Where Does Sirius XM Go From Here?

Well, another needlessly long regulatory decision dictating the future of satellite radio has been made.

Liberty Media can now take control of Sirius XM Radio with a simple majority of the shares outstanding. Liberty Media has been working on this since March of last year, and even that move wasn't much of a surprise. Liberty Media was required to wait three years after receiving a 40% preferred share stake in the satellite radio giant after providing some necessary financing during Sirius XM's dark stretch of early 2009.

Sirius XM got into that predicament because antitrust regulators took more than a year to approve the combination of Sirius and XM, delaying the obvious synergies that cost the company in redundancies along the way.


The FCC's slow-footed manner wasn't as destructive this time around, but what will this mean for Sirius XM in the future?

The free markets don't mind. The stock hit a fresh four-year high this week. In terms of market capitalization and enterprise value, the company has never been this valuable.

The next move -- and every move after that -- will belong to Liberty Media.

Some are speculating that Liberty Media will acquire the balance of Sirius XM now, but that doesn't seem likely. Liberty Media isn't made of money. It got 40% of the company for free, and it's been nibbling its way to an additional 9.8% stake along the way. Going over a total position of 50% will be a formality here, but there doesn't seem to be a reason to go beyond 50.1%. The FCC made that clear last night.

The more likely path at this point is for Liberty Media to spin off its stake in Sirius XM to its stakeholders in a tax-advantaged trust. It's the only feasible way given Liberty Media's ridiculously low cost basis here (again, the 40% preferred share stake was handed over as a door prize for providing $580 million in financing at a steep interest rate that has since been repaid).

Sirius XM has been preparing for this day. CEO Mel Karmazin left the company last month. The board has authorized $2 billion in share buybacks to help combat the supersizing of the float that will take place as some Liberty Media investors cash out of the spin off.

These are interesting times for Sirius XM, but the attractiveness of the model -- making this one of the few media distributors to have enough skin in the content end that its programming costs have actually declined over the past year -- makes betting on Sirius XM far more lucrative than betting against it.

The article Where Does Sirius XM Go From Here? originally appeared on Fool.com.

Longtime Fool contributor Rick Aristotle Munarriz owns shares of Liberty Media. The Motley Fool has no positions in the stocks mentioned above. Try any of our Foolish newsletter services free for 30 days. We Fools may not all hold the same opinions, but we all believe that considering a diverse range of insights makes us better investors. The Motley Fool has a disclosure policy.

Copyright © 1995 - 2013 The Motley Fool, LLC. All rights reserved. The Motley Fool has a disclosure policy.


Increase your money and finance knowledge from home

Introduction to Value Investing

Are you the next Warren Buffett?

View Course »

Income Investing

Grow your nest-egg.

View Course »

Add a Comment

*0 / 3000 Character Maximum

1 Comment

Filter by:
normax1xcop

My father, a long term SIRI investor, hopes that the new big "hunchos" from Liberty Media see fit to look into other groups such as: It well known that there are thousands (maybe millions) of retired sinior people having
fully paid their homes, take a yearly cruise, and the rest of t he year they, rather than driving around, stay at home
to work on their favorite hobby and to listen to their favorite kind of music. Music that could be provided by a SIRI radio. A type of AC portable radio without any gadgets... and to take it to any place...Some enticing adds in the AARP bulletin, if SIRI ever manufactures that type of a radio, would help a great deal. It could, very well turn into a good, renewable and perennial source of subscribers...

January 04 2013 at 8:52 PM Report abuse rate up rate down Reply