Norton Everywhere May Become Symantec's Mobile Moneymaker

Norton AntivirusSymantec (SYMC) is the global leader in the security software market, selling products like Norton antivirus and offering data loss prevention and data encryption products for enterprises. Symantec recently announced its fiscal year fourth quarter 2011 earnings, in which it highlighted that its Norton Everywhere initiative is gaining traction. This business is helping Symantec expand beyond PC security to mobile phones and tablets. Symantec competes with Microsoft (MSFT), McAfee -- now part of Intel (INTC) -- Computer Associates (CA), AVG Technologies, TrendMicro and Kaspersky Labs.

We currently maintain a near $21.48 price estimate for Symantec stock, which is about 15% above its market price.

Can Symantec achieve faster top-line growth?


Symantec's revenues from its Norton line of products showed 6% growth in the last quarter vs. the same period last year. However, given the market's growth, the company might not gain market share in the near term. Indeed, we expect its market share to steadily decline from around 46% in 2010 to 42% by the end of Trefis forecast period.

However, Symantec Norton Everywhere initiative, in which it is offering its mobile security service to a number of customers, has shown promise.

Here is what the company states:
Recent partner wins include carriers such as T-Mobile Austria and KDDI, retailers such as Dixons and OEMs such as Samsung through its app store. All of these partners have chosen to include Norton Mobile Security, along with their Android phone and tablet offerings.


Capturing the mobile security opportunity will be important for Symantec, as the company acknowledges that by 2013, handheld devices will be the most popular way to access the Web. The success of Norton Everywhere could decide whether Symantec gains market share in the long-term or not.

Trefis is an online investment research platform targeted towards individual and professional investors. Trefis also includes a community of users that can create and share their models and analysis on trefis.com.

Like our charts? Embed them in your own posts using the Trefis Wordpress Plugin.



Increase your money and finance knowledge from home

Bonds for Beginners

Learn about fixed income investments.

View Course »

Basics of Diversification

Learn one of the fundamental concepts of building a portfolio.

View Course »

Add a Comment

*0 / 3000 Character Maximum

5 Comments

Filter by:
dfoster

Unfortunately, after being a loyal Peter Norton user, I have removed Symantec's products from my computer - they bog down the computer, greatly reducing speed. They interact adversely with essential programs, and according to Symantec employees, the "new" versions are only re-dated and slightly/cosmetically altered versions of programs from many years ago. Support staff has said that the first suspect in computer problems is Symantec.

June 28 2011 at 2:46 PM Report abuse rate up rate down Reply
strelaoz

Singapore Police Dept & Taiwan lawyers committee has offically started the investigation!!!! (As two poor & stupid lawyers have involved to use the illegal info proividing by David Freer & Suzy Walsham to against me, they are facing the investigating, due to violating the lawyers ethics and law, which might cost them to lose their licences).

I have talked to my lawyers and haven’t decided whether I shall sue Symantec US or Symantec Singapore for better result. As I don’t care about the compensation (I am sure it’s only a drop in the bucket to Symantec), all I want is Symantec fire the trouble makers or ask them to leave, as Obama asked Anthony Weiner. The worst thing I want to see is the poor & stupid HR to be put behind the bar. There are already many innocent people been dragged into the incident.

Yes, you can tell a person through his associates and friends. People shall know this is the way how current CEO running the business.

Of course, you cannot trust Symantec. David Freer even hacked into my email account and cc copy emails to my pastor. I’ve reported this to Symantec, they didn’t care. Can you believe it? Just can’t figure out what kind of message Symantec tried to send to the public? We are criminals? We are good at breaking the law? No one can stop us? At the same time we position us as Cyber Police and people buy it???
.

June 28 2011 at 1:08 PM Report abuse rate up rate down Reply
GaryNPS

Doesn't matter to me. Last time Norton stopped support of a previous version, they required I pay for the new version without any credit for the 10 months I had left on the old version. So I did the same thing I did when B of A got to me in 1973, I stopped using them and will not again.

June 28 2011 at 12:23 PM Report abuse rate up rate down Reply
orbit7777

Norton caused me more problems that any virus has in my entire life.

June 28 2011 at 12:15 PM Report abuse rate up rate down Reply
hemipwr54

You have got to be kidding me , so Norton will start viruses for cellphones now .
The day I have to use virus software for my cellphone is the day I will stop using it !

June 28 2011 at 11:01 AM Report abuse rate up rate down Reply