Amazon.com (NAS: AMZN) is expanding its product offerings to wine, the company announced today. Amazon Wine (www.amazon.com/wine) offers more than a thousand wines from wineries across the country and includes amenities such as tasting notes and recommended food pairings.
Customers will be able to filter wines by criteria including professional rating numbers, tastes, and winery location. Customers are able to ship up to six bottles for $9.99, although, to begin with, the service is only available in 12 states (California, Connecticut, Florida, Idaho, Illinois, Iowa, Nebraska, Nevada, North Carolina, Oregon, Washington, and Wyoming) and the District of Columbia, according to Amazon. Orders go directly to the wineries and shipments may be held for up to 30 days if the weather isn't suitable for shipment.
The new format may help expand business for small wineries that don't have tasting rooms, and which rely on word of mouth to gain business.
The article Amazon Opens Online Wine Marketplace originally appeared on Fool.com.John Divine has no positions in the stocks mentioned above. You can follow him on Twitter @divinebizkid and on Motley Fool CAPS @TMFDivine . The Motley Fool owns shares of Amazon.com. Motley Fool newsletter services recommend Amazon.com. Try any of our Foolish newsletter services free for 30 days. We Fools may not all hold the same opinions, but we all believe that considering a diverse range of insights makes us better investors. The Motley Fool has a disclosure policy.
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