Lindsay LohanLindsay Lohan settled a $100 million lawsuit against E-Trade Financial Corp (ETFC) for allegedly modeling a "milkaholic" baby girl in an ad after her.

The case was withdrawn with prejudice, meaning it cannot be brought again, Reuters said. Details of the settlement were not immediately available.

"It was a simple business decision. We always have to consider the cost and time involved in litigation, and we are pleased to have the matter behind us," E-Trade spokeswoman Allison Jeannotte said.

Lohan sued in March, saying that the portrayal of a baby girl named Lindsay breached her privacy.

The ad shows a baby boy apologizing to his girlfriend via video chat for not calling her, saying he was busy using E-Trade. The baby girlfriend asks if "that milkaholic Lindsay" was around at the time.

Another baby girl then walks into the frame, presumably Lindsay, who asks Milk-a-what?"

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crazy ray

Guess the broad can't take a joke, eh?

September 21 2010 at 3:33 PM Report abuse +1 rate up rate down Reply
cala4u

my friends wife is named lindsay... Should she file a law suit also??

September 21 2010 at 2:32 PM Report abuse rate up rate down Reply
landslowrance

I'm sick and tired of hearing about this "car wreck" called Lindsay Lohan. There are so many more important things going on in this world than to listen about her chosen lifestyle. "DIRTY WHITE TRAILER TRASH" is what she is, and her parents are not that much better.

September 21 2010 at 1:01 PM Report abuse +4 rate up rate down Reply
Julie

That girl needs some serious help SOON or she will be another name on a long list of people who never lived up to their potential. Being called a milk-a-holic is the LEAST of her worries.

September 21 2010 at 12:52 PM Report abuse +6 rate up rate down Reply
Pathfindr369

Well . . ? If the shoe fits . . .

September 21 2010 at 12:13 PM Report abuse +3 rate up rate down Reply
mmfamilypr

she is dumbest

September 21 2010 at 12:07 PM Report abuse +2 rate up rate down Reply
greg

I'm sick and tired of Lohan's problem'slock up the tramp and forget about her already!

September 21 2010 at 12:04 PM Report abuse +5 rate up rate down Reply
1 reply to greg's comment
Gg

We have already forgotten about you.

September 21 2010 at 12:18 PM Report abuse -1 rate up rate down Reply
sup305

I think that particular add was the funniest one ever. I never thought of Lohan when it aired. It's a shame that a low life like her gets the attention she gets. A great comercial was removed because of that idiot.

September 21 2010 at 11:58 AM Report abuse +8 rate up rate down Reply
1 reply to sup305's comment
Gg

You are obviously a form of a lower life.

September 21 2010 at 12:20 PM Report abuse -5 rate up rate down Reply
Buckingham's

Now I hear that Lindsay Lohan is almost broke, presumably for filing meritless lawsuits like this one to make fast big-bucks. And going out and getting facials to look good for the cameras just before going to jail. And snorting and drinking away your money, too, lindsay?

September 21 2010 at 11:58 AM Report abuse +1 rate up rate down Reply
djltrojan82

If E-Trade would have used "coke *****" instead of "milk-aholic", then she would have an air-tight case. Must really suck to be a has been @ 24 years old.

September 21 2010 at 11:51 AM Report abuse rate up rate down Reply
1 reply to djltrojan82's comment
Gg

And just who are you?

September 21 2010 at 11:55 AM Report abuse -2 rate up rate down Reply