Dex One Named Winner of Google Premier SMB Partner Award for Largest Increase in Advertiser Base
CARY, N.C.--(BUSINESS WIRE)-- Dex One Corporation (NYS: DEXO) announced today it is the winner of Google's 2012 North America Premier SMB Partner Awards - Largest Increase in Active Advertiser Base. Dex One was recognized out of the select group of Google Premier SMB Partners for its work in helping get the most small and medium-sized businesses online with Google AdWords this year.
The Google AdWords Premier SMB Partner Program (PSP) connects Google's trusted and experienced AdWords partners with small- and medium-sized businesses that want expert help in creating, managing and optimizing their online advertising campaigns. In addition to in-depth AdWords expertise, PSP partners provide full-service campaign management, detailed reporting, one-on-one customer support, and broad marketing guidance to help advertisers make the most of their campaigns.
Premier SMB Partners meet Google's highest standards and criteria for qualification, transparency, and customer service, which includes completing extensive Google product and account management training. This ensures they can provide small businesses with the most effective AdWords advertising solutions.
"It's an honor for Dex One to be recognized by Google for our success as a Premier SMB Partner. We had the largest advertiser increase, thanks to our digital strategy and strong focus on execution," said Richard J. Hanna, Dex One's Executive Vice President of Sales and Marketing. "Working with Google has helped Dex One's overall efforts to drive the company's digital bookings growth, which was expected to be in excess of 30 percent by the end of 2012."
As a Premier SMB Partner, Dex One's network of 1,500 local marketing professionals have leveraged the Google AdWords platform and delivered it to local businesses to win this unique award from Google. Dex One's customers have been positioned to optimize their lead generation activities, leverage local search, enhance their digital presence and better compete in a changing marketplace.
"The Premier SMB Partner Awards recognize the exemplary work that our partners do every day with small businesses," said Ben Wood, Google's Director of Channel Sales, Americas. "Dex One is a great example of this local expertise and proven ability to help businesses succeed and grow with Google AdWords."
Google AdWords is a cost-effective, efficient way for businesses of all sizes to advertise online by delivering relevant ads when users search for specific products and services on Google properties and/or the Google Display Network. With Google AdWords, advertisers can find new customers online and better connect with them at the precise moment they are searching for specific products and services on their desktop or mobile devices. Google Display Network is comprised of hundreds of thousands of high quality websites and allows advertisers to choose how to communicate their marketing message using text, video and image ads.
ABOUT DEX ONE CORPORATION
Dex One Corporation (NYS: DEXO) is a leading marketing solutions provider helping local businesses and their customers connect wherever and whenever they choose to search. Building on its heritage of delivering print-based solutions, the company provides integrated products and services to help its clients establish their digital presence and generate leads. Dex One's locally based marketing experts offer a broad network of local marketing solutions including online, mobile and print search solutions, such as DexKnows.com. For more information, visit www.DexOne.com.
SAFE HARBOR PROVISION
Certain statements contained in this statement regarding Dex One Corporation's future operating results, performance, business plans, prospects, guidance and any other statements not constituting historical fact are "forward-looking statements" subject to the safe harbor created by the Private Securities Litigation Reform Act of 1995. All forward-looking statements reflect only Dex One Corporation's current beliefs and assumptions with respect to future business plans, prospects, decisions and results, and are based on information currently available to Dex One Corporation. Accordingly, the statements are subject to significant risks, uncertainties and contingencies, which could cause Dex One Corporation's actual operating results, performance or business plans or prospects to differ materially from those expressed in, or implied by, these statements.
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