Walgreens Hosts "Night at the W" Events Nationwide on Jan 10
Beauty Advisors and Products from CoverGirl, Olay, Pantene and Crest Help Shoppers Get Red Carpet Ready
DEERFIELD, Ill.--(BUSINESS WIRE)-- On Jan 10 from 4 p.m. to 9 p.m., all Walgreens (NYS: WAG) (NAS: WAG) locations nationwide will host "Night at the W," to celebrate its involvement in the People's Choice Awards, which will air live on Wednesday, Jan.9. Walgreens beauty advisors along with products from CoverGirl®, Olay®, Pantene® and Crest® will be available to help customers achieve their own "red carpet" looks for free, and customers will also receive a copy of the "Red Carpet Guide to Glamour" (while supplies last).
Fashion consultant Tim Gunn says there are many simple ways to get red carpet ready from the aisles of your local Walgreens. (Photo: Business Wire)
"As we ring in the new year and awards show season, it's a perfect time for our customers to try out a new look, and we're excited to help them do that by hosting 'Night at the W' nationwide on January 10," said Shannon Curtin, Walgreens divisional vice president and general merchandising manager for beauty, personal care and seasonal. "These events give our customers a chance to see all of the latest and greatest beauty products we have to offer."
In addition, "Night at the W" attendees can participate in a sweepstakes for a chance to win a trip for two to the 2014 People's Choice Awards or one of 1,000 Red Carpet Gift Boxes featuring: CoverGirl Eye Enhancer; CoverGirl Perfect Point Eye Liner; Pantene Expert Age Defy Shampoo; Olay Regenerist Microsculpting Serum; and Crest 3D Vivid White Toothpaste.
"You don't have to be a movie star or walk the red carpet to achieve your own high-fashion look," said Tim Gunn, fashion consultant and red-carpet expert. "With their beauty advisors on hand to show you some of the latest products and trends, there are so many simple ways to get red carpet ready at Walgreens."
For more information, visit www.walgreens.com/NightattheW.
As the nation's largest drugstore chain with fiscal 2012 sales of $72 billion, Walgreens (www.walgreens.com) vision is to become America's first choice for health and daily living. Each day, Walgreens provides more than 6 million customers the most convenient, multichannel access to consumer goods and services and trusted, cost-effective pharmacy, health and wellness services and advice in communities across America. Walgreens scope of pharmacy services includes retail, specialty, infusion, medical facility and mail service, along with respiratory services. These services improve health outcomes and lower costs for payers including employers, managed care organizations, health systems, pharmacy benefit managers and the public sector. The company operates 8,057 drugstores in all 50 states, the District of Columbia and Puerto Rico. Take Care Health Systems is a Walgreens subsidiary that is the largest and most comprehensive manager of worksite health and wellness centers and in-store convenient care clinics, with more than 700 locations throughout the country.
About People's Choice
Now in its 39th year, the People's Choice Awards continues to be the only major awards show voted on entirely by the public for fan favorites in movies, music and television. The People's Choice official website at www.PeoplesChoice.com houses the voting platform where fans determine the categories, nominees and winners for the annual awards show. Every year, potential nominees are determined by national ratings averages, box office grosses, music sales and PeoplesChoice.com data, then vetted through E-Poll® MediaSYNC - E-Score Celebrity. Fred Nelson is the President of People's Choice, and the awards show is produced by Procter & Gamble Productions, Inc. (NYS: PG) , which is represented by Liquid Thread, a division of Starcom MediaVest Group, Worldwide, Inc., supervisors of the production. The PEOPLE'S CHOICE AWARDS 2013, will be broadcast LIVE from the Nokia Theatre in Los Angeles, on Wednesday, January 9, 2013 (9:00-11:00 PM, ET/delayed PT), on the CBS Television Network. The show is produced by Mark Burnett's One Three Inc. and hosted by Kaley Cuoco, star of The Big Bang Theory.
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