The Washington Post has partnered with Kiplinger to expand its personal finance section, both online and in print. The coverage will include everything from advice on saving for college tuition to the latest in retirement planning tools.

The deal comes hot on the heels of's launching a bunch of new personal finance features, including "Ask the Experts," a column in which professional finance advisers answer readers' questions, and "Market Buzz," an insider look at Wall Street trends.

Russ Walker, Assistant Managing Editor at, said in a press release that the exclusive partnership was designed "to present readers with the news and tools to help make informed decisions about how they manage their money."

Yes, and it doesn't hurt that personal finance is one of the few remaining sections of traditional media models that can attract big budget advertisers -- financial firms eager to tout their latest money management products, for instance. And like every other newspaper in the country, the Post is losing money: While revenue from the venerable paper's online publishing efforts has risen 11% in the last year, overall revenue saw a 7% decrease.

Increase your money and finance knowledge from home

Getting out of debt

Everyone hates debt. Get out of it.

View Course »

Economics 101

Intro to economics. But fun.

View Course »

Add a Comment

*0 / 3000 Character Maximum