ioinic breezeThere are products that are clunkers, and then there are products that destroy otherwise healthy companies. The Ionic Breeze falls into the latter category.

The Ionic Breeze was initially a major success, propelling shares of The Sharper Image to all-time highs, but the trouble began in 2002 when Consumer Reports tested The Ionic Breeze and found that the product was "ineffective." The Sharper Image sued, but after a series of courtroom setbacks settled the case -- by agreeing to pay $525,000 to Consumer Reports to cover its legal expenses.But that was only the beginning: A couple years after the Ionic Breeze expose, The Sharper Image itself reported that the machines could be dangerous because of the trace amounts of ozone they pump into the air. The huge amounts of negative publicity drove the company's sales into the ground, and the ensuing class-action lawsuit finally drove the company into bankruptcy on February 19th of 2008.

Companies produce lousy products all the time but ironically, the runaway success of the Ionic Breeze ultimately led to the company's downfall -- and the shareholders who lost hundreds of millions of dollars now wish the company had never head of the Ionic Breeze.

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I've had my Ionic Breeze for about 8 years now, and it cleans the air. Period. When I pull out the blades to clean them weekly, I'm always astonished by the amount of gunk they've collected (which I would have otherwise been breathing). I don't think it's fair that this product was given such a bad name. It does what it's supposed to do with zero noise, very little electricity consumption, and no filter replacements. Sometimes people smoke in my office at night, and when I come in the next day, you'd never know anyone was smoking. That's how effective this thing is. I would still recommend one today if asked. However, if you prefer to have a more traditional air filter with a motor and replaceable filter, the FilterQueen Defender is what you should get. It's amazing.

May 08 2013 at 12:27 PM Report abuse rate up rate down Reply

Maybe they should have tested it longer. I gave it 4 months,but it proved itself within the first month. When the "clean" light went on after about 25 days, I pulled the filter and all 3 "blades" were caked with nicotine. I am normally skeptical about gadgets but I gave it a chance. Glad I did.

November 15 2012 at 5:47 PM Report abuse rate up rate down Reply

That's a damn shame.Our Ionic Breeze GP works like a charm. We are heavy smokers and when I clean the blades once a month,they yield heavy nicotine capture. Glad I purchased one before they went belly up.

November 15 2012 at 5:38 PM Report abuse rate up rate down Reply