Wal-Mart to Start "Black Friday" Sales Even Earlier

Wal-Mart (NYS: WMT) announced its "Black Friday" hoopla today, revealing that the sales will kick off at 8 p.m. Thanksgiving night, Nov. 22, two hours earlier than last year.

The megaretailer says it has stocked up and is going so far as to guarantee that shoppers "inside the store and in the queue line" between 10 p.m. and 11 p.m. local time Nov. 22 will get special deals on three popular electronic items:

  • The Apple (NAS: AAPL) iPad 16GB with Wi-Fi for $399, which comes with a $75 Wal-Mart gift card.
  • An Emerson (NYS: EMR) 32" 720p LCD TV for $148.
  • An LG Blu-ray player for $38.

If the items sell out in that hour, Wal-Mart will issue a "guarantee card;" one guarantee card per customer, per item.


Wal-Mart is also touting its "ad match guarantee" and breaking the "Black Friday" sales into three events this year.

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The article Wal-Mart to Start "Black Friday" Sales Even Earlier originally appeared on Fool.com.

John Divine owns shares of Apple. The Motley Fool owns shares of Apple. Motley Fool newsletter services recommend Apple and Emerson Electric Co. Try any of our Foolish newsletter services free for 30 days. We Fools may not all hold the same opinions, but we all believe that considering a diverse range of insights makes us better investors. The Motley Fool has a disclosure policy.

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