Macy's, Target Up Black Friday Ante with Midnight Store Openings

by Barbara Thau Oct 31st 2011 12:20PM
Setting a new holiday shopping tradition, Macy's (M) and Target (TGT) will swing open their doors at midnight on Black Friday for the first time ever, giving shoppers a jump start on door-buster sales while offering an implicit challenge to their fellow retail brethren to follow suit.

Both retailers will open at 12 a.m. on Thanksgiving night.

In a statement, Macy's CEO Terry Lundgren said the decision was in direct response to shoppers' "eagerness to shop early for great deals."

Macy's Black Friday deals include 50% off Sharper Image iPhone/iPod docking stations, $19.99 rampage boots, a free digital video camera with any $65 fragrance purchase (while supplies last) and $79.99 for a DKNY down coat.

Meanwhile, in addition to opening its doors at midnight, Target is extending store hours throughout the season.

On Nov. 25, Target stores will be open from midnight to 11 p.m., and on Christmas eve, stores will be open from 7 a.m. to 7 p.m. or 8 p.m., depending on location.

Are you planning to hit the stores at midnight? We want to hear from you. Email us at DFEds@teamaol.com.


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16 Comments

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powermetal2000

"Setting a new holiday shopping tradition....." Really? Since this is the first time any major retailer has ever done this, how is that a tradition? You might wanna look up the definition of the word "tradition".

November 10 2011 at 1:38 AM Report abuse rate up rate down Reply
Fedelia

find black friday deals here


http://www.i-blackfriday.info

November 01 2011 at 3:26 PM Report abuse rate up rate down Reply
Elena Faust

Awesome, Printapons saves me time and money! You can see the coupons instantly and don't have to search for ones.

November 01 2011 at 7:14 AM Report abuse -2 rate up rate down Reply
maa2626

will be giving gold and silver this christmas. always appreciated, gives way to thoughful conversation. people always remember what crazy uncle---------- gave last year with a small smile on their face.

November 01 2011 at 6:30 AM Report abuse +1 rate up rate down Reply
Norma Laird

The stores will stay open for 23 straight hours, closing at 11 p.m. on Friday, Nov. 25. http://bit.ly/tf77BW

November 01 2011 at 6:05 AM Report abuse -1 rate up rate down Reply
white41990

In this economy you better open your doors early, because I plan on shutting my wallet at the same time you open, my family (including kids) and friends dont NEED anything they don't have. The wants can wait until the jobs come back, don't plan on spending a dime on anything that isn't needed to survive in this economy, rainny day money is more important to plan for vs buying unnecessary things just because of a holiday season upon us.

November 01 2011 at 4:47 AM Report abuse +1 rate up rate down Reply
P.J.

GREED.....GREEED....GREEEED !!!! Makes me want to HOLLER !

November 01 2011 at 2:51 AM Report abuse +1 rate up rate down Reply
jhrochesterny

Thanks Target. Now the rest of retail will have to do the same, I bet next year I will be working all night. Does anyone really think a few more shopping hours will make a difference, when people are watching what they spend they will spend what they can afford and no more even with more time to spend it.
Thanks for caring about the people who have to work these awful hours.. maybe management should be the ones working the night shift. Cant greed take one day off?

October 31 2011 at 10:28 PM Report abuse +1 rate up rate down Reply
Cate

Even when you forget an ingredent for a recipe, there is a cashier waiting to check you out to pay for it. This isn't anything new, but if you feel this way, then don't shop on Friday !

October 31 2011 at 10:01 PM Report abuse -1 rate up rate down Reply
Cate

Actually, a lot of people must work on holidays. Nurses , hospitals workers but mostly all the hotel / hospitily workers. Everytime you go to an event on a weekend, someone is giving up time with their family. All the vacationers are on the expense of the dime of pilots, reservations and flight attendants. Then you have all of the people who work in the hotels as maids or servers and people don't even tip them.

October 31 2011 at 10:00 PM Report abuse +1 rate up rate down Reply