"The response from our dealers has exceeded our expectations," said Chrysler spokesman Ralph Kisiel, in an e-mail Wednesday to Bloomberg News. "We now will begin reviewing the proposals and look forward to naming our Fiat dealers in the next few weeks."
Chrysler declined to say how many dealers had applied as the tally of applications continues. Dealers had until Wednesday to submit their proposals.
Fiat took over management of Chrysler last year as the then-troubled carmaker was heading into bankruptcy. CEO Sergio Marchionne heads up both companies.
Among models Fiat is looking to sell in the U.S. is its small 500 hatchback, production of which begins December in Mexico. Other versions of the 500, including a convertible and an electrically powered model, are expected to follow.
Further, Fiat has plans to begin selling several Alfa Romeo models, including a mid-size sedan and crossover vehicle in 2012, followed by a larger SUV and luxury sedan. Alfa Romeo, which Fiat acquired in 1986, hasn't sold cars in the U.S. for more than a decade, having pulled out of the market in 1995.