Walmart Stores (WMT) increased prices on thousands of toys at each store this month, as the world's largest retailer looks to turn around its trend of negative same-store sales by spurring holiday-season revenue, Bloomberg News reported.

The company on Nov. 30 sent store managers an e-mail directing them to raise prices for an average of 1,800 toys per store, the wire service said, citing a copy of the email that it obtained. Company spokesman Ravi Jariwala said the price increases were specifically for items that had been previously discounted, according to Bloomberg.

Long known for undercutting toy-retail competitors such as Toys 'R' Us and Target (TGT), Walmart is looking to spur revenue for 2010's last two months, when about 40% of the year's toys are sold, the wire service said, citing NPD Group. Walmart is also looking to capitalize on what appears to be a consumer spending rebound. Third-quarter spending rose at its fastest pace in almost four years, according to the U.S. Commerce Department.

Walmart said last month that fiscal third-quarter same-store sales fell 1.3% from a year earlier, while year-to-date same-store sales were down 1.5%. The company also forecast a same-store sales range of between -1% and 2% for the fourth quarter.


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mad127d

Wal Mart sux

January 04 2011 at 10:52 AM Report abuse rate up rate down Reply
Fred

Some of it's prices,,,pfffft,,,,,,the one in Cedar Hill Tx has raised everything in the store except the floor.

December 20 2010 at 4:45 PM Report abuse +1 rate up rate down Reply
SMALL BUSINESS

ANOTHER RIP OFF FOR THE WORKING FAMILY CLASS

December 20 2010 at 12:27 PM Report abuse +1 rate up rate down Reply
glhshelby

I compare prices every week from every store around. The majority of my money still goes to wal-mart. As soon as someone comes around with similar prices I`ll shop there. To those saying don`t shop wal-mart,you`re crazy. Why would I pay $4.89 for something when WM has it for $2.99. These other stores can compete if they wanted but they want to make a killing off of every item. The only thing to never buy from WM is ground beef.They have had too many recalls and use food coloring to keep it looking red.

December 20 2010 at 12:24 PM Report abuse rate up rate down Reply
k4jlp

JUST WAIT UNTIL WALMART RUNS OTHER STORES OUT OF BIZ, THEN LOOK AT THEIR PRICING...SHOP AT K-MART, KOHLS, BELKS, TARGET...KEEP THEM IN BIZ TO KEEP THE PRESSURE ON WALMART...

December 20 2010 at 7:21 AM Report abuse +1 rate up rate down Reply
lvrolemodels

THE HIGHEST PRICE is our federal government who has fleeced and bankrupted the United States to the extent of 12 trillion dollars ($12,000,000,000,000,000)! If the federal government were a person it would be in jail for running the largest Ponzi Scheme in global history. When are we going to see government officials sharing the same cell with Madoff?

December 19 2010 at 9:56 PM Report abuse rate up rate down Reply
rickpetersonms

Prices on everything will rise rapidly when all of the funny-money that the government is printing makes it to the streets. Think of it this way, if we used corn cobs for money and the government doubled the supply of corn cobs it wouldn't take long before people started requiring more corn cobs for every gallon of gas or christmas toy. If you missed the Nixon/Carter inflation of the 70's, get ready for the Obams, Pelosi, Reed, Bernanke inflation of 2011.....

December 19 2010 at 9:17 PM Report abuse +1 rate up rate down Reply
tonynboca

love walmart best prices i can find.. dont like walmart dont shop there. its that simple

December 19 2010 at 3:59 PM Report abuse -2 rate up rate down Reply
page114

WalMart gets you inside the door then kills ya by raising their prices.Typical retailer practice. Who says "Roll Back" more like suck them in the "Roll UP' prices

December 19 2010 at 9:29 AM Report abuse +2 rate up rate down Reply
lisenbyacres

People are being brainwashed by Walmart, ALWAYS LOWER PRICES?? NOT. one of the few things I used to get there was the Taco Bell refried beans, they were 2/$2, then prices start going down and they are now $1.82 EACH!! Hmm, do you see something wrong here? I will not buy their packaged meat since I heard they put chemicals in the packaging to keep it RED looking. I have started going to KMart and like the store, not too busy and the people here are friendly, Peop;e. you need to start shopping around, get out of the Walmart RUT. Saw some things listed as "As Advertised" and my friend said that's what it's been since they got it in the store,($19.00) they also had underneath, Was, $24.97.

December 18 2010 at 10:22 PM Report abuse rate up rate down Reply