

The article Retail Metrics -- and Companies -- to Watch in 2013 originally appeared on

Andy Cross has no position in any stocks mentioned. The Motley Fool recommends Starbucks and Williams-Sonoma. The Motley Fool owns shares of Starbucks. Try any of our Foolish newsletter services free for 30 days. We Fools may not all hold the same opinions, but we all believe that considering a diverse range of insights makes us better investors. The Motley Fool has a disclosure policy.

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