News Corp, Apple Delay Launch of iPad Newspaper, 'The Daily'

Yet another media property meant to be launched for Apple (AAPL) portable products has been delayed. The Daily, which was to be released as a paid media product by News Corp (NWS) with Apple's aid will not debut this week, according to several media sources. It appears that the app and the e-commerce platform that is supposed to work with it have flaws.

News Corp has hired dozens of journalists and the project is intended to prove Rupert Murdoch's contention that premium editorial content can be sold and can make money online.

The delay of The Daily is not unprecedented. Time Inc had trouble launching both its Sports Illustrated and People apps. Publisher Conde Nast found that readers of its magazines had trouble navigating app versions of its magazines.

The problems between major media companies and Apple's download and read technology may go on for some time. Many publishers can't figure out how to match their content to the habits of portable device users. The e-commerce aspects of many of these efforts appear to make the download process difficult and cumbersome.

If the iPad and iPhone are supposed to be part of the salvation of the print industry, that plan seems to be on hold. The Internet and portable devices may not pay the dividends newspapers and magazines hoped that they would.


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powermetal2000

And AOL's utter obsession with all things Apple continues. There has been at least one, and a few times as many as three, Apple related stories on AOL's front page every day for past 3 weeks. I like AOL, I've got nothing against Apple, but c'mon guys quit slobbering all over Steve Job's junk already. He and Apple are not the be all end all of the tech world.

January 14 2011 at 7:26 PM Report abuse rate up rate down Reply
Tom

Of course, if the iPad supported Flash, then all of these content providers wouldn't have to make special versions of their sites for iPad because 99% of media sites use Flash to deliver content

January 14 2011 at 7:01 PM Report abuse rate up rate down Reply
Mary & Bill

"The lowest depth to which people can sink before God is defined by the word journalist. If I were a father and had a daughter who was seduced, I should not despair over her; I would hope for her salvation. But if I had a son who became a journalist, and continued to be one for five years, I would give him up." "S. Kierkegaard....philosopher

January 14 2011 at 4:59 PM Report abuse rate up rate down Reply