Comcast (CMCSA), which will soon control NBC, one of the crown jewels of American news and entertainment, is moving to put its own stamp on the company. It has named its chief operating officer, Stephen Burke, to replace Jeff Zucker as CEO of NBC Universal.

Although federal regulators have yet to approve Comcast's proposed purchase of 51% of NBC Universal from its current owner, GE (GE), most analysts believe they will. The deal that would create a $30 billion content and distribution colossus.

For Burke (pictured), 52, the job is the culmination of two decades of experience working at Comcast, the nation's largest cable company, after joining it in 1998 from ABC Broadcasting, where he was president.

"Steve Burke is an experienced, talented and visionary leader with over 25 years in the media and entertainment industry," Comcast CEO Brian Roberts said in a statement. "I am confident that he will lead NBCU forward to a new era of growth."

Last week, Jeff Zucker, the one-time NBC researcher who rose to become chief of NBC Universal, said he would leave the Peacock Network because NBC Universal's new owners "deserve the chance to implement their own vision."

"I have known Steve Burke for many years and greatly respect him," said Jeff Immelt, CEO of GE, which will keep a minority stake in the new company. "He has deep expertise in this industry, and I am very confident that he will be a strong leader for NBC Universal."

Consumer groups have warned that the combined Comcast/NBCU could use its position to charge rivals higher prices for NBCU content like cable programming on Bravo or sports content from Comcast's popular regional channels.

In June, Burke told All Things D: "Jeff Zucker is going to be CEO of the entity." Guess not.

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Mr & Mrs Batek

NBC has to fight fire with fire from FOX TV!Political Correctness at FOX-TV is really political corruptness.You have to have hosts who are not afraid of Rush Limbaugh,Sean Hannity or Glenn Beck.These conspirators lie all the time about the President.Barack Obama does not have the time to defend himself.He is President of the United States of America.The Tea Party population are not only paranoid, they are dangerous to our democracy.They want power,control and world domination for us their slaves.They are racist.

September 29 2010 at 6:16 PM Report abuse rate up rate down Reply
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September 28 2010 at 9:56 AM Report abuse rate up rate down Reply
Rev. Marlene

They'd better not touch MSNBC. That's the only place that balances Fox Noise!!!!

September 27 2010 at 5:37 PM Report abuse -5 rate up rate down Reply
1 reply to Rev. Marlene's comment
Carolyn

All I want from the news is the FACTS. Then I'll make up my own mind. How did nbc get away from that and how does it make them money? I thought the goal was to have the most viewers.

September 27 2010 at 4:47 PM Report abuse +9 rate up rate down Reply
braindrain678

The CEO of GE likes the guy, it'll be interesting to see if it's still an Obama propaganda machine.

September 27 2010 at 3:04 PM Report abuse +11 rate up rate down Reply
tennwilliams

I think Jack Donaghy should've gotten the job

September 27 2010 at 2:20 PM Report abuse rate up rate down Reply
lymeonerock

Unless this guy can get rid of "outsourced" i dont really care who he is

September 27 2010 at 2:15 PM Report abuse +7 rate up rate down Reply
lagabriel2

THE FIRST THING HE SHOULD DO IS GET RID OF ALL THE CLOWNS ON MSNBC,STARTING WITH THE MAN WHO GETS A TINGLE UP HIS LEG.

September 27 2010 at 7:32 AM Report abuse +16 rate up rate down Reply
1 reply to lagabriel2's comment
Bearmaul

Does anybody really believe this is going to change NBC content one iota?

September 27 2010 at 4:18 AM Report abuse +13 rate up rate down Reply
2 replies to Bearmaul's comment
irishgal5018

We can HOPE for Change, like some did in 2008.

September 27 2010 at 8:07 PM Report abuse rate up rate down Reply
JODEE & PETER

Well Mr. Burke nows time to get it right and fix this mess. Get it back to something that Chet Huntley and David Brinkley would be proud of.............. Good luck to ya.......

September 27 2010 at 4:07 AM Report abuse +5 rate up rate down Reply