The sale of Go Daddy, which currently registers 43 million Web domains, could fetch $1 billion, the paper reported, citing "people familiar with the matter."
A Go Daddy spokesperson declined to comment, and would not immediately confirm or deny the report.
Outspoken Go Daddy owner Bob Parsons has been a colorful presence in the corporate world over the last decade, hiring race car driver Danica Patrick, and airing provocative Super Bowl ads. It's unclear why Parsons has chosen to sell now, other than the obvious: the potential for a very big financial windfall.
The paper says Go Daddy had sales of between $750 million and $800 million in 2009, citing people familiar with the matter.