Designers like Tommy Hilfiger and Oscar de la Renta depend on big celebrity names to sit in the front row of their shows during Fashion Week, which kicks off Feb. 11 in New York City. The A-listers typically wear the designer's latest frocks and parade around looking classy, helping to create buzz among the fashion elite and, most importantly, convincing people to open their wallets to purchase clothing items that often run upward of several thousand dollars.
But designers are apparently worried that Jenni "JWoww" Farley, Nicole "Snooki" Polizzi, Sammi "Sweetheart" Giancola, Paul "DJ Pauly D" and Mike "The Situation" Sorrentino could detract from the event's highbrow atmosphere.
Last February, former New York Gov. Elliot Spitzer's mistress Ashley Dupre stole Yigal Azrouel's thunder when she sat in the front row of his show.
But Michael Schweiger, the agent who represents most of the "Jersey Shore" cast, tells the NY Post's Page Six that at least three designers have approached the cast to attend and perhaps even model in some of the Bryant Park runway shows.
You know what's coming next - a joint Lindsay Lohan and Snooki fashion line! They could call it "Looki."
Will low-rent 'Jersey Shore' ruin Fashion Week?