Million Dollar Game Show Winners: What Happens After the Money Comes In

party game showAlong with hitting the lottery and scoring the winning touchdown in the Super Bowl, winning big money on a game show ranks up there on the list of American dreams.

Though the winners receive an initial jolt of publicity after their show airs, they usually fade into obscurity. Oftentimes their lives change surprisingly little. Many don't quit their jobs as they splurge on themselves with a nice car or a bigger house. The reason is simple: A million dollars may seem like a lot of money, but it is not enough for someone to join the idle rich. And taxes take a huge chunk out of the windfall, as much as 50%.

Being a game show celebrity does have its perks. Fans recognize them from time to time. Some make friends with other champions who they meet at conventions and quiz competitions held in pubs. And a few, including Jeopardy smart guy Ken Jennings, are able to cash in on their celebrity by writing books, making speeches and appearing on other game shows.

The stories don't always have a happy ending, though. Winner Kathy Cox only recently settled the legal battle over her plans to donate the $1 million prize she won on Are You Smarter Than A Fifth Grader? to three schools for special needs children.

Here are some stories of game show heroes and heroines, and what they did after the check arrived and the bright lights faded.

Brad Rutter
  • Claim to Fame: Won $3.2 million between 2000 and 2003 on Jeopardy!
  • Brad RutterAfter the Show: Pursuing a career in show business; performs with the Second City comedy group; pitching ideas for game shows and goes on auditions; participates in pub quizzes with fellow game show champs.
  • The Money: His winnings enabled him to pursue his show business dreams without having to wait on table like most struggling actors. "It's really nice not to have to do that," he said in an interview. As for the money, that's taken care of by his father, a financial advisor, who has pursued a conservative strategy. "I bought a Porsche (which was totaled a few months ago) and invested the rest. We joke that I am the only 32-year-old with an 82-year-old's portfolio."
Ken Jennings
  • Claim to Fame: In 2004, won 74 games and $2.52 million on Jeopardy!, becoming a media sensation.
  • Ken JenningsAfter the Show: Appeared in TV commercials; other game shows including "1 vs. 100" and Who Wants to be a Millionaire; won $500,000 on Are You Smarter Than A Fifth Grader? (his website points out that he "refused to risk it all on the final question, thereby proving not to be smarter than a 5th grader"); author of Brainiac and Ken Jennings's Trivia Almanac.
  • The Money: On his website, Jennings says: "Most of that is invested in your usual boring places: stocks, bonds, real estate, etc. I don't want to be one of these lottery winners you see bankrupt on TV a few years later, having already lost it all. Some has already gone to charity, and I plan to do a lot more of that. I don't really have a pet cause, but I can see quite a bit going to educational causes-scholarships and the like. This is not an invitation to e-mail me about paying off your student loans."
Kevin Olmstead
  • Claim to Fame: Won $2.18 million on Who Wants to be a Millionaire in 2001 and $27,000 on Jeopardy! in the early 1990s.
  • Kevin OlmsteadAfter the Show: Still works at the same environmental engineering job he had before the show ; joined Toastmasters because he was inundated with speaking requests; a regular at game show conventions.
  • The Money: In an email, Olmstead writes: "With the winnings, I got into a luxury condo with renovations and many new furnishings (don't have to mow the lawn, etc.), and I bought the vehicle of my dreams -- a fully loaded...MINIVAN. (Chrysler Town & Country). Yeah, I didn't get a 'Vette or Porsche or the like (again surprising many), because such are frankly impractical in the Midwest (lousy roads, snow, road salt, etc.). Also, at the time I was hauling people and things a lot, or had the potential to -- now not so much, but it's still a comfortable vehicle."
Ed Toutant
  • Claim To Fame: In 2001, won $1.86 million on Who Wants to be a Millionaire and $11,401 on Jeopardy! in 1989.
  • After the Show: Retired from his job at IBM four years after his appearance on Millionaire. He prides himself on not Ed Toutantletting his status as a celebrity get to his head. Toutant also helped launch the Game Show Congress, which promotes the future of the genre, and travels regularly to quiz competitions to compete against past winners.
  • The Money: Donated some to charity; helped support his friend's projects, including producing CDs for a Western swing band; is producing musical theater performances and buying a small interest in a new brewpub. He bought a modest house but still drives the same pick-up truck he had before the show. In an email, he writes: "...I tried not to let my windfall change my life very much. I was already happy with who I was before I won and I didn't want people to think that the money had changed me."
David Legler
  • Claim to Fame: In 2000, won $1.76 million on Twenty One while pursuing an MBA at the University of Chicago Booth School of Business. which he later earned.
  • After the Show: Left the U.S. Navy in December 2000 after 12 years service; started his finance career at General Electric (GE); participates in game show tournaments and conventions.
  • The Money: In an email interview, Legler said: "Shortly after winning, we did splurge a little. My wife and I spent a month in Europe, spending a good portion of that time touring Scandinavia which was wonderful. A bit was used to help out the family -- got my parents a new car and help them pay some debt, helped my sister fund her college education, etc. But most of the money was invested -- oops! April of 2000 wasn't the best time to be entering the market. It's certainly helped to have a little nest egg, making it easier to weather the 2001 recession when I was unable to find work post-MBA."
Michelle Loewnstein Moore
  • Michelle Lowenstein Moore Wheel of FortuneClaim to Fame: Was the Wheel of Fortune's first $1 million winner in 2008. She first tried to get on the show when she was 13.
  • After the Show: Moore, then known by her married name Loewenstein, says she "kind of flew under the radar" because most people were focused on the presidential election; she kept her job as a floral designer. Of her triumph, Moore says: "I lucked out. I got a lot of big spins."
  • The Money : "I am saving it for a rainy day ...Don't get me wrong I did go on a few shopping trips. ... The taxes were awful."
Kathy Cox
  • Claim to Fame: Became the first person in the history to win the $1 million first prize on Are You Smarter Than A Fifth Grader? in 2008. She was Georgia's Superintendent of Schools.
  • Kathy CoxAfter the Show: Cox had always planned to donate her winnings to charity. As the economy went sour, business at her husband John's construction company plunged, forcing the couple to declare bankruptcy. Creditors wanted the prize money, which lead to a legal showdown. The matter has only recently been resolved. "We incurred a lot of extra legal fees," Cox says, adding that the bills totaled $40,000, instead of the $8,000 they expected. "It's kind of a sore point." Nonetheless, she doesn't regret going on the show.
  • The Money: The three schools for deaf and blind children got $500,000 of the prize money with the remainder going to the bankruptcy trustee.

Increase your money and finance knowledge from home

Reading a Stock Quote

Learn to read the ingredients of a stock.

View Course »

Investment Strategies

What's your investing game plan?

View Course »

Add a Comment

*0 / 3000 Character Maximum


Filter by:
Asess Million

My name is Kerr and i am from the USA. I recently use the help of LORD DIVA in win $200,000 in the lottery, my biggest before was 500 bucks and it have spend a lot buying ticket, All thanks to a friend who i saw his testimony online who say that LORD DIVA has also help him win the lottery so i took his advice and i give it a try, I believe that voodoo works and it real i will never stop thanking LORD DIVA cause after many years of playing lottery he finally make my dreams come to through. i thing you also have to give it a try with the email

January 14 2014 at 12:40 AM Report abuse rate up rate down Reply
Jonathan Berr

Rich: That's a fair point. I just fixed the error.

October 04 2010 at 5:24 AM Report abuse rate up rate down Reply

For David Legler's information, shouldn't that last paragraph about The Money have read " the 2001 recession..." versus what was written of "...whether the 2001 recession..."? I'd think a seasoned writer would have known better. I know, we all make mistakes. But once a proofreader, always a proofreader.

September 30 2010 at 9:32 PM Report abuse rate up rate down Reply

Uh, Kathy was an idiot. Years ago I won on Wheel of Fortune (a mere $26K) and I just paid everything off. But commiting ALL of it to charity? Never. I have several charities that I regularly donate to (rich or poor) but to donate all of it would be insane.

September 30 2010 at 8:37 PM Report abuse -1 rate up rate down Reply
1 reply to angie's comment

Charity begins at home....

November 02 2010 at 7:31 AM Report abuse rate up rate down Reply

The taxes, in some cases, are worse than you think. Jeopardy pays cash which is immediately taxable as both Federal and California income tax (even if you do not live in the U.S. or California). A friend of mine did quite well on Wheel of Fortune. All thos prizes worth big bucks? After the show is over, you have to immediately write a check for the income and sales tax on the "cash value" of the trip, which must be taken within 90 days, etc, etc. Almost all of the trips (and even some of the cars!)are "voluntarily" given up by the "winner". I still want to be on a game show, though. :-)

September 30 2010 at 6:12 PM Report abuse rate up rate down Reply
Steven Lantrip

I think that any one that can win big on game shows, The government shouldn't take any more that if it was a weekly pay check. I feel all of the big winners should protest the taxs by going to there congressman or senator to get this change. If i could win that kind of money, I would fight to keep most of it. the fox

September 30 2010 at 5:14 PM Report abuse +1 rate up rate down Reply

i would like to see how much the top earners paid in taxes last year. you know the commodity traders who received more than 500 million in comp last year. if any one of them paid 50% of their comp in taxes, i will buy and drink another six pack.

September 30 2010 at 3:33 PM Report abuse +2 rate up rate down Reply

I Kant stand no bad egliesh. Peoples are no two smarte.

September 30 2010 at 2:54 PM Report abuse -4 rate up rate down Reply
Neal Jr

WIndfalls? I think not! It's nice, but it's not life-altering. After Obama takes his share what are you left with? Will this money ever keep you from having to work? NEVER! They poll these individuals as if they are Gates or the Sultan of Brunai. Let's talk to the Mega Lotto winners...that's life altering. Most of those people were destitute and God blessed them with true fortune.

September 30 2010 at 2:20 PM Report abuse +1 rate up rate down Reply
2 replies to Neal Jr's comment

Dear Dumbass. Taxes were around before Obama and they'll be around after Obama. Thank the Germans for income taxes, since we created them to pay for WWI and WWII.

September 30 2010 at 8:38 PM Report abuse +1 rate up rate down Reply

How obsessed to you have to be to try and make this a political forum? Get a grip and stop whining.

September 30 2010 at 10:53 PM Report abuse +1 rate up rate down Reply

The difference here is: The people who win money on game shows are, umm, SMART PEOPLE, and more likely to do smart things with their money. The intellegence of lottery players appears to vary widely, "probably" trending to the low side, and thus more likely to do foolish things with their money. The school supe? She shoulda ensured her her own financial security, or given money away in smaller amounts over time, or divorced her husband (on paper only!) to shield the money from the FRIGGIN' LAWYERS!!!

September 30 2010 at 2:13 PM Report abuse +6 rate up rate down Reply